Your Role in History as an Entrepreneur

A FANTASTICAL JOURNEY

Adapted from the book 30 DAYS TO THE NEW ECONOMY

written and published by Peggy Salvatore

Watching the world from your computer? Isn’t it a fantastical place? Nimble entrepreneurs in the Internet economy are zigging while major corporations are zagging. Zigging is the new orange.

Anyone still zagging, who is stuck in the old paradigm, is feeling the dislocation and loss. Those who are still trying to restore large, lumber- ing, industrial manufacturing entities, or even trying to keep alive a monetary system based on physical representations of value, are going to feel like things are coming apart at the seams.

So, is the world economy coming apart at the seams?
Nah! It’s just shifting gears!

Customer experience is driving this new economy. Those who are zigging are responding to their potential markets in massively impress- ive ways… from a platform of inquisitiveness that is part of a burgeon- ing online conversation among techies, marketers, leadership gurus and innovators of all stripes. Learning is no longer “one-way.”

This is YOUR Time to Build

[See NOTE FROM PEGGY below]

Internet entrepreneurs are building the new economy with instant responses to real customers on the ground all around the world in real time. Many are brilliant and amazing. Some are even generous.

The “spontaneous combustion” of the New Economy is leaving many in its tracks who don’t know how to run a business. And problems must be solved instantaneously now.

But help IS available, lots of it, online—and much of it for free—including apps and resources that offer excellent education and great content. For the monthly price of access to a service provider, anyone can learn, have, do, or know just about anything or anyone, 24/7.

I used to wonder how that business model will survive. The dot.com bust at the turn of the 21st Century appeared to signal that online businesses could not be monetized. In retrospect, that was wrong. People figured out how to make online businesses profitable. Given motivation, inspired humans will find a way to make money doing anything. Ask PT Barnum.

For the last nine months, I have been studying the Internet economy and many of the entrepreneurs who are building it. My quest started in an attempt to figure out how they fit into a business plan. That began a fantastic journey. I discovered quite quickly that there is a phenomenal amount of highly valuable free information available in the form of extremely well-done training: Free Webinars; Free E-books; Free Podcasts; Free Every-imaginable-kind-of-thing-you-want-to-know!

I dedicated my pursuit to consuming as much information as possible. Online content has led me to a new crop of physical books and seminars as well. So, while it isn’t all virtual, the virtual environment is the glue that holds all the physical pieces together. And here are just some of the disciplines I’ve been exploring:

• Business Development and Entrepreneurship
• Internet Business Structure and Technology
• Personal and Professional Growth
• Markets, Marketing, and Management Leadership
• Blogging, Podcasting, Webinar and E-book development
• Motivational and Spiritual underpinnings of business success

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NOTE FROM PEGGY: WILL YOU PARTNER WITH HAL ALPIAR AND ME? This is just the first of 30 Days’ worth of prompting, provoking, igniting, and seeking YOUR input and ideas for Building the New Economy!

Please join the conversation in the comment section and tell us:

??  What’s YOUR contribution to the New Economy? (Talk about YOUR business pursuits!)

??  What do you think of “Corporate Entrepreneurship”© (Training/Coaching Corporate Executives to THINK like entrepreneurs)?

??  We want to know YOUR part in building a new, integrated, humane world… (On the Internet and through your own business).

??  And what’s YOUR sticking point? (What’s keeping you from where YOU want to go?)

When you need some personal, one-on-one coaching beyond the Internet offerings, give us a call. (Direct line numbers on masthead above.) In the meantime, follow us HERE for FREE for the next 29 days to see what others think, and discover some of the surprise findings we have in store for you—new and proven “mental apps” to apply to your own entrepreneurial and business development!

See you here tomorrow 9/9 for Day 2.

