Archive for the 'Feedback' Category

Mar 04 2017

An Open Letter To Mainstream Media…

  Get Over It, Mediafolk!

 

 It’s time to get back to

 

 feeling good about what

 

 puts food on your table!

 

 

Dear Mr. and Ms. Mainstream Persons,

In case you haven’t noticed, the rest of the nation is moving on.

To be a more integral part of that progress, might this be a good time for you to start looking for ways to make better use of your time and energy?

It’s obviously hard for you to find a leg to stand on as you continue contributing your talents to your bosses’ lost cause of politicized blaming, manufactured “news,” and borderline slander . . . at the cost of your personal reputation and trust in your judgement.

Most Americans seem to know –frankly– that you are better than that. But you lose favor every day as you continue to test public mettle and sink your teeth into risking your integrity in the process — for nothing!

CONSIDER these three suppositions:

1.   Somehow, or other, you were born and raised to emulate and hopefully become a modern day version of what history has traditionally honored as the “Town Crier.”

2.   Perhaps you stumbled into what you do, but odds are that you were educated and trained to report the news to others who lack that drive, inquisitiveness and skill set.

3.   Somewhere along the road to making a name for yourself, you elected to opinionate instead of report. You made an active decision to be subjective instead of objective.

 

ODDS ARE you are actively appeasing the misguided media moguls whose money supports you and your family. And your career in that arena has rarely if ever felt truly fulfilling.

I have many years behind me as a news writer, radio host and producer, and magazine editor-in-chief. I mention this only to lend credence. I imagine I’m not too far off in making the assumption that you are selling your soul and boxing yourself into a career corner that (really) makes no sense, and offers no forgiveness.

BREAKING NEWS . . .

How to fix it!

 

First and foremost, recognize and accept that your behavior is (and your career pursuits are) always –first and foremost– your CHOICE! Can you just as easily choose to report fact-backed-and-checked stories as you may choose to fill the gaps with fiction, slander, skewing, bitching and sabotage?

If you actually prefer the latter set of words, maybe you should think about abandoning your beat and, instead, write a novel? I’ve done that too; it’s a much better platform for exaggeration and self-expression.

BOTTOM LINE: The time is NOW to stop berating those who have been thrust into power by the people.

It’s time to recognize and accept reality.

The incessant clouding of news issues (the bias dictated by those who pay your salary to further their own unhealthy practice of  dwelling on the past and worrying about the future) is pulling you away from a present-moment focus and into a fantasy abyss of unprofessionalism.

You have in your hands the glue this nation needs to heal and hold itself together and be strengthened at every level. It’s name is “responsible reporting.”

When you deliver stories without substance, you distance yourself and your thinking from all measure of good taste and reality of life. You set yourself up to undermine yourself and your family’s credibility . . . and turn the enjoyment of pursuit for living a rewarding life and lifestyle, into a struggle.

Are you are risking your very existence and lifestyle to step outside the perimeters of good judgement that your life, until now, has been about?

Take Heart! You still have a chance to turn things around — to distance yourself from the world of irrationality, bad taste, poor judgement and make-believe career pursuits in favor of reality and just plain common sense.

Close your eyes for a minute, take a deep breath and see yourself as the happy, honorable and pleasant person you were born to be.

Surely you can do better. Will you CHOOSE to take that do-better step on your own behalf?

  I, for one, am rooting for you to move onward and upward. Contact me if I can help. Have a great day!

# # #

 

Hal@Businessworks.US              931.854.0474

Guidance to 500+ Successful Business Startups

Creating Record-Sales for Clients Since 1981!

Open  Minds  Open  Doors

Make today a GREAT day for someone!

 Thank You for Your Visit!

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Dec 26 2016

2017: TIME TO LEVEL THE FIELD!

STOP SYNCHRONIZED DIVING.

 

STOP PLAYING CHESS.

 

 GET THE PUCK OFF THE ICE. 

 

BURY THE FOOTBALL.

 

NOW.  IT’S 2017!!!

 

And there’s only room for Baseball!                                                                    baseball-1

 What? Why Baseball? Because… ta, ta, ta, ta, tah-tah!… baseball is THE ONLY competitive-physical-prowess-speed-agility-and-psychology sport with no time limits. And 2017 business success demands COMPETITIVE teamwork!

So, baseball has no ending time or closing minutes? Correct, but there can always be extra innings. Extra innings translates to endurance. Show me a business success not built on endurance.

