Nov 09 2011

BIZ ALPHABET SERIES…”R”

Welcome to the world’s first SMALL BIZ Alphabet Series of blog posts!

“R”…REVITALIZATION

 

There is a BUSINESS “Fountain of Youth.” Yes, there is. And in my humble judgement, at least half if not three quarters of America’s 30 million small businesses could stand a splash or two, or a cupful to drink (Uh, from the Fountain of Youth!)… right now, today, before or over this weekend at the latest. But quickly. 

                                                         

Why?

  • Because our economic quagmire has been made worse, relentlessly fueled by our wildly out-of-step-with-reality White House. And now is the time to act.

  • Because the White House is in cahoots with brainless, greedy union leadership, and a sea of corporate incompetence. And now is the time to act.

  • The combined political pursuits have succeeded in choking off America’s entrepreneurial spirit and –with it, the nation’s only real hope for new job creation– small business innovation and success. And now is the time to act.

                                                        

So where else is there left to turn? The Business Fountain of Youth! It can nourish, renew, reinvent, refresh, and revitalize. Even as you dip just one toe into it, the youth of your past will rise again.

Okay, says you, where is this place, this fountain? How do I make it work for me? The answers after this. (Sound like a TV news lead-in to a commercial break?) Well, before I reveal the Business Fountain of Youth secrets, I need to ask you to step away from your business long enough to take stock in where you and your business stand.

Where are you, mindset-wise, at this moment? Inventory your goods and services, your staff if you have one, your supporters, your suppliers (everyone from sales reps to maintenance and delivery services). Go ahead and mull this over for a few minutes. I’ll wait.

Good. Now, to move forward with what you have –your existing resources– what’s the next step you need to take for yourself? With your business? Can you be more specific? Go ahead and be specific. I’ll wait again. Go on. There now, I see you crossed some T’s and dotted some i’s… nice work!

Next, ask yourself how flexible you can be with your specific mission? Can you feel okay about redefining the details? About changing the timing, context, parameters? What IS the timing? Put a deadline on this. Put one on yourself.

(But, aha, for purposes of protecting your sanity, make sure you can live with needing to change your self-assigned due date if you feel that need arise at some point.)

Great! Now do a reality check. Is what you’re thinking about right this minute as the road you need to travel, a realistic objective? How realistic?

Oh, right, I was going to give you the scoop on The Business Fountain of Youth – where it is, how to access it, and what to expect. Well, here’s what you need to know:

A) The Business Fountain of Youth is inside you. It is what you make of what you already have.

B) You have just completed a revitalization process by awakening yourself and by answering the questions posed in the format prescribed. You have, in essence, redefined your goals by following the proven trail for addressing and structuring (or re-structuring) necessary goal criteria:

Realistic – Specific – Flexible – Due-dated

 

Without goals that use those four criteria, you are merely wishing and hoping, and that will get you nowhere. Forward motion means getting started, and getting started means looking carefully within your SELF. In other words, REVITALIZATION Starts At Home!                                                                                  

 

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Hal@Businessworks.US  302.933.0116

Open  Minds  Open  Doors

Many thanks for your visit and God Bless You.

Make today a GREAT day for someone!

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Oct 11 2011

Don’t Wait ‘Til Christmas!

You’re thinkin’ maybe

                                 

2012 will be better?

 

                                                         

If you’re thinking 2012 will be better, and you’ve decided to wait until the new year to kick into gear, you lose! That’s like saying you’re gonna quit smoking (drinking, doing drugs, eating so much) for the new year.

What’s happened to “now”? The “new year”? In case you haven’t noticed, it’s not 2012 yet! Or, perhaps you’re planning to be sick  for Christmas so you can avoid another dysfunctional family gathering?

Maybe you’re a big White House fan and figure –since 2009, 2010, and 2011 have’nt exactly been big economic rebound years– that 2012 will be Obama’s year of small business enlightenment? Don’t hold your breath. He’s proven he prefers union-vote paybacks and government splurging over championing the entrepreneurial spirit that built America.  