———-
For more information on Peggy Salvatore’s book: 30 Days to the New Economy [© Peggy Salvatore 2015. All Rights Reserved.] click on ENTREPRENEUR NEWS or visit ow.ly/RysnP  for the E-book

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Hal@Businessworks.US   Peggy@Businessworks.US

Business Owners and Managers . . .

     WISH YOU COULD BE . . .

?????????????????????

STOP WISHING that you knew what was being said when something goes wrong. Instead, start asking the right questions to find out what you really need to know.

But don’t ask “WHY?” – that only breeds excuses. WHY were you late again? My alarm clock broke. I got a flat tire. My dog was sick. I had to help a neighbor. My mother-in-law showed up for breakfast. I had a really late night last night, and . . . Well, ya’see, I belong to this carpool, and . . .

Instead, ask “HOW?” Find out the process that is or was involved. And don’t settle for a “WHY” answer that many people offer even when they are asked “HOW?”

Staying with the same “late for work” scenario, try asking the late person: HOW can you prevent being late again? Can you give me three steps you’ll take immediately that will keep you from being late again? Please write them on a piece of paper and drop it off here before you head home today.

You’ll be amazed at the results that come with handing in that piece of paper.

If necessary, explain that you want to understand the steps involved, not the reasons for taking them. You can never make something better unless you find out how it got that way to start with . . . you need to know exactly what the specific steps were. Problems aren’t solved by addressing blame or generalities. They’re solved by studying what took place.

WHY doesn’t matter. Knowing WHY won’t help you fix things. Are you wishing you were a fly on the wall so you could have someone or some circumstance to blame, OR being able to know enough to be able to fix the problem?

Can you see how the first of these two options is anchored and invested in fanning the fires of your own self-importance? The second prompts the violator to solve her or his own problem. Do you want to make things work better . . . or feel like a hot-shot?

Well, okay, some people thrive on being management firefighters who prefer to flex their problem-solving muscles by finding fault with others instead of helping others solve their own problems. So, if that’s the case, just keep asking WHY? Oh, and just keep wishing . . . you might win a trip to fantasyland!

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Hal@Businessworks.US    931.854.0474

OPEN MINDS OPEN DOORS

Make today a GREAT day for someone!

You are not what you sell.

You are what you solve.

True business professionals who dwell in the world of sales, and all small business owners (who live there too) know instinctively that they are not really salespeople pushing their wares and services on others.

They recognize that they are actually problem solvers who listen carefully to customers and prospects and respond with solutions. They focus on building relationships.

The problem is that solving the problem is often glossed over, dismissed, and sidetracked in the process of communicating with a customer or prospect. How often have you heard a store or organization or company rep start out (or jump to her or his safety net when a positive response is not evident) by rattling out a long list of product or service features?

It’s human nature to talk about all the strong points and unique features of a product or service we want others to like, and want, and dive into their pockets for the money we hope they’ll produce. But human nature doesn’t move sales. Customers and prospects don’t buy features. They buy benefits.

How long will this product or service last? How economical is it? How does it work? What colors are available? How spectacular is the price deal? How great is the supplier company or organization? These are all very nice kinds of things to get across because they help purchasers justify their decisions to others (bosses, spouses, friends, etc.) BUT . . .

None of those kinds of features will trigger a purchase.

Features are rational objective things. People are motivated by emotions. Maybe they’re simply charmed by the rep, or maybe they’ve been convinced that the personal benefits to be had outweigh the expense . . . because the product or service solves their problem!

We buy benefits: how easy and convenient this makes your life, how much your friends and neighbors will admire your good taste, how great you look with/in/next to it, how terrific your garden will be when this thing keeps the deer and rabbits away, what you can do for your children’s/grandchildren’s future with the savings from this policy, how wonderful this will look in your living room/dining room/kitchen.

And how do you get someone to this decision point? 1) By listening carefully (prompt customers and prospects to talk 80% of the time!), and 2) By processing what you hear and see to show how what you have to offer can solve their problem.

