The front page lead story on “Unemployment Worst Since 1930s” for your 5/21/11-5/22/11  weekend edition starts out with a qualifying statement about the recession having ended over two years ago . . .

Surely You Jest!

Your paper has a reputation among many businesspeople of  being a highly opinionated medium (vs. a showcase for responsible reporting that probes beneath the surface of what’s printed, that carries an air of integrity instead of marching to the innuendo drums of alarmist and manipulative journalism).

Like the empty stories produced by low-grade tabloid papers and sensationalist TV news programs, yours are clearly the fodder of simpletons. For your paper to survive the long haul, it will need to step up to the complexities of providing information realistically, particularly as it relates to small business.

To be effective enough to grow externally, you must grow first internally, by exercising sufficient integrity to cut the White House puppet strings . . . to actually report the news objectively and honestly.

It’s true that you’re not known for such bold moves, but consider the following:

There are 30 million small business owners in America. (And pardon me for not giving you back one of your little pie charts showing that at least 90% of all new jobs are created by small business, especially NEW small business.)

And we 30 million are not stupid!

Your thinly-veiled suggestive lead-in (one of endless numbers) is trying to say that there is no longer any recession, that the recession is well on its way out of quagmireville.

Not only is that simply not true, it is a misleading and deceptive cover-up for what you well know to be fact:

. . . that Mr. Obama and his free-wheeling taxes and reckless spending have rapidly exacerbated a difficult economy into a catastrophe.

And the truth? The truth is there is no end in sight until Mr. Obama has been replaced. No, I am not some radical conservative on the warpath, or some uninformed run-at-the-mouth businessperson, nor am I interested or capable of running for anything, except in my daily exercise program.

Surely you disagree (I assume you well know where your bread is buttered), so don’t take my word for it.

Instead, take one of your famous surveys. Poll a statistically representative number of the 30 million small business owners and ask them:

• Has the recession been over for more than two years?

• Is the recession over now?

• When will the recession end? (for those who think it’s still here).

• Why is the recession still around? (for those who think it is still around).

The truth is that the recession has not gone away, not even in even the slightest, that it will unlikely go away for another two years after the 2012 election, even if the nation is fortunate enough to unseat the power-mongers that rule the White House . . . Messrs. Obama and Biden have proven themselves incapable of appropriate, responsive leadership and decision-making.

Not only do they fail to understand what small business is really all about, Messrs. Obama and Biden have been doing their best to undermine and squash every attempt by small business to straighten out what the two of them and their union-vote cronies have made crooked.  

History proves that small business is solely responsible for job creation, and has proven itself as the only entity capable of turning the economy around. Government job creation is meaningless and a waste of tax dollars.

Perhaps your writers who opinionate on business-related subjects should be talking with real business people (vs. corporate executives and government flunkies who lack complete understanding of entrepreneurial reality. Perhaps they should do a little research on why entrepreneurial ventures represent the only real chance we have for regaining economic and employment balance, in addition to global dollar value and reputation.  

If I can be so bold as to suggest it, a good starting point is to not react to what’s said here, but to instead respond by taking a meaningful scroll through daily posts made on this blog over the past nearly four years. There’s nothing new here, except the stating of my opinion that your paper’s “news coverage” has far exceeded the bounds of responsible reporting. Maybe that can still be fixed?

# # #

Your FREE subscription: Posts RSS Feed

Hal@Businessworks.US or 302.933.0116

“The price of freedom is eternal vigilance!” [Thomas Jefferson] 

Thanks for visiting. Go for your goals. God Bless You.

Make today a GREAT day for someone!

Considering his long-term-do-nothing-decide-nothing-accomplish-nothing track record in both the State of Delaware and now in Congress, Rep. John Carney finally said something of substance about saving the economy:

“It’s up to government 

   to create favorable

conditions for

  business.”

At least it sounds good, though clearly his statement is the work of a professional writer, and I’m quite certain Mr. Carney’s vision of “creating favorable conditions” varies considerably from what America’s 30 million small business owners would suggest. But, taken face value, it’s a reasonably good start. Where it goes is what matters. 

Using taxpayer money to shore up bungling corporate giants as Mr. Obama did, for example, continues to be an unpardonable act of violating the public trust. So is the government’s financing of no-brainer token job creation in order to pump up fake employment numbers just as fraudulent a practice.

