UNLIKELY BUSINESSES (shore bets & mud)

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Who Woulda Thunk It?


I’ve been running across so many situations lately I could only categorize as unlikely business bets that I’m wondering about this economy spawning an epidemic of them, and whether I might indeed indulge the sensibilities of visitors to this blog with periodic excursions into business unliklihood. What say you?

     First, though seemingly unlikely on the surface, is the speculative category of business that I’ll simply label as a “SHORE BET” because it goes like this: You can be sure (shore?) that all the weeping and gnashing of business owner, manager and entrepreneur teeth (alotta gnashing, right!) is taking place inland. Inland? What’s that supposed to mean?

     Businesses located on coastlines— oceans, bays, lakes, rivers –are more insulated from economic downturns I am told repeatedly by coastal business owners. What? Are you sober? You have research? No. I have instincts and experience. I have ears that listen to business owners and operators who have weathered some tough financial storms.

     An increasing number of (perhaps wishful, but) confident-sounding people are of the conviction that businesses that depend on waterfront industries and (especially) tourism, are actually gathering strength in anticipation of the further collapse of inland business cousins.

     They say that when people have fewer dollars to part with for vacations, they don’t cancel vacations, they travel closer to home, and they look for self-sufficient environments where thay can pay all-inclusive fees that include meals and other amenities. They look for areas that provide inexpensive assorted entertainment and amusement choices and full range food and beverage options.

     Naturally, I think about where I live in coastal Delaware, and the magnificent seashore here that is beginning to host more and more vacationers (and year-long weekenders) from NY, NJ, PA, VA, MD, and NC than ever before. It’s almost like our coastline has been quietly waiting to be discovered by nearby state travelers who are finding vacation rewards so abundant that they wonder why they ever headed for all those crowded Florida destinations to start with.


NEXT, is baseball mud!


     As long as we have baseball, we’ll have baseball mud…highly specialized “Lena Blackburne Baseball Rubbing Mud” that has been helping professional baseball pitchers get a better grip on the ball…that comes from a special secret location in a hidden New Jersey swamp!

     Now, talk about an unlikely business bet! Imagine Mr. Blackburne coming to you for startup capital in 1938.

     “Well, I got me this magic mud that professional baseball leagues will be buying from me for over 70 years. They’re going to age it for a month and a half. We’re going to sell them three-pound vats, two for each team in the majors, and that’ll hold them a full season…”

     “Yeah, right, mud, uhuh, sure, okay, well I’m not sure that’s such a good investment, Mr. B…”

     The amazing part is it’s true! And the company is highly successful. [Who woulda thunk it?]

Good Night and God Bless You!  halalpiar     

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