Baseball serves business enterprises best as a teamwork model because teams must work together hard, as a team, to win. BUT, every single team member gets an equal chance to get up to bat and get a game-winning hit every game — as well as make great game-winning plays, with every pitch, every inning!

fielder

It’s all about teamwork wrapped around individual performance and a sense of competitive spirit. Yes? Well, how great would that be for your entire organization to practice? (Regardless of draft choice round involved ;)) 

Imagine management and employees supporting one another all day every day, while encouraging each other to rise to the occasion of ongoing conquest because every individual effort can potentially pay back the entire team in the process.

Imagine all individuals and departments involved making a daily practice of supporting and backing-up one another instead of finger-pointing, or making excuses for shortfalls. A dream? Only if you choose to let it be.

BEHAVIOR IS A CHOICE.

You (and your people) can just as easily choose to work together as a winning baseball team as you can choose to keep struggling along as a ragtag collection of aspiring superstars with no investment in the success of others. Oh, and as for critiquing along the way? Criticize BEHAVIOR, not the person at fault!

Even as a single, unified force, this kind of team will fall apart when any individual fails to perform in precision-matching her or his teammates. (Ask any oarsman on any 4 or 8-person crew team what happens when one rower is out of sync by even a second, or raises an oar just inches more than the rest of the team.)

All it takes to make a REAL difference is experienced coaching and training guidance, plus a fresh informed perspective on the best (most appreciated) ways to reward exceptional individual and team performance . . . rewards that do NOT become long-term financial burdens.

If this is a missing link in your organization– old, new, large, small, mid-sized, retail, service, B2B, industrial, sales, professional practice, healthcare– call me. I provide all of these services for fees you can afford now. And results are guaranteed! Ready? Then let’s “PLAY BALL!”

 

# # #

931.854.0474

hal@businessworks.US

STRATEGY / CONTENT / CONNECTION

Coaching for Higher Branding Impact

Business Development/ National-Awards/ Record Client Sales

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Nov 27 2016

The 2017 Journey To Discovery . . .

“The real voyage to discovery

 

is not in having new landscapes,

 

baby-eyes

 

  but in having new eyes.”

— Marcel Proust

For your people to have “New Eyes,” they need only have new food for thought that fits and boosts the dynamics of their individual personalities.

  • This includes some effective but unobtrusive, practical stress management techniques they can take home, and a fresh perspective on how to revitalize often lazy or overkill communication skills.

  • The combination of strengthened self-control and ability to “come across” more effectively serves as the foundation for absorbing and applying new levels of leadership and competitive teamwork coaching.

All of that –and more– is delivered with the 2017-2020 management and staff training and development program:

“MY BUSINESS WORKS” is a 3-part, hands-on, on-location engagement that is Money-Back Guaranteed to make a difference in individual participant commitment and achievement levels, in propelling your business mission forward, and in increasing your sales revenues.

Because these How-To sessions are customized to fit the specific needs of your business, your people, your customers/ clients/ patients, and your sales, scheduling is extremely limited, so act now! 

Email Hal today: Hal@BusinessWorks.US or simply call Hal direct at 1.931.854.0474 for a prompt assessment discussion, or to schedule a callback at your convenience. 

[NOTE: Participant ages, educational levels, and physical conditions have no bearing on program content or expected results]

 

# # #

 

       Hal Alpiar is a 35-year-experienced professional coach and trainer. A business and career development mentor, Hal actively consults in marketing/PR/sales and stress management. Twice voted “Professor-of-the-Year,” he is also a national award-winning book author and national award-winning branding creator.

Serving clients nationwide since 1981, Hal has helped over 25,000 business and healthcare professional participants in his training programs, classes and workshops, and many more through his published books, articles, and over 1600 blogposts.

 [NOTE: For more details, click on About Hal tab at the top of this page]

 

# # #

hal@businessworks.US

STRATEGY / CONTENT / CONNECTION

931.854.0474 Coaching for Higher Branding Impact

Business Development/ National-Awards/ Record Client Sales

No responses yet

Oct 30 2016

UNTANGLING EMPLOYEE KNOTS

“Employee Stress” Blocks Productivity, Vision, Focus & Health, which Costs Employers Over $300 Billion!

 What’s YOUR share?