 (How many cone-placement people are really needed for DOT projects?) 

——————————————–

OPEN MEMO TO SBA CHIEF KAREN MILLS: 

At the very least, Mr. Carney’s comment above would seem to suggest that he (of all people!) is actually a step ahead of you. Your public statements remain as incongruously pathetic as those of the White House.

See for yourself, blog visitors:

Read SBA Chief Karen Mills’ declarations about

“How the SBA evolved through the economic crisis”

 CLICK THIS LINK TO Ms. Mills’ feature headline article 

Sorry Chief Mills, but your comments are far out of step with reality. It’s just too bad, because the SBA really could make a difference if it would only (and ironically) pay more attention to small business owners, by talking with them straight-on, instead of down to them.

Real entrepreneurs are much smarter

than the SBA acknowledges.

On the flip side, I also know for a fact that many SBA people have heartfelt intentions and that a good many SBA Loan Officers are excellent at what they do. That having been said . . .

As for your attempts to defend what we all know is a case of SBA lethargy at best, to say that the SBA “evolved” hardly represents a dynamic business passage worthy of bragging about.

Also, though your article tries very hard to pretend that the “economic crisis” is past, I respectfully suggest that perhaps some actual “down in the trenches” two-way communication visits on-site with real small-town, small business owners might provide appropriate enlightenment.

Here’s some business truth: The SBA, like the US Postal Service, is rapidly becoming irrelevant and –without major shake-ups– is headed for extinction. If you don’t think so, you’re living in fantasyland, and small business owners everywhere will agree. Go ahead and test this opinion. Ask!   

By taking up a politically risky crusade to launch a meaningful program of NEW business tax incentives for job creation and innovative development, you have the ability to open the doors to economic recovery by actually doing as Mr. Carney suggests: “Create favorable conditions” for small business.

The economy will never recover

until NEW small businesses  

get help creating new jobs!

You should know that I served two two-year terms on the SBA Region II Advisory Council (with 34 others, 33 of whom were all major corporate employees!), plus six years as an SBA SCORE Counselor. I’ve been running my own small business for 35 years, and have directly helped to launch over 500 successful ventures.

. . . And, that I am using this blog as a forum to address these points because I tried four times to submit similar comments on the SBA website yesterday, and none were ever posted.

Defending and reacting and explaining will not move us forward. In the Spirit of Entrepreneurship, I ask for you to respond with new small business job creation tax incentive action.

Thank you  – Hal Alpiar

# # #

Your FREE subscription: Posts RSS Feed

Hal@Businessworks.US or 302.933.0116

“The price of freedom is eternal vigilance!” [Thomas Jefferson] 

Thanks for visiting. Go for your goals. God Bless You.

Make today a GREAT day for someone!

Pretending to enjoy the

Royal Wedding Kiss when you

haven’t even had a hug

since mid-March                                                                                      

Trying to “think green” when there’s none in your wallet. Rooting for the San Diego Padres and Minnesota Twins to finally break into double digit season wins when your own favorite team is tumbling into last place. Thinking that yet another White House-prompted stomp on small business is crushing . . . until you see the tornado devastation.

Laughing with a new puppy and new baby until it’s scoop-up and diaper-change time, or waking up to wailing cries and incessant barking. Thinking that Mid-East violent turmoils are too far away to be concerned with. (Are they?) Struggling to reconcile government reports of climbing unemployment with government reports of growing job creation.

Network media news ends every broadcast with sports, weather and some new medical discovery of traumatizing side effects (including the possibility of, of course, death or extended misery, or both) from breathing air, drinking water, sleeping too long or too short, eating health food, getting check-ups, singing . . . you know the rest.

Gas prices are headed to $8 a gallon, but not to worry; it’s okay, we’re told because gas prices in Europe are even higher and have always been higher.

We’re just starting to catch up with other countries.

Oh, sorry, I should have known there was a good reason to not be upset with having to second-mortgage my house to pay for gas for my car.

Gee, I guess I’ll just take it on the chin that skyrocketing food costs result from higher shipping costs which result from higher gas prices which –advises Mr. Obama– we should just suck it up about, or just trade in our cars to get more energy-efficient vehicles so that rising gas prices don’t become an issue.

Well, of course. Why didn’t I think of that? 