He prefers sharing the money you work hard for with those who choose their flat screen TVs and living room sofas over legitimate employment. Hey– free food, free medical care, free education, free cash– who can fault them? Ain’t Socialism wonderful?

So if you’ve worked hard all your life and earn a respectable living, pay your bills, give to charity, and are struggling to make ends meet with your business, don’t expect any sudden shifts in allegiance or respect or support from those in control. You’re just one of 30 million.

Here’s the bottom line:

Your Fairy Godmother

is not on the way.

Yes, the treuth hurts. Sorry about that.

Just in case you were keeping a low profile in your business with the hope and expectations that a more super-sized, more charged-up environment and marketplace is on the way, smack yourself along side the head, take a long hard look in the mirror and measure yourself up against these 5 steps

 . . . 5 things you need to do:

1.  Something instead of nothing. (In business and personal development, some action always beats no action!)

2.  Stop choosing excuses because you’re lazy. Waiting until the new year (or Christmas!) to jumpstart your sluggish enterprise is an excuse. Surprise yourself . . . start tonight or first thing tomorrow morning.

3.  Stop telling all those who work with you (employees, partners, family members, investors, referrers, suppliers, community members) about all the great promise “in store” for next year. Instead step it up now. Now.

4.  Put away the fantasyland thinking that you’ve used to convince yourself that you have time because nthere’s all the rest of October, and all of November and December to plan and get ready for some 2012 launches.

5.  Realize that even with –prayfully– a new administration in Washington to be elected on November 6, 2012, it won’t have any authority until January 2013. And it will likely take another 2-3 years to UN-do the mess Mr. O has put us all in. If your business is hurting now, it won’t survive another year or two, or three, of empty promises.

                                                                     