 

OLYMPUS DIGITAL CAMERA

 

“UNTANGLING KNOTS”

 

When is a knot not a knot?  Stress is like that “eye of the beholder” thing. Twenty-five years, for instance, can be forever, or a blink, depend- ing on how we’ve chosen to experience it and how we choose to see it.

 

Sticking a thumb out to paint scenery isn’t the same as sticking it up to show approval, or down to show rejection, plugging it into a hole to stop a leak, or waving it to hitch a ride.

careers

Neither is twenty-five years of delivering mail the same as twenty- five years of raising a family, or hammering rocks OR tuning pianos, driving trucks, stuffing pickles into assembly-line jars, selling services to corporate muckity-mucks, doing heart transplants, being a techie, running a retail store… OR plucking escargot-bound snails off jagged rocks at low tide.

 

Yet, we humans do all of these things to earn a living and label them as stressful.

 

In fact, “most stressful” to you could well be “least stressful” to me, and vice versa. To you, twenty-five years could be an eternity of pain and anguish. To me, it might be a heartbeat of joy. Some may consider it a flash of fantasy.

 

stressed-cartoon

 

Or perhaps we’ve chosen to suffer what seems like a permanent backache, endless constipation, depression, addiction, or —the opposite— we’ve cultivated some ever-deepening smile wrinkles by choosing to foster a happy, healthy, productive work-and-home balance.

 

Every end result gives rise and a clue to the source and choices and choice reversals made or not made all along the way.

choice-cartoon

Where does CHOICE begin and end? Or does it? Maybe it’s an eternal blanket and functions only when we’re aware of its pervasiveness. Surely it doesn’t float innocuously to our shoulders from the heavens and plot to do us in, even as we sit stunned by its presence, and puzzled by its origin and intention.

 

But: VOILA! As truth will have it, stress doesn’t come from outside of us. It doesn’t come from other people or circumstances—or from our jobs!

 

All physical, mental, and emotional stress is inevitably the result of a choice we make or have once made (perhaps within this very minute… or a week, month, year, decade or lifetime ago!). So it’s fair to say we can stop blaming others and circumstances for having put us under stress. We have only ourselves to blame.

blame

But blame doesn’t get rid of stress and may even make it worse.

 

As we have championed ourselves to “bring it on,” we are equally well-equipped to “let it go.” We need only to:

A)  RECOGNIZE AND ACCEPT that it’s the result of a choice we just (or once) made,

 AND

B)  FOCUS OR REFOCUS OURSELVES on the most immediate split-second here-and-now minutes of our lives… our heartbeats, our pulses, our breathing.

 

When we pay attention to our breathing, our pulses, our heartbeats, we are returning our minds to this very minute, and every passing minute.

 

this-very-moment

 

Why does this matter? Because stress only exists in dwelling on a past moment (older than a minute, or even a few ticks)… or worrying about a future moment (more than seconds or minutes away) that hasn’t yet come—and may never come!

 

Simply being aware of this thinking is often enough to make the difference. If you’ve read this far and are not interested in more, at least be interested enough in helping your SELF by trying and practicing these “Are You Breathing?” steps. They work and they’re free!

 

# # #

 

Start 2017 SMART. 

 Start with THE 2017-2020 management and staff training and development program:

“MY BUSINESS WORKS” is a 3-part, hands-on, on-location engagement that is Money-Back Guaranteed to make a difference in individual participant commitment and achievement levels, in propelling your business mission forward, and in increasing your sales revenues.

Because these How-To sessions are customized to fit the specific needs of your business, your people, your customers/ clients/ patients, and your sales, scheduling is extremely limited, so act now!

Email Hal today: Hal@BusinessWorks.US or simply call Hal direct at 1.931.854.0474 for a prompt assessment discussion, or to schedule a callback at your convenience. 

[NOTE: Participant ages, educational levels, and physical conditions have no bearing on program content or expected results]

# # #

 

   Hal Alpiar is a 35-year-experienced professional coach and trainer. A business and career development mentor, Hal actively consults in marketing/PR/sales and stress management. Twice voted “Professor-of-the-Year,” he is also a national award-winning book author and national award-winning branding creator.

Serving clients nationwide since 1981, Hal has helped over 25,000 business and healthcare professional participants in his training programs, classes and workshops, and many more through his published books, articles, and over 1600 blogposts.