Every human on Earth has a different comfort zone. Physical, emotional and intellectual comfort parameters vary as dramatically as individual personalities. Think about that before you approve the next marketing creation (and accompanying expense) that’s thrown your way. . . especially for misguided online productions: the majority.

Your comfort zone, were you to draw a circle around your body, can vary considerably depending on location, environment, circumstance, and others around you — also where you were born and raised. Human space needed to function comfortably in Hong Kong is far less than that required in rural Texas, or Manhattan vs. Waterloo, Iowa.   

Get outta my face! Get outta my space!

Just how far do you “go with the flow”? How does physical proximity impact personal selling? Presentations and demonstrations? Business meetings and lunches? Golf? Giving visitors tours of your facility? What about the use of space in your ads, banners, direct mail, packaging and labeling, client reports, promotional materials, forms?

Then there’s the past, present, and future comfort zones. We can gain great comfort from reminiscing so it’s easy to get ourselves hooked on thinking about past events, ideas, and people. The future is at least equally compelling to many. And drifting periodically for short visits into both arenas can enhance the present here-and-now moment.

Staying in touch as much as possible with the present moment is what allows us to function best and most productively day to day. It also gives us the internal emotional support necessary to make adjustments that allow us flexibility in our subjective (and generally conditioned) physical proximity comfort zones.

When you sense your comfort zone moving into the “Twilight Zone,” take some deep breaths and recognize the choice to go there or stay where you are, or cut out some new paths, is completely your own.

Your “zone” is your OWN!

# # #

Your FREE subscription: Posts RSS Feed

Hal@Businessworks.US or 302.933.0116

 “The price of freedom is eternal vigilance!” [Thomas Jefferson]

Thanks for visiting. Go for your goals. God Bless You.

Make today a GREAT day for someone!

If what’s inside

isn’t shining outside…

your business is in trouble.

You’ve known this since you were a kid and first became interested in business. Your lemonade and comic book stands sold more when you gave that missing tooth smile. Well, you might still be missing a tooth or two, but hopefully you haven’t allowed yourself (chosen) to get lazy about wrapping your bright light around your venture.

I’m not going to lecture you about taking stock and personal inventory and making the most of your charm and all that other stuff that I’ve already printed here at one time or another. You can find it with a couple of the links here and in the search window. I AM going to tell you that there’s no room in entrepreneurship for (choosing) laziness.

If you’re not feeling charged up every day when you jump out of bed, something is not right. 

Have you lost touch with your mission?

With reality?

With those who support you?

With why pursuit of your idea must outweigh your pursuit of money?

Have you become (chosen to be) sidetracked with issues that pull you away from the burning desire you once had to make your ideas work? A family situation? Health problem? Staffing upsets? Investor edginess? Sales failings? Equipment not performing? Well, hey, you got trouble, right here in River City.

Now you can see why “poor management” is the number one reason for business failure? Why, sure: management of personal life, management of employees, management of financial support, management of marketing, management of operations. Trouble is only YOU can fix the ways you deal with any of these issues. And that takes focused energy.

You can never start a fire with a magnifying glass as long as you keep moving the magnifying glass.

Neither is it likely you’ll start a fire by keeping the magnifying glass fixed on a huge fresh-cut tree trunk. Your grip and wrist will give up first. Keep your focus steady. Keep it on paper or kindling and gradually build your fire by adding more and bigger pieces of wood or coal, a little at a time. Keep your energy channeled. Use patience.

Entrepreneurship –contrary to popular belief– is not about leaping wildly from one fire to another. If you could ask Ford and Gates and Oprah and Edison and Jobs and Carnegie, you’d be reminded that they each succeeded by: 1)staying focused, 2) by taking one step at a time, and 3) by believing in themselves!

Can YOU do all three of these things consistently, tenaciously, without giving up on yourself?

If you can–and here’s the simplicity of it all– you will succeed. Period. If you cannot (or are not willing to choose to), don’t whine and cry. There’s plenty of good space for you in government work, and with corporations, where loyalty and CYA behaviors are rewarded over innovation and taking action. Weird, isn’t it?

It’s weird considering America runs (with apologies to Dunkin’ Donuts) on Entrepreneurship, and we have a White House that doesn’t get it. Ah, but less than 19 months left to change “the change.” As for changing what you’re dealing with right now, choose forward motion, then take a step. Now. You can, you know.