You really CAN walk the talk, you know. You’ve done it to get this far. It’s all a matter of choice. If you think it’s too hard, it will be. THAT is a choice as well. Choose to make it easy. Choose to make your business work NOW, and imagine how great it will be when we have national leadership that appreciates and respects small business!

~~~~~~~

Footnote: If you think this is a “lecture,” you are either too far gone to see the value of what’s represented, and probably shouldn’t be surfing blogs looking for inspiration that you won’t follow through with anyway, OR you have needed a good swift kick in the butt . . . I hope this served the purpose. Remember what your grandpa (and Thomas Jefferson) said about not putting off ’til tomorrow what you can do today?                               

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Hal@Businessworks.US 302.933.0116

Open Minds Open Doors

Many thanks for your visit and God Bless You.

 Make today a GREAT day for someone!

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Sep 06 2011

Small Business Enemy?

Labor Day Leftovers . . .

                                     

White House, union thugs

                               

seek to rally violence,

                      

DE-Americanize 

                   

small business.

 

 

On –of all days– Labor Day, and in –of all places– Detroit, home of the highest unemployment rate in the US (nearly 16%!), we get bone-chilling reports of attempts to incite violence from two LINOs (Leaders In Name Only).

The spitting of vicious words was barely even acknowledged by mainstream media.  ”Union King” Jimmy Hoffa, Jr, and Mr. O combined efforts to threaten violence (and ignore that it was even a threat!).

Over-the-top Junior Hoffa shouted out a rally cry to:

“Take out those (Tea Party)

sons of bitches”

                                                            

. . . as part of his rant and rave Labor Day speech. This kind of inflammatory rhetoric has no place in a democratic society, and has even less of a place coming from the mouth of a purported “leader.”

Mr. O, in an disgraceful throw-back to Chicago thug days, made no attempt to soften the comments or language, and –in fact, just seconds later– proceeded to praise Hoffa.

Pretty amazing behavior for a man who claims to embrace peace and forgiveness over violence (reference his 2008 campaign speeches), eh? 

If any of us (among 30 million small business owners) were ever to make such inciteful fist-thrusting comments about business competitors, we would be out of business (or in jail) by 9am tomorrow.

How is it even possible that such low-life comments can be made in public? Freedom of speech? HA! How about inciting a riot? How about defamation? How about common courtesy? How about considering the impact on young people? How about having a brain?

But then, perhaps it’s just more reinforcement that politics is a career for the brainless, yes?

What’s the bottom line?

The enemy of small business

is the constant exposure

to hateful politics,

                                   

So, do we swear off of politics? Well, first of all, such an intention (like those that pave that famous road) might sound honorable, but it’s really not possible unless you do a guru-on-the-mountaintop thing. Politics invades every inch of our lives, and the worst of it dominates. Well, we could always avoid the media, right?

How is it, for example, that the nation awaits Mr. O’s much-too-long-overdue promise of a job speech and supposed plan (that was needed three years ago!), while we ignore Mitt Romney’s thoughtful, reasonable, and immediate business-positive plan to reverse our dying economy?

How do meaningful and positive suggestions from those who embrace Tea Party thinking get immediately dismissed by the ruling Socialist radicals without giving even the time of day?

Why must the White House expend more time and money and energy seeking re-election votes than tending to the immediate needs of the American people? What about righting our sinking economic ship instead of praising the ignorance of an empty-suit union leader because he controls large blocs of votes?

                                  

Icing on the cake:

Mr. Biden today called

Tea Party supporters:

“Barbarians”!

Talk about unbelievable

 

It really is getting close to that time when the present anti-business (and especially anti-small business) White House must be upended and removed from office. Are you speaking out? Are you taking steps to initiate action – to motivate and inspire others to the importance of choosing America’s direction and the direction of small business.

Are you ready to thrive again? Are you ready to help ensure return to our free enterprise small business system that has always been the backbone and heart of our nation? November 6, 2012. Be there. 

 

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302.933.0116   Hal@BusinessWorks.US  

Thanks for visiting. Go for your goals! God Bless You.

 “The price of freedom is eternal vigilance!” [Thomas Jefferson]

Make Today a GREAT day for someone! 

                                         

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Aug 26 2011

Mother Nature Beats Business

SURPRISE HURRICANE-PROMPTED SUNDAY POST TONIGHT. NEXT POST MONDAY OR WHEN POWER IS ON. PLEASE CHECK BACK . . .

                                                                       

Another storm,

 

another dollar.

                  

 Hey, life happens. 

 

Stop whining!

                          

Besides,

 

breathing beats cash.

 

                   

There comes a time (a few actually) in every life, when we business owners and entrepreneurs must take a back seat to Mother Nature. You DO remember her? I’m not talking about over-the-top dirtpeople, or eco-freaks who launch themselves into hysteria with every stepped-on ant or toilet flush.

I’m referring to cataclysmic shifts in the planetary forces of nature that stop businesses dead in their tracks, that cannot be dismissed or disregarded or wiggled around. I know it’s hard to own up to the fact that anything could be more important than business . . . yet, looming out there under the signs, ads, and brochures, is life!

Here we quake-inexperienced East-Coasters are emerging out of an unheard of earthquake, the 5.8 magnitude of which –though nonchalantly considered routine by West Coast standards (I mean, what isn’t?)– was sufficient test of our mettle . . . and: CABOSH! Along comes a Hurricane heralded as major by all the IM (Irresponsible Media).