 [NOTE: For more details, click on About Hal tab at the top of this page]

# # #

 

hal@businessworks.US

STRATEGY / CONTENT / CONNECTION

931.854.0474 Coaching for Higher Branding Impact

Business Development/ National-Awards/ Record Client Sales

Personal & Professional Growth/ Creative Entrepreneurial Thinking

No responses yet

Jul 03 2016

4th of July Sparklers

Seeking sales fireworks?

                                      

Check your sparklers!

 

star rainbow

Business owners constantly want more sales results than they’re typically ready to put their shoulders to the wheel for, in terms of the marketing words (their “sparklers”) that they use.

The average response to meeting the need for coming up with the right sets of marketing words to represent business products, services, and ideas is a lazy one. Most small business owners, it seems, either wing it to save money, delegate it because they’re afraid of it or want to “give someone a chance”

. . . OR they hire some fancy high-priced group of self-proclaimed experts to get it done.

What works? None of the above.

When you wing it

. . .  it’s like not fastening the screws that hold your product parts together, or not providing the terms of the services you offer. It’s a great deal more than that because you’re dealing with peoples’ brains and that delicate experienced edge of psychological savvy mixed into the creative pot is what makes the difference.

You are not in business doing what you’re doing to be a great marketing writer any more than you’re in business to be a great lawyer or accountant (unless of course you’re a lawyer or accountant!).

So why waste time and energy (and ultimately money) trying to be something you’re not, when you have the option to be driving your business to a successful destination by applying your full resources to operations, finances and sales? Okay, so promise you won’t wing it, okay.

HAPPY FOURTH OF JULY WEEKEND!

HAPPY FOURTH OF JULY WEEKEND!

When you delegate it 

. . . you’ll hand it off to that assistant of yours . . . you know, the one who’s always writing some book, or poetry, or funny Facebook posts. When you delegate the task, regardless of what you think might be signs of talent rising up from someone on your staff, you should expect to get the inadequate results you will get.

I can assure you after seeing years’ worth of these dynamics, what you get back will simply not be professional enough a representation of your business strengths. Nor will it be put into the customer-benefits language you need in order to succeed at producing the sales results you seek.

What you get, in fact, could very well end up undermining your other sales-building efforts.

When you hire a fancy group

. . . an advertising or marketing or PR agency — you should know that this choice delivers about 85% odds that the group you hire will be very skilled at not letting you know that they are more preoccupied with winning themselves some type of marketing, advertising or PR award than they are with helping you make sales.

When “getting sales” is what’s important, being “pretty” and having the best designs don’t always count for much.

Odds are also that they will be fantastically talented at not letting on that they don’t really know how to help you make sales. Ask them if they’re willing to work on a expenses plus performance incentive basis. That question usually separates reality from fantasy.

"BREEZY" The Volunteer State's Cutest Patriot on Independence Day !

“BREEZY” The Volunteer State’s Cutest Patriot on Independence Day !

If the words you’re using don’t sparkle enough to spark action, find a wordsmith. Do some homework and scout around for an experienced individual who has a proven track-record in writing words that get sales results. Find someone who demonstrates interest in your business but not an “expert” at it. An expert writer is what you want.

You need fireworks? Start with someone who knows how to spark sales with “sparkler” words . . . words that attract attention, words that create interest, words that stimulate desire, words that bring about action, words that prompt satisfaction. Want an example? Go to: www.FEARLESStheMusical.com

FEARLESS Poster

“The price of freedom is eternal vigilance!” 

[Thomas Jefferson]

# # #

Hal@Businessworks.US    931.854.0474

 Open minds open doors.

Thanks for visiting. God Bless You.

God Bless America and America’s Troops.

Make today a GREAT day for someone!

No responses yet

May 11 2016

Business Decision Time

Business Decision Time:

 

decision time

COMPRESSION or EXPANSION?

 

Sometimes it’s a clear-cut conscious decision. Other times, it’s like deciding to eat more or eat less depending on your mood, the notches on your belt and what’s put on the table in front of you.

But the bottom line is that –in business–  while many factors and variables need to be weighed, too much time is often wasted deliberating, which serves to host that dreaded government disease: “Analysis Paralysis” . . . where nothing ever gets done, or even decided.

When you look carefully at the downside possibilities of either a business expansion or compression option (vs. potential rewards) –and determine that the risk involved is reasonable— AND when you see a clear path for taking a first step: take the damn first step!

If it doesn’t seem to be working as you imagined, make adjustments — to the path and/or your imagination.