# # #

hal@businessworks.US

STRATEGY/ CONTENT/ CONNECTION

Higher impact. Lower costs.

——————-

Business Development/ National-Awards/ Record Client Sales

Entrepreneurship & Expansion Coaching    931.854.0474

Go for your goals, thanks for your visit, God Bless You!

OPEN  MINDS  OPEN  DOORS

Make Today A Great Day For Someone!

Not “Wealth” — It’s 

OPPORTUNITY that needs

to be redistributed!

It seems most everyone in the business world agrees that Mr. Obama needs to take an economy lesson from the world’s leading retailer.

Wal-Mart today announced it will be cutting consumer costs across the boards to increase revenues and stimulate some genuine deficit relief. 

Congratulations again, Wal-Mart. It’s no wonder you’re on top. You think and act like a business even when many in government would wish for you to roll over and give up.

Oh, but Mr. Obama, why would you who has dragged America feet first into a socialistic state, and almost necessarily into a companion state of incipient bankruptcy along the way, have any regard for a business solution?

After all, you’ve been doing everything humanly possible to make small business enterprises  (America’s ONLY hope for REAL job creation and economic turnaround) go away.

That is correct, isn’t it? (In fact, if you could just once admit this truth, we could move things forward quicker and much more productively — just get the politics out of it!) 

You offer nice sound bites and token funding through do-nothing federal agencies that duplicate efforts for extra (tax-dollar) pay! — just get the politics out of it!   

Nonetheless, Wal-Mart has got it right. Mr. Obama continues to get it wrong.

We have a man whom many believe falsified his way into the White House (If he didn’t, why has he spent a reported $2 million to cover up his true birth information? Regardless of what’s true, does that make any sense?).

It’s simply further proof of the pudding that questions of propriety have been back-seated to those of political pursuit at all costs. And in the process, business thinking has been relegated to “the kid’s table.”

But that’s what happens when ignorance runs incompetence. 

We have in Mr. Obama, a man who hasn’t a single clue about how business works, and who –adding fuel to the fire– appears utterly incapable of even understanding the need for having a business sense of urgency.

For the sake of all businesspeople everywhere in the U.S. and on the rest of the planet, and for all Americans, let us hope we have learned enough about talking the talk (instead of walking it) that we exercise some damage control and nip his political pursuits in the bud.

The notion that redistributing the wealth is a worthy goal is a mark of total naivety. Redistributing opportunities to those who create the wealth of our nation is where the federal government focus needs to be.

Only by supporting America’s small business growth can America support itself because coming from a position of strength is the only meaningful way to be able to afford to help others to grow.

Posts RSS Feed FREE blog subscription

# # #

 302.933.0116 or Hal@BusinessWorks.US

Thanks for visiting. Go for your goals! God Bless You.

“The price of freedom is eternal vigilance!” [Thomas Jefferson]

Make today a GREAT day for someone!

C’mon . . .When was the last

time you ever remember 

in your whole entire life

having a “trillion”

of ANYthing????  

Have you been listening to all the politicians talk about budget-slashing? They must be kidding!

Hey, it’s definitely no joke the economic mess we’re in. And TRUTH? Truth is -no matter who says what– truth is that we’ve got to live with it all for at least another three years. It’ll take a year and a half or more just for the new White House to undo the reckless spending tangle that the great “Hope and Change” hero created.

Business Owners Beware!

If you own a business and you’re not already working at unseating the socialism plague that’s practically brought you to your knees, you must be part of that crowd that thinks it understands “trillions.” I just read somewhere that a million dollars a day every day since Jesus died wouldn’t even add up to close to a trillion dollars.

The deal is that you must protect your budget without tearing it out by the roots. Oh wait, that’s your hair. Well, the thing is that if your business budget isn’t bare bones yet, you may already be out of hair and roots!

Here’s an example of spending priorities

that smart business owners must consider:

• MARKETING — You should be spending money for a professional marketing or branding writer to create your sales messages, but you should NOT be spending money needlessly to get your messages out.

Maybe that sounds like a “Catch 22”? It’s not. There are plenty of ways to reach your target market effectively for free, but you’d better be saying something worthy of capturing attention, creating interest, stimulating desire, and bringing about action and satisfaction, or get back to your budget board and start all over!