Anyone can ram features down someone’s throat. This loses more sales than anything else. It takes patience, understanding, and sitting (mentally and physically) on the same side of the table, working in concert to solve the buyer’s problem.

For immediate, focused, affordable sales help, call me now: 302.933.0116

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 With thanks to my LinkedIn friend Kevin Kempler for inspiring this post

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Hal@Businessworks.US   302.933.0116

Going under

and around

business problems

guarantees no solution.

Unless you tackle troublesome issues head-on, answer questions and respond to your messages promptly, you can be sure they’ll still be around on your next visit, and will no doubt have gathered velocity, weight, and momentum while awaiting your return.

Okay, easier said than done, right? Well sure, if you choose to make it hard on yourself. You can be certain that if you consciously or unconsciously choose for something to be hard, it will be. “Yes, but…” you start to reply. Don’t choose to “yes-but”; choose instead to get on with solving the problem.

Then, no matter which way the chips fall, the next step is to choose to get over it! (Because dwelling on what did or didn’t happen is itself a problem –an interruption– and can become worse than the original.)

There is no time in either life or business to dwell on what did or didn’t happen. We all root for teams that lose, but by mentally and emotionally hanging on to a loss, we actively set ourselves up to be losers ourselves. Wishing and hoping are childhood fantasies that accomplish nothing. Only action speaks.

Only by taking action steps can we expect to have the possibility of a favorable outcome.

“Well,” says you, “I can’t always jump on every problem that comes along. It’s too interruptive. And I already have too many interruptions to deal with every day!”

In case you’ve somehow missed what I’m about to say in response, let me be loud and clear about it:

BUSINESS LIFE . . . entrepreneurship, management, ownership, partnership, counseling and consulting, investing and lending, designing, inventing, innovating, creating, being engaged with any form of business . . . IS: One big interruption after another. But it’s why you get the big bucks!

One big interruption after another. People knock on your wall, waltz into your workspace, call you on the phone, slip notes under your door, send you 347,000 emails a day, throw pebbles (bricks?) at your window. They step up to your breakfast table, lunch table, dinner table, meeting table, and call to you under the bathroom stall.

Sometimes it seems that all of these things are happening at once. It’s your job to separate, sort out, prioritize and respond. And even as you perform these functions, yet more interruptions are bound to occur. This is also why we all need some time away once in awhile.

Small business owners notoriously deal best with turning interruptive problems into productive opportunities. Corporate types expend all their energy analyzing every interruption that comes along. They use all forms of committees and groups and teams to do this, but analysis paralysis is the byproduct.

Got Government? Government sleeps and sweeps stuff under rugs hoping it will just go away, or that someone else can solve the problem at hand so that government can step into the spotlight and take the credit. When everything’s under the rug, nothing is really “interruptive.”  The rug just gets hilly in spots. And productive, it ain’t!  

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Hal@Businessworks.US or 302.933.0116

 “The price of freedom is eternal vigilance!” [Thomas Jefferson]

Thanks for visiting. Go for your goals. God Bless You.

Make today a GREAT day for someone!

When all else fails, get in the

closet, or under the covers,

or lock yourself in the car

. . . and talk to yourself!

Let’s face it, nobody knows more about your business than you. You can collect ideas and information from everyone who works with you, even those who work against you (like, for example, disgruntled people you once fired, or competitors, or in-laws ;<) and –as yesterday’s post suggested– single-digit-aged kids, but . . .

BUT sometimes, when you’ve got a problem brewing, that’s like sending someone else to the doctor’s office to get a check-up for you.

Only you can know what ails your business.

Yeah, there’s government incompetency, over-regulation, sky-high taxes and fuel costs approaching tsunami proportions, plus other stuff that you can’t control (um, I did mention in-laws earlier?). There is, however, a whole lot you CAN control that you’ll find out about when you talk to yourself.

By the way, take notes!

Here’s how to dig deep under your skin, inside your gut (yucht!) and produce some viable solutions to the problems that threaten your business.