Change The Towel!

towel

Are you convinced the direction is right? Whether you answer yes or no (unless you see insurmountable financial or legal odds stacking up), don’t be so quick to throw in the towel when something goes awry. Instead, change the towel!

What do you learn from listening (which needs to be 80% of the time) to what your existing and prospective customers say about the towel? What’s their take on the changes you make in product or service or facility or staff or pricing or value?

Take away what you hear and learn and adjust the size, and/or the shape, and/or the color, and/or the consistency . . . then take a second step.

“Nobody counts

the number of ads you run;

they just remember

the impression you make.”

— William Bernbach, All-Time Madison Avenue Ad Agency Guru

[With special thanks for the reminder and source to @DigitalShawn on Twitter]

 

And get yourself in stride for what may turn out to be an endless road of adjustments. While government decision-makers (and competitors of the same mindset) assess and evaluate and review and consensus- seek and never move forward, you can be light-years ahead.

Go for it! It’s all a matter of choice. And the choice to stand still, or to shrink or expand your business is always yours! Don’t belabor it. Be FEARLESS! Trust yourself.

self-trust

# # #

hal@businessworks.US

STRATEGY/ CONTENT/ CONNECTION

Higher impact. Lower costs.

——————-

Business Development/ National-Awards/ Record Client Sales

Entrepreneurship & Expansion Coaching    931.854.0474

Go for your goals, thanks for your visit, God Bless You!

OPEN  MINDS  OPEN  DOORS

Make Today A Great Day For Someone!

 

 

 

No responses yet

Apr 25 2016

“So…” answered the Millennial

Why Millennials and salespeople 

 

need to NOT  start every response 

 

with “So…” and then– to top it off

 

— fail to answer what’s asked. If

 

you’re in the job market, or a sales

 

presentation, it would be like not

 

 taking a shower for a few weeks!

PIG PEN

Q. Who is your very best friend?

A.  So… Jeremy and Charlie and Kim and Sheila are the people I see most often.

———————

Q. What was your Mother’s most important advice?

A.  So… my Mother always made me eat all my cereal.

———————

Q. When did you leave the house today?

A.  So… I never actually went home last night, y’know.

———————

Q. Where do you work?

A.  So… my company is in the city and yesterday I had to drive in.

———————

Q. Why did you do that?

A. So I think there are lots of ways people can respond.

———————

Q. How much money is in your pocket?

A.  So… my wallet is in the car.

Go ahead and ask a reasonable fact-fetching question of one of the 80 million people born between 1977 and 2000.  The odds are good that –no matter how specific your inquiry may be– the answer these days often starts out with “So…” and then proceeds to not give a direct answer.

So WhatDo these “So…” first-responders imply disinterest? Evasiveness? Insecurity? Incompetence? Un-socialability? Dumbness? Distrust? Early dementia? Lack of self-esteem? Poor listening skills? Disinterest? Societal disconnect? Snobbishness? Perhaps some. Perhaps all.

First of all, according to Jane Solomon’s post on DICTIONARY.com, “So” can be used as an adverb, a conjunction, a pronoun, an interjection, or an adjective. And the “spread” of it into popular use today as a sentence opener, especially among young people, is “probably due to the tech boom” and specifically, “programmers,” according to NPR’s Geoff Nunberg. The GRAMMARLY Blog suggests Facebook’s Mark Zuckerberg is partly to blame for “notoriously using So…’ to start sentences.”

It’s been suggested that “So…” is the new “Um…” or “Uh…” or “Er…” nervous hesitancy used to fill the verbal air while momentarily thinking about what to say prior to responding, but I am doubtful. “Um” and “Uh” and “Er” are simply sounds.

“So” is an actual word. It is a connecting word. It is not a question/ answer connecting word. It is a cause-and-effect connecting word, and is used to connect a thought, word, or action with a consequence.

little girl hand to headA BBC host says that at the beginning of a (non-consequential) sentence, using the word “So” is an attempt “to try to sound important” and “intellectual.” A popular psychologist calls it a “weasel word” used to “avoid giving a straight answer.” Not a good practice for any business, and especially for small business, which is much more vulnerable to “beating around the bush” than corporate types who often seem to thrive on being indirect.

 

FAST COMPANY says “So…” at the beginning of an answer “Insults your audience… Undermines your credibility… and Demonstrates discomfort with the subject matter.”