• OVERHEAD — Of course you have to pay the mortgage or the rent, but can you sublet part or all the space to a business that operates when yours doesn’t? Many instructional program businesses operate in evening or weekend hours. Do you have extra space you don’t need that you can separate from your workspace?

A lumberyard office building barters one small corner of space to a moonlighting graphic designer who provides the lumber company with free brochure and flyer designs in exchange for the space, electricity, and computer hookup.

• PAYROLL —Maybe space-sharing’s not practical, but what about sharing people? A centralized reception area and receptionist can save two or three or four businesses money and afford to hire a hard-working quality employee.

There’s much to be said for the old entrepreneurial “incubator” days, where all kinds of services and workspaces were shared. These included common area receptionists, centralized booked-time conference rooms, cleaning supplies and maintenance services, delivery and fuel costs, security systems, office supplies. If you can think it, try it!

• PROFESSIONAL SERVICES — When did you ever meet an accountant or lawyer or consultant or creative service person who wouldn’t be please to offer a discount for two, two, two clients in one? (Oh, that was “mints”? Sorry.)  

This kind of arrangement is especially win-win when common elements or interests prevail. Adjoining physical therapy and occupational therapy offices that both require similar electronic medical forms maintenance for insurance coverage reimbursements. A publisher and designer who both need a copyright lawyer.

Dig out your imagination here. Do the railroad track warning thing: STOP, LOOK AND LISTEN. Look around at what you’re doing from the standpoint of sharing, bartering, co-sponsoring . . . and maybe you too can “slash a trillion” or so!

Posts RSS Feed FOR FREE BLOG SUBSCRIPTION

# # #

www.TheWriterWorks.com or 302.933.0116 or Hal@BusinessWorks.US

Thanks for visiting. Go for your goals! God Bless You.

“The price of freedom is eternal vigilance!” [Thomas Jefferson]

Make today a GREAT day for someone!

“The road to hell,”

we’re told,

“is paved with them”… so 

say what you mean and,

 yup, mean what you say!

Is that the same as walk the talk?

Anytime you lead someone on, set somebody up, promise results, or guarantee satisfaction (even if you only indirectly imply it, and, yes, even if you genuinely mean it!) by assuring or reassuring her or him, you’d better deliver or be prepared to banish your business to Chapter 11.

Like going to that place many think of as hell, people may not go straight there for a bad deed, but sometime soon, not delivering the goods, so to speak, can put you on that bad deed road headed for what’s popularly believed to be a very hot climate.

I’m not just talking about customer service. That’s only one piece of the pie. Have you promised something you didn’t deliver to your employees? To one employee? To your suppliers? To one supplier? To your investors or lenders? To a job applicant? To a sales rep? To a community, industrial, or professional group?

Hopefully, like jolting yourself awake in mid-snore at your desk, or catching your mouth in mid-yawn during a meeting, you moved quickly and decisively to cover it up and excuse yourself . . . and make amends. There’s really no excuse. Behavior is a choice. Not fulfilling on promises is equivalent to digging yourself a low-trust grave.

Why am I beating on this?

Because it happens every day, every minute of every day. And it happens to the best of us. We get lazy or forgetful or preoccupied, and simply overlook that even though we properly address the envelope and put the right postage on it, if we fail to mail the letter, both the letter and our intentions are meaningless.

So bottom line then is that it takes more than a calendar, more than a hand-held device reminder beep, more than an assistant’s verbal prod, more than a note pinned on our sleeve. It takes a high integrity attitude. It takes a constant state of awareness about what makes others perceive us as honorable, and living up to it.

Don’t make appointments

you can’t or won’t keep.

Pretty basic, almost insulting advice, right?

Wrong.

Did it make you think? Well? 

There’s no room for the lackadaisical attitude suggested by such behavior under any circumstances, but especially in such a consistently spiraling economy (and don’t think because the media and the White House claim otherwise that  the corner has been turned. In fact, there’s a perfect example of not meaning what you say!) because the person or group you mislead will simply cross the street and find a more honorable entity to deal with.

Surely you didn’t bust your butt all these years simply to blow off what you’ve achieved with a cavalier attitude, or by not coming across with what you’ve intended to do or said you would deliver. Be a person of your word. Promised performance counts for more than price, package, promotion. and personality combined!