I’m reminded of Rob Bell’s quote in his courageous, easy-read book, LOVE WINSThe quote refers to tangles born of the politics of religion, but seems to me to fit the media hurricane circus and pandemonium we’ve been bombarded with for five days:

“Sometimes what we are witnessing

is simply a massive exercise

in missing the point.”

                                                

Who’s not fed up with mainstream media’s overkill –and frequently contrived– ”storm tracking” coverage? Enough already! Sports belong to ESPN; leave hurricanes to TWC. Stop with all the prima donna network weather forecasters (Whoops, I mean “Meteorologists”) who can barely find the maps they swoop their hands over. 

Of course no one wishes storm destruction and risks of life and injury to others, and of course there are many calls for reminders to be prepared in an impending hurricane but please, media people . . . give us a break. Your relentless focus on doom and gloom, is –all by itself– enough to send people flying off city rooftop gardens!

Well, okay, your heavy-handed scare tactic broadcasts did at least serve to convince Mr. O that he’d be storm-safer at the White House than puttering around a reported $50,000 vacation week (his tenth this year? Must be nice) Martha’s Vineyard golfcourse.

Who could deny the (rapidly-growing-in-popularity)

  Obama Regime motto: “Leadership from behind”

                                                  

No doubt whatsoever he will once again seize the opportunity of a natural disaster to represent his sleeves-rolled-up self in the role of “return of the conquering and compassionate hero.” As business owners and managers, we have already seen too much of this too often. Were we to practice such falsity, our businesses would crumble.

Also without a doubt, we can count on the talking heads at CNN, ABC, CBS, NBC, TNT and their affiliate braindead-behaving editors at The New York Times, Washington Post, Los Angeles Times, et al, to play it out for all the advertising dollars their sadly misguided Obama-obsessed bosses can muster.

The point that’s missed by all the sensationalist journalists is that the public gets it. Go through the updates and recommended preparation steps at scheduled news broadcasts. If and when the event actually occurs, lead up to it with information, not Chicken Little alarmist reports. Who cares what trees fell in Bongo-Bongo?

                                                      

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  Open Minds Open Doors 

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Aug 21 2011

LEADERSHIP=RESPONSIVENESS

No good examples from

                    

the White House, but

                 

  small business excels.

 

 

 My last post here, A Sense of Urgency,” raised hackles among some visitors I heard from who all seemed to express the notion that “Standing Still” and former idealist President Woodrow Wilson’s failed “Watchful Waiting” policy toward Mexico should be dictating business and politics today. 

Don’t take it personally, but that’s sick thinking.

                                                                        

Doing nothing, as the White House appears to relish, has never been –nor ever will be– a policy or guideline for small business success. Standing still and watchful waiting may deck the halls of Congress and the Oval Office, but they represent the anthisis of what needs to happen to grow business and military strength.

Small business and military strength must be grown to preserve and protect the freedoms we enjoy in America, and to revive and revitalize our still sinking economy.

                                  

The government and big business continue to prove every passing day that not only do they have no answers to this incipient 2nd Great Depression (“The Obama Depression”), but –rubbing salt into the wound– they give nothing but lip service token talk to proclamations of supporting small business. Truth? They HATE small business! 

Small business hangs on in spite of the formidable clout corporations and the government have in tow — PRECISELY because small business owners, operators, and managers are responsive to market needs. There’s no time wasted studing market share and shifts, or testing stuff to death. A sense of urgency is ever-present.

As small business owners, we must –first let Mr. Romney know that it’s not just “Corporations” that “are people.” Small businesses are (to a FAR greater degree) “people” too! (And, BTW, DNC Chairperson Debbie Schultz in protesting even the “Corporations=People” equation simply demonstrates that her ideology is dumber than dirt.

Of course “businesses are people.”

ALL businesses.

Next, we need to teach responsiveness by

example within our business enterprises.

                                                                       

Acting responsively and responsibly with every interaction –customers, other employees, suppliers, even what may appear to be disintersested inquiries– means instilling and reinforcing awareness that EVERY person’s needs and wants are the most important in the world, with never an exception. 

Translation:

Cultivate respect and an action attitude.

                                                            

Sales professionals know this instinctively and typically make a practice of attacking problems before they become disasters. Stop looking to Washington for guidance. Take a page from sales pros.

The US Government 

is presently leaderless.

                                      

Consider the total lack of urgency and response to The Gulf Oil Leak; Mid-West Floods; Moammar Gadhafi; Japan’s Tsunami and Nuclear Disaster; Illegal Immigrants Pouring Across US Borders EVERY night; The Debt Crisis; and 20 more calamities. 

Your business would fold if you practiced such laxadasical “take another vacation” attitudes.

                                                                                                                                                                                                      

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  Make today a GREAT day for someone! 

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Aug 16 2011

Small Business Politics

If you own a small business,

 

then small business

                                    

politics owns you.

                

You can run but you cannot hide. 

Even if you are a one-man-band or one-woman-band with no internal politics, you have no choice but to deal with external politics.