 

Mark Mason in The SPECTATOR, says it’s due to “accommodation” because we try to be part of groups and often simply do and say things that others in the group do and say. It, he says, “spreads like the flu.” He cleverly ends his (“It’s SO Annoying”) post  on the subject with:

“As ye so, so shall ye reap”

 

So it’s contagious! Some top TV news analysts have begun integrating the (shall we call it) evasiveness into their summary statements. And it’s inching it’s way into the 40+ crowd. Personally, I have no problem with starting a sentence with “So…” unless it’s the beginning of a sentence that is answering a direct question.

Bad Interview

Bottom Line: If someone in a job interview or “sale size-up” meeting says, “So, tell me about your (or the product/service) background, you might consider it an endearing attempt to help you feel comfortable, but if you respond (or answer ANY direct question) by starting with “So…” your job (or sale) prospects may very well be doomed. It can easily be received in the same fashion as you folding your arms and staring at the door! Not giving a straight, direct answer can be taken as a mixed message.

# # #

hal@businessworks.US

STRATEGY/ CONTENT/ CONNECTION

Higher impact. Lower costs.

——————-

Business Development/ National-Awards/ Record Client Sales

Entrepreneurship & Expansion Coaching    931.854.0474

Go for your goals, thanks for your visit, God Bless You!

OPEN  MINDS  OPEN  DOORS

Make Today A Great Day For Someone!

2 responses so far

Oct 29 2015

It’s ALL ABOUT C H A N G E !

star rainbow

R  E  A  L   C  H  A  N  G  E

                                                                                                                                                                                                                                                                                                   

DOESN’T TAKE TIME.

                                                                                                                                                                                                                                                                                                     

IT JUST HAPPENS!

 

And the reason for such thought diversity between what small business represents and upholds, and the self-aggrandizing departure words of America’s Speaker of The House today has to do with the same reason small business has been under constant blindside attack by the government since 2008.

. . . our federal government is devotedly invested in management by consensus, where everyone involved must agree at least somewhat with every decision. This approach to problem-solving and getting things done has been religiously adhered to by all U.S. Government agencies. It has infiltrated the management behaviors of many if not most in funding-sponge academia, and in the upper ranks of many if not most failing lethargy-infested corporations.

Consensus-seeking management theory (like other “dead soldiers” e.g., Theory A and Theory Z and group hugs) might have solved problems and gotten things done decades ago in the “Hippy” years of the 1960s and 70s. But they simply do not work any longer in today’s world.

“Entrepreneurialism” and small business innovation –which thrive on maintaining a sense of urgency and taking REASONABLE risks– continue to be the true solution-directions that work. Yet they are consistently undermined by shortsighted government agencies that are relentlessly invested in maintaining the status quo.

Waiting for change instead of making change may have a place in history, but can no longer be tolerated as a modus operandi. There just is no time for such nonsense as waiting. ENTREPRENEURS ARE THE AGENTS OF CHANGE!

We live in a world of impatience.

Forward motion that plods

is backward motion.

snail

When small business and entrepreneurs are punished with over-burdening taxes and unnecessary government rule and regulation intrusions designed to do nothing except further the cause of interventionist government in our lives, it proves itself more inadequate and less representative of the reasons it exists every day . . . in fact, every minute.

As the government continues to prove it’s own inadequacy, misguidance, and misdirection that have led to outright thievery of freedom, to outright undermining of our very economy (and knowing our economy is literally and unarguably dependent on small business growth and development), it is indeed time for change.

But REAL change–the kind that happens now, the kind that makes a difference, the kind that underscores the life/liberty/pursuit of happiness foundation of our country must be encouraged, not squashed, not stepped on, not bidden good riddance. It must be nurtured.

Small business owners and entrepreneurs need to get their heads out of the sand and stars long enough to realize their sand and stars are being eroded by slow, gradual, plodding change fostered by years of government intrusions and restrictions on small business growth and development.

It’s time to acknowledge that staying immersed in the sand and stars actually serves to allow, actually encourage and reward long-term politicking — politicking intentionally aimed at lining political pockets and underwriting meaningless wasteful programs that create greater business, family, and individual dependency. It does this by not paying attention to what’s swirling around the rest of you while your head is focused on business growth and development.

It’s easy to pick your pocket while you’re

bent over, star-gazing through a telescope.