Follow these 17 steps to happy resolution and stop beating your brains in:

1. Cancel your appointments for the afternoon.

2. Find a private place.

3. Go there.

4. Take no hostages: no other people; no cell phones (torture, huh?); in fact, take no electronics of any kind (that means no radios, no portable WiFi’s, no leftover pieces of your dog’s Invisible Fence, no “Beam me in Scotty” magic rings!).

5. Take some deep breaths . . . until you’ve wiped clean the slate in your head that has an agenda on it.

6. Take some more deep breaths (can’t have too many of these!) and tell yourself (out loud) about all the things you’ve been doing right since the year started. Make a list. Yes, quote yourself! Actually write your brilliant comments down on a piece of paper.

7. In each case, identify the key ingredient that made the situation work out positively. Say it out loud to yourself, and, yup, write it down!

8. Are you still breathing?

9. Next, zero in on the 3-ring target you draw. Announce out loud to yourself the number one most immediate problem that needs fixing. Write it down. Put it in the center circle. Next, state and write the number two most immediate problem that needs fixing, in the first ring, then state and record number three in the next ring.

10. Take some more deep breaths.

11. From your initial list of what you’ve been doing right, what key solution ingredient did you use that could be applied to your targeted issues? Say it. Write it. What’s left? 

12. Write down what you might have thought about doing about any leftover problem(s) ten years ago. Don’t “Yes, but” yourself. Just write it down. Now put your pen and paper down, and sing a favorite song to yourself. If you can’t think of any, “Happy Birthday” works just fine. (I did tell you you needed a private place, right?) 

13. Take some more deep breaths.

14. Return to your target and speak out then write down three ways you could use to solve the remaining problem(s) — the first three that come to mind. Which of these is the most realistic and most practical? Need to re-invent your business? Re-invent yourself?

15. Do it.

16. Go back to work.

17.  Have a great day! And remember, you have all the answers. Just reach in and grab them. And keep talking to yourself! 

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    Hal@BusinessWorks.US

Thanks for visiting. Go for your goals! God Bless You.

“The price of freedom is eternal vigilance!” [Thomas Jefferson]

Make today a GREAT day for someone!

Businesspeople down in

Onunderoverup

are too busy blaming

instead of solving.

“Down in Onunderoverup”? Huh? Oh: Down and in . . . Revenues and profits are down. It’s the worst holiday shopping season in memory. In and on . . . Brick and mortar businesses are getting killed by the invasion of online businesses. On, under, and over . . . Online businesses are being undercut by overkill retail sales events. Up . . .C’mon folks, let’s own up to the reality that this is a bite-the-bullet Christmas for probably two-thirds of all Americans.

IF — like many others this year who don’t work for do-nothing, free-spending government agencies or bailed-out corporate giants — IF you happen to be having a tighter Christmas ahead than those you’ve left behind, you may want to consider three points:

• Unless you choose for it to be (behavior IS a choice), you need not think that it’s corny, hokey, old-fashioned, ancient, not P.C., or “yeah, so?” (Thoughts are things!), to consider this first point.

1)  Here’s how it goes: choose for a minute or two to think that Christmas is not all about you, except as a a joyful celebrant.

While you’re staring at your screen right now, dismantle the whole holiday stress clog-up in your brain (take some deep breaths) so you can step back with a fresh perspective and see Christmas more realistically, for what it is: the celebration of the birth of Christ.

• Okay, now, flying on the shirttails of the first point, comes this second point to think on.

2)  How have you chosen to let others (and your self) set you up over your lifetime to choose over-the-top artificial representations of this joyful event to bump the real thing off into the wings from stage center?

How have you become victimized by decades of deep and hard-hitting commercialism?