# # #

 931.854.0474 or Hal@BusinessWorks.US

Thanks for visiting. Go for your goals! God Bless You.

“The price of freedom is eternal vigilance!” [Thomas Jefferson]

Make today a GREAT day for someone!

Reported today on Sirius radio’s America’s Newsroom . . .

One of every eight American

homes now stands empty! 

Based on today’s news . . .

This “one out of eight” no doubt

includes The White House!

Double-speak –such as that evidenced in tonight’s feeble address by Mr. Obama in attempting to justify his unauthorized headstrong reaction (instead of a measured response) to the challenges and sickness of another nation’s madman leader– doesn’t work for America’s people.

And guess what? Double-speak also doesn’t work for the business you own and/or run and/or manage.

Small business owners, first of all, know instinctively how to practice responding instead of reacting.

If we don’t, we’re out of business. Period.                

• It is lack of leadership that has emptied American homes. It is lack of leadership that has led America to falter and approach other nations balanced on weak knees.

• Lack of leadership is what brings down business enterprises and national governments alike. Clearly, America’s White House is as empty as the two suits that run our country.

• Lack of leadership, in the form of poor management, is responsible for 9 out of 11 new businesses failing within the first 2-3 years of existence (source: The SBA)  

~~~~~~~~

We —as small business owners and managers, and entrepreneurs– must learn from this place in history.

Incompetent leadership cannot be covered up with great oratory and superficial reasoning. We, the electorate see through it. While the facade pictures that are verbally painted may convince those who know not how to think for themselves, they no longer appease or hook those with intelligence.

When we cover up business incompetence, we lose customers; we go bankrupt. We lose.

If you or I were to run our businesses with the same Johnny-come-lately, wimpy, and universally arrogant intervention approaches that were expressed tonight by Mr. Obama, God bless us all.

He has done everything possible to undermine and smother small business because he fails utterly to understand it. He has in the process led us into world disgrace. His assessments –in addition to being unrealistic– are inflammatory to say the least. Talk about pouring gasoline on a fire!

You and I cannot make our business problems go away by giving a political speech and calling it an “explanation.”

We cannot avert financial collapse by offering endless apologies (or simply printing new money!).

We cannot achieve success by concentrating on competitors. 

Sad and unfortunate as it is, thousands of people die every day by acts of terrorism. When –and before– those forces become genuine threats to our existence, we need to act quickly and decisively and unapologetically to protect and preserve our interests.

Do we like what’s happening in Libya? Of course not. But Libya offers no such threat to America. The more the U.S. tries to become the world’s police force, the less effective the U.S. becomes. The more your business tries to monopolize a profession, industry, or marketplace, the less effective it becomes. But you already know that!

Do we like what all our competitors are doing. Of course not. Do we engage them apologetically and make that be productive for us? Are you kidding? Those who succeed in business are those who focus on their businesses, not on what other businesses are doing, or not doing, that may be distasteful. 

When it’s possible to help other businesses without putting your own at risk, go for it! Until then, strengthen yourself so you can get to that point. That works for business and business works! Being consistently authentic and honest and demonstrating integrity works for business too. Will shallow-minded ego-crazed politicians ever get it?    

Posts RSS Feed FREE blog subscription

# # #

302.933.0116 or Hal@BusinessWorks.US

Thanks for visiting. Go for your goals! God Bless You.

“The price of freedom is eternal vigilance!” [Thomas Jefferson]

Make today a GREAT day for someone!

Let’s get real,

Entrepreneurs!

There’s not much room

left on this planet

for more anger!

We can moan and groan all we want –and justifiably– about the pathetic, ill-conceived, mismanaged, misdirected, arrogant, naive, incompetent, overbearing, scathingly stupid behaviors fostered by the White House since 2008. It adds up to total lack of leadership and complete lack of vision . . . a branding program of anti-reality.

But bitching gets us nowhere. Attacking people personally for their attitudes and behaviors makes us no more reasonable than they are, and doesn’t achieve anything beyond stirring up more anger.

Anger doesn’t work.

It’s not working in Libya, Syria, Jordan, Iraq, Egypt, Iran, North Korea, Northern Ireland, or -today– not in London either. Certainly, it has never worked in the United States. It only serves to shorten fuses and make things worse.