 

 

Entrepreneurs and small business owners can no longer afford to feign ignorance or not take action . . . even if it’s simply speaking up and out more to others. Unless some changes happen quicker, our small business-dependent economy is destined for extinction. If you rent your workspace, there surely comes a time when you need to tell the landlord about a water leak or temperature control. Responsiveness is the entrepreneurial key to success. It’s time to step up to the plate and go to bat for CHANGE.

ADDENDUM EXCERPT FROM THIS BLOG (August, 2011 !):

It means taking just long enough to visit or write a couple of letters or emails to politicians about why you think small business matters. Take just enough time to support those who support your ideas about why small business matters. Why? Because small business does matter. And because it matters that we all step up!

Imagine the impact: 

THIRTY MILLION

(Estimated Total U.S. Small Business Owners)

visits and letters and emails calling attention to the economic recovery role of small business and why government must invest in small business –not with more wasted cash handouts– with tax incentives for innovation and tax incentives for job creation.

# # #

 

Keep your head cool and your feet warm . . . and thanks for your visit!

OPEN MINDS OPEN DOORS

Make Today A Great Day For Someone!

hal@businessworks.US

No responses yet

Oct 13 2015

DAY 27 – 30 Days To The New Economy

Your Role In History As An Entrepreneur

COMMUNICATIONS  NETWORK

Adapted from the book 30 DAYS TO THE NEW ECONOMY written and published by Peggy Salvatore

Your communications network needs to be at the very

heart of your business model in the New Economy.

 

communication graphic

A communications plan with your team and your customers is no longer just a “nice to have.” It is absolutely essential to your survival.

It doesn’t matter whether your products are virtual or physical, you need a full-time communications network in place to keep your business stabilized and viable.

Your communications network is based on your Internet provider but only starts there. Communications includes the platform for communicating, the software that you use, the web of relationships that you have, and your people as well as technical communication skills.

Beyond a reliable Internet connection, you need to be running software that is compatible with everyone else. Most of the web-based communications platforms run for everyone, just about everywhere. And they are easy to use. Your communications platforms need to be universal because building and maintaining productive relationships with customers and team members depends on platform functioning in addition to how you “come across” to others.

It’s best to start with a reliable email service. Then add a service that allows you to deliver large files such as Dropbox, or another file transfer protocol provider. Next, add a team-friendly platform where you can gather everyone for face-to-face virtual meetings (e.g., Skype, Go To Meeting, etc.). Finally, you’ll want to  layer any number of software programs that enhance your experience, and set to work honing your personal listening and presentation skills.

In concert with developing your email, messaging and meeting services, social platforms, and personal communication skill platforms, you’ll need to be thinking about how to be–or have someone close to you be–a centralized axis for keeping all those around you in the strategical planning and tactical action steps loop.

communication cartoon

Even if you are technically savvy, expect to have a technical support person or three at your disposal. If you have someone whose job it is to manage the technical communications issues upon which your Internet business relies, it frees you to concentrate on the pieces that you can’t replicate which is all the value that your specialty brings to the marketplace.

I am always impressed and amazed at the stories of entrepreneurs who dedicated nights, weekends and months to mastering communications platforms to build their business. But at some point, sooner rather than later as revenue arrives, it is a good idea to liberate yourself from maintaining the networks upon which your business depends and put that into professional hands.

Your ability to communicate with your customers and your staff is the lifeblood of your business in the New Economy.

You cannot afford to jeopardize your customer communications flow and consistency simply to save a few dollars, or because you think that you can do it well enough. “Well enough” isn’t good enough as you become a bigger player, even a marginally bigger player (unless you’re just faking it)!

Put your money into development of an ongoing communications platform as one of your first investments. It is one investment that can make the difference between life and death for your business. Remember: HEARING IS NOT LISTENING!

# # #

C’mon back WEDNESDAY 10/14 for Day 28  —

What’s your plan for keeping sharp and tuned in? You’ll need more than a grinder and a radio.

 

# # #

SPECIAL   A N N O U N C E M E N T

Sign up NOW for NOVEMBER 29th (Sunday Night after Thanksgiving)

LIMITED SEATING COACHING WEBINAR:

“ENTREPRENEURS ARE AGENTS OF CHANGE . . . Accelerating Your Business”

Get fresh, informed, proven insights geared specifically to your business market, your biggest problems, your biggest opportunities.

With Hal and Peggy’s wealth of business coaching experience, you’ll learn how YOU match up with what successful entrepreneurs are thinking and doing RIGHT NOW. Get ideas you never imagined. Gain the traction you need within 2 hours — not days or weeks or months. Simply call 931.854.0474 Central Time: 11AM to 4PM Monday-Friday for details, to explain your business pursuit focus and to reserve your seat! $99 total for 2 hours. Satisfaction Guaranteed.