• Have all those sales, ads, commercials, emails, txtmsgs, endorsements, and “perfect family with perfect dog in their perfect home setting” images left you with the guilties because you can’t afford that surprise diamond or vacation gift for your spouse this year? Because the kids will have to settle for the cheap iPod and a slightly used Wii? Just one chew-bone and a single squeaky toy for Rufus?

3)  Welcome to reality. It’s the same place that many (probably the majority) of your customers have been quietly and more steadily inhabiting over the last couple of years.

It’s not just you. It’s not just them. It’s the vast majority of the world that’s actively downsizing 2010 Christmas gift-giving and expenses.  

Well, realizing that you’re not alone sometimes serves to soften the edge. You should, by the way, also know that I am not a minister of any kind, nor have I any religious drums to beat . . . what then?

It’s Christmas!

Skimpy perhaps by past life standards, but this is this life, here and now.

We only go around in it once, and we’re in it together:

business owners, partners, managers, employees, suppliers, investors, service and sales professionals, referrers, AND customers! 

In a time of year that accents good will, “blame” is a nonproductive misfit. In a time of life that businesses struggle with the economy, fixing the economy becomes Job One for businesses.

What can yours do? What can you do? What can you do now, tonight, tomorrow, to take a major step toward righting your ship?

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www.TheWriterWorks.com

302.933.0116 or Hal@BusinessWorks.US

Thanks for visiting. Go for your goals! God Bless You.

“The price of freedom is eternal vigilance!” [Thomas Jefferson]

Make today a GREAT day for someone!

PULLING TEETH!

BANGING HEADS!

LOCKING HORNS!

Find yourself doing much of that lately?

Maybe it’s the economy?

When times are tight, people get tight.

When people get tight, they can get worried.

When people worry, they can become defensive, aggressive, manipulative, territorial, and often, job-threatened.

Reaching agreement becomes increasingly challenging, and sometimes it feels close to impossible. It can be especially problematic when working with volunteer groups. http://bit.ly/bLAB9s

When your business or key issues come to a grinding halt, you can:

1. Draw Straws
2. Flip a Coin
3. Go Bonkers
4. Call in the Police

5. Work it Out (Recommended)

Working it out, for two people –as those who are married, engaged, courting, living together, or partnered know all too well– means that someone must give up something.

Working it out for three or more might also mean giving stuff up, but more likely –if it’s to be any kind of meaningful reconciliation of divergent thinking– some type of collaborative compromising of interests is generally desirable.

Reaching consensus involves a synergistic process. It means that everyone within the group (team, task force, department, division, company) must agree at least somewhat with the resolve or conclusion or direction reached. Note “somewhat.”

Consensus-seeking can be a very effective leadership/teamwork method of problem solving because it inherently prevents any one person from “winning” a “competition.” Everyone involved must be able to agree that she or he can live with the way things are worked out.

http://bit.ly/c1DUbg

As a device for settling disputes, consensus-seeking flies in the face of traditional American brainwashing to win at all costs. It is (sorry, football fans) not the case that there always needs to be a winner and loser, and that there is no such thing as second place.

For those deep, dark, impulsive, no-constraints,

take-off-the-gloves moments,

go for a referee or umpire.

(You can also always call your Mother-in-law!<) 

For issues that will impact working (or living) together, consensus-seeking leaves all involved parties with some worthy scraps to cling to, allows everyone to save face, and usually prompts a process or procedure or product or production (ah, communicative benefits of alliteration!) to occur that is both measurable and accountable. Because it’s a group-effort pursuit! 

As leader/facilitator, Pfeiffer and Jones suggest in the University Associates Structured Experiences for Human Relations Training, you need to establish consensus-seeking “rules” to help ensure productive results by employing the following guidelines: 

• No averaging,
• No “majority rule” voting.
• No “horse-trading.” 

                            http://bit.ly/bmoP3Z                                       

You need to influence group members to avoid arguing in order to “win” as an individual. Seek instead the best collective judgment of the group as a whole. Conflict on ideas, solutions, predictions, etc. should be viewed as helping rather than hindering the process.