Yes, we, as business owners and managers, have had enough. We are fed up with meaningless run-off-at-the-mouth oratory and reckless spending of our hard-earned tax dollars. We are fed up with attempts to have creeping socialism overpower democracy, our Constitution, and the free-enterprise system that built America.

Hope, Mr. Obama,

doesn’t work either.

It’s time for the federal government to back off and abandon its incessant attempts to smother small business. It is time instead to support the small business owner and startup entrepreneur world if there is ever to be a true economic recovery.

It is simply not true that America’s economy has turned the corner. Falsified unemployment numbers and make-believe claims that home sales are up and foreclosures are down couldn’t be farther from the truth.

Reality is that unemployment continues to worsen. Foreclosures continue to go up. Home sales continue to go down. And a rocket science degree isn’t required to size-up the impact on our daily lives; we need only to look at the gas pumps.

We are being lied to by government-controlled media stooges and greedy union thugs.

Yes we feel angry, but we are smarter than those who pose as leaders, and their contingent of talking heads. We know in our hearts that achievement and accomplishment will not be sidetracked if we maintain balance and control of the businesses we own and operate and birth. 

By working hard AND smart, by never forgetting that America is the product of entrepreneurial growth and our ever-guiding national motto:

“In God We Trust”

. . . by honoring and respecting all who we encounter, including the ignorant, we who own and manage small and family and home and garage businesses can lead America from the darkness of anger and fantasy.

____________________

It will take perseverance and it will take speaking up for what’s right instead of complaining about what’s wrong. Can we turn our anger into productivity? Are you willing to work harder at it?

What can you do to get started now, today?

Posts RSS Feed for FREE subscription

# # #

302.933.0116 or Hal@BusinessWorks.US

Thanks for visiting. Go for your goals! God Bless You.

“The price of freedom is eternal vigilance!” [Thomas Jefferson]

Make today a GREAT day for someone!

This is an attitude message, not a sign-up or recruitment decree

Don’t let the media  

and the White House

bully you around!

It’s your business.

You’ve captained it through rough seas before.

You’ve made it this far.

You know in your heart that –as bad as this economy continues to be (in spite of all the White House and media protestations to the contrary)– you can survive the present turbulence by holding your ship steady and running the engines full ahead.

Why this message now? Because I see and hear about many small businesses getting weak-kneed and starting to actually consider caving in to all the psychological bullying messages that continue to run rampant out of the White House and the federal government’s puppet media, who have abandoned reporting for propagandizing.

Political manipulating has clearly replaced the reality of what it takes to turn around the economy. Don’t be bullied into buying all the nonsense spewing 24/7 out of the army of talking heads. Small business holds the only key to economic turnaround with genuine new job creation — real jobs that provide real career opportunities! 

I’ve had conversations with three business owners this past week (one retail, one manufacturer, and one service) who are claiming to be on the verge of abandoning most if not all marketing efforts to save money. “So board up your doors and windows too! Just toss in the towel now!” I was tempted to exclaim, but realized I’d simply be fueling the fires.

The L~A~S~T place to cut corners is marketing!

T h e   L~A~S~T   p l a c e.

No marketing, no prospects.

No prospects, no customers.

No customers, no sales.

Is that rocket science?

“Oh,” they say, “but we just can’t afford it anymore; marketing costs a fortune.”

No marketing doesn’t cost a fortune! Maybe the kinds of marketing you’ve historically done is proving too expensive to keep afloat in this killer economy, but good marketing does NOT have to be expensive.

In fact, really great marketing can be done for free or close to free when someone knowledgeable and experienced is handling it.

“Yes, but then there’s the expense of retaining those kinds of services!”   

First of all, the “Yes, but’s” run in the woods with the “Rabbuts.”

Secondly, and most importantly, there are VERY many resource people out there who have the know-how and the experience and the creative talents to put together a marketing program for you that is free or minimal expense, and that works, for far less money than you’ve been pouring into your earlier-days efforts.

Stop running! Stop doubting! Start searching! Be a detective!

If you are intent on marketing your business successfully for minimum expense and you are willing to focus a chunk of energy in finding the right individual or team who can do this for you, you will succeed!

And won’t that surprise your competitors? And (ahem!) the White House?     

# # #

Thanks for visiting. Go for your goals! God Bless You.

“The price of freedom is eternal vigilance!” [Thomas Jefferson]

Make today a GREAT day for someone!