———-

For more information on Peggy Salvatore’s book: 30 Days to the New Economy [© Peggy Salvatore 2015. All Rights Reserved.] click on ENTREPRENEUR NEWS or visit ow.ly/RysnP for the E-book

# # #

Hal@Businessworks.US      Peggy@Businessworks.US

Open Minds Open Doors

Thanks for your visit and make today a GREAT day for someone!

No responses yet

Oct 06 2015

DAY 22 – 30 Days To The New Economy

Your Role in History as an Entrepreneur

IMAGINE YOUR

          

LEARNING ORGANIZATION

Adapted from the book 30 DAYS TO THE NEW ECONOMY by Peggy Salvatore

 

The rapid acquisition and deployment of knowledge means that all organizations that plan to survive also have a process for knowledge acquisition, retention, management, and transfer in their business plan. Forward thinking organizations today consider themselves learning organizations.Meeting Table

As an entrepreneur in the New Economy, even though you may be small, your responsibility is to not only know what is going on but to contribute to the body of knowledge.

  • Remember: All the Internet Joe’s around the globe are learning and building this ship together so sharing what you’ve learned and what you are developing (without, of course, revealing trade secrets like product ingredients and proportions or your intended branding or marketing approach) is part of that responsibility and defines in part your value as a member of the global business community.

There are TWO PARTS to this knowledge acquisition and sharing. One is the internal knowledge of your individual product or service and the second part is the external learning about the infrastructure you are building either deliberately or inadvertently by participating in the New Economy.

PART ONE: Internal knowledge

Whether you are operating alone, with a handful of close team members or a cast of 100s, you need to store and transfer knowledge about product development, marketing, deployment and all other aspects of your business to assure continuity.

When you’ve built a global community of customers, they will have questions and need support. Codify, iterate, revise, update, repeat. Consider yourself in a constant state of beta.

  • Remember: We said that one of the advantages Internet Joe has is the ability to be agile and nimble. This requires a state of continuous learning which is a mindset of quality improvement. Because you aren’t taking a large organization with you, when you learn something new, as an Internet entrepreneur you are able to capitalize on that information and pivot instantaneously.

Learning Org Chart

PART TWO: External knowledge

The intimate relationship you develop with your customers through their personal communication devices is the basis of your ongoing learning. You are learning what works, what they like about your product and service, what needs improvement and when you haven’t hit the mark.

Your systems and connections are creating the need for the kind and amount of infrastructure required to build the New Economy. When you share what you need and what you’ve learned about commerce with others in the online business community, the network grows.

What we know changes every minute!

. . . and what you do with it will be different

than what someone else does with it . . . So consider

recording it . . . sharing it.  That process puts the next

step on the ladder within reach for all by raising

the net worth (and the stakes) for all players.

# # #

 

C’mon back TOMORROW 10/7 for Day 22 —

“Financing Your Business” isn’t like car dealership

or retail mattress and furniture “Financing”!

# # #

 

SPECIAL   A N N O U N C E M E N T

Sign up NOW for NOVEMBER 29th (Sunday Night after Thanksgiving)

LIMITED SEATING COACHING WEBINAR:

“ENTREPRENEURS ARE AGENTS OF CHANGE… Accelerating Your Business”

 

Get fresh, informed, proven insights geared specifically to your business market, your biggest problems, your biggest opportunities.

With Hal and Peggy’s wealth of business coaching experience, you’ll learn how YOU match up with what successful entrepreneurs are thinking and doing RIGHT NOW. Get ideas you never imagined. Gain the traction you need within 2 hours — not days or weeks or months. Simply call 931.854.0474 Central Time: 11AM to 4PM Monday-Friday for details, to explain your business pursuit focus and to reserve your seat! $99 total for 2 hours. Satisfaction Guaranteed.

———-

For more information on Peggy Salvatore’s book: 30 Days to the New Economy [© Peggy Salvatore 2015. All Rights Reserved.] click on ENTREPRENEUR NEWS or visit ow.ly/RysnP for the E-book

# # #

 

Hal@Businessworks.US      Peggy@Businessworks.US

Open Minds Open Doors

Thanks for your visit and make today a GREAT day for someone!

No responses yet

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