Problems are best solved when individual group members accept responsibility for both hearing and being heard. Tension-reducing behaviors can be useful as long as meaningful conflict is not “smoothed over” prematurely.

The best results flow from a fusion of information, logic, and emotion (feelings). Need a little coaching help? Call me.

~~~~~~~~~~~~~~

www.TheWriterWorks.com  

302.933.0116 or Hal@BusinessWorks.US  

Thanks for visiting. Go for your goals! God Bless You,

and God Bless all of our U.S. Troops and Veterans.

 “The price of freedom is eternal vigilance!” [Thomas Jefferson] 

Make today a GREAT day for someone!

Imagine This. Imagine That.

(Then Do It!)

     Sorry, but great ideas you fail to act on are not great. In fact, they’re actually lousy because they clog up your brain and prevent you from getting and acting on the truly great ideas you have. Am I saying that you’re holding yourself back? Yes. Aren’t you?

     I know, you’re overwhelmed right now…sucky economy, family holiday obligations, and you want to just slow down your business push (like past years), just sit back and relax with a nice glass of something warming…and relegate the whole “dreaming up new business ideas” thing to some back burner agenda.

     But guess what? (Yes, you knew this was coming, right?) There couldn’t be a better time to get your brain focused on making more of your imagination. While others are racing around trying to jam in end-of-year sales orders, and still others take vacation time, ACT BOLDLY!

DO AN “O.I.S.T.T.T.”

(Now! This Week!)

     Take 2 or 3 or 5 or 10 of your top people on an “Overnight Imagination Stimulation Think Tank Trip.” Build in a side visit or two for some gift-shopping along the way.

     Here, Try This:

1) Take your Team to breakfast and give them a pep talk. Then give them each some spending allowance or discount deals you work out for special shopping spots along the way to a special meeting destination (Cheap, good dollar-value deals are available everywhere right now!). Maybe offer an extra “Family Day” off to each for Christmas or New Year’s use? 

2) Then bus or limo the whole group to some mountain cabin hideaway, or some fantastic meeting center/resort kind of place. My personal recommendation for those in the Northeast… NY / NJ / PA / DE / CT / MA:  www.InterlakenInn.com because I’ve run dozens of “Escape” meetings there and can vouch for what a super place it is (and I just called them to check, and they assure me they’ll work with your budget).

Bottom Line: You won’t believe how much good the overnight “brainstorming” trip will do for your business (AND your Team!).

3) Imagination will flow from the first cup of coffee to the last, then you have some time left over to evaluate and assess the ideas, and determine the directions and steps to take.

4) POOF! You will start out the new year on the run, ahead of the pack, and with increased commitment and loyalty from your top Team, because they will be part of the action from the git-go.  

Assuming now that you might be serious about wanting to put some truly creative leadership to work, and you’re willing to test your mettle (and your braintrust) as to how spontaneous you can all be (because you realize that SOMETHING powerful has to happen with your business SOON), then check each of these quick blog posts on related subjects:

http://bit.ly/6VFJHL  ~~~ INNOVATING AND PROBLEM-SOLVING (“Has Your Brain Been Thunder-Struck?”)

http://bit.ly/85FlLC  ~~~ 5 WAYS TO BREED INNOVATION (“It Doesn’t Fall From The Sky … Innovation Needs Ignition!”)

http://bit.ly/5358lq ~~~ BEAT THE RECESSION WITH IMAGINATION (“Entrepreneurs Are Imagination Junkies”) 

 MY PROMISE:

THIS (PERHAPS RISKY-FEELING) SUGGESTION WILL POSITIVELY PRODUCE THE MISSING INGREDIENTS YOU NEED TO SKY-ROCKET YOUR BUSINESS INTO THE NEW YEAR!

(Or, if doubts and excuses get in the way, call me at 302.933.0116 to arrange a free how-to, same or next-day consulting session!)

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