~~~~~~~~~~

You’re an owner, operator, partner, or manager of an American small business or professional practice. You may own all or a piece of what you do, but the government (and politics) owns all of you!

~~~~~~~~~~

                                                                        

Regardless of all other influences in your life, when you own or run a business of any type or size, you still must face the fact that the massive amount of government controls and regulations alone can ruin more than your favorite breakfast, a good night’s sleep, and even a kaleidoscopic sunset. It can ruin your health and your family. 

Since the government for the most part dictates what you can and cannot do; what you must pay for goods, services, and taxes, and when; who you can and cannot do business with and hire or fire; how you must treat and insure those you hire and how you must treat and pay off those you fire

. . . since it dictates what kinds of tools and equipment and forms and suppliers and shippers and transportation you must use . . . even how you state your business to others . . . and since government is born of politics, while somehow managing to also be its inseparable twin . . . There IS a breaking point.

It’s a never-healing small business stress fracture!

                                                                  

And now, clearly on track toward a Marxist dictatorship by way of the nonstop and sorely misguided Obama Socialism freight train, America’s small business community has reached that breaking point. 

First off, there are 30 million small businesses in the U.S. Don’t believe the White House; they are patently and intentionally wrong; home-based businesses are conveniently ignored. The government doesn’t consider home-based businesses as worthy enough enterprises to allow them to be included under useless SBA jurisdiction.

You run an online business out of your closet, a jewelry-making business out of your garage, a cookie business out of your kitchen, or a grass-cutting business from your truck . . . you don’t count! The government only wants your tax dollars. Beyond that, you don’t exist! So, back to the beginning: there are 30 million of us!

If you are anything like the vast majority of small business owners and operators, home-based or otherwise, you clearly have a goal to make a difference with your life and your enterprise . . . for your self, your family, your community and hopefully –by the ways that you do what you do– for our nation as well.

That means taking some minutes out of your hectic schedule. It means putting down your tools, equipment, keyboards, dishtowel and whatever else you make a living with, for just long enough to take that step you dread into the sleazy world of politics. It’s time to do your part — show and inspire others to leadership

It means taking just long enough to visit or write a couple of letters or emails to politicians about why you think small business matters. Take just enough time to support those who support your ideas about why small business matters. Why? Because small business does matter. And because it matters that we all step up.

Imagine the impact: 

30,000,000

visits and letters and emails calling attention to the economic recovery role of small business and why government must invest in small business –not with more wasted cash handouts– with tax incentives for innovation and tax incentives for job creation.

                                                                       

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  Open Minds Open Doors 

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  Make today a GREAT day for someone! 

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Aug 04 2011

Listen Up, White House Fans!

Today’s News Report . . .

“Economists are now

 

calculating the odds

                          

that the economy will

                  

  slide back into

 

another recession”

                                                                                                                                                                                                                                            

What? “Another” recession? What happened to the first one? Everybody I know in my business and personal life thinks the first one that was ignited by Mr. Obama never went away! In fact everyone I ask thinks it’s just gotten worse, and is now on track to compete with The Great Depression of the 1930s.

~~~~~~~~~~~~

So, please, political and media people (assuming a difference), stop pulling our chain! Do you think for one heartbeat  –that because the White House pretends the recession has passed, it’s over and done, and that now we may be looking at a 2nd one–  that such nonsense could be anything but a lie to manipulate voter opinion?

First of all, who on Earth thinks we might “slide back into another recession” besides braindead economists who busy themselves “calculating odds” instead of telling Mr. Obama and the other spendthrifts (like Harry, Joe, Nancy, Chuck and Barney…even sounds like a bad cartoon) that we are still in the same recession that we’ve been in?

…and that the only way out of this mess is to embrace small business instead of continuing to terrorize it. Small business, every economist knows, is the only source of new job creation. Tell the White House to do what should have been done for 3 years: Extend tax-cut incentives to small business to encourage new jobs! Period. 

In truth, that same recession has now escalated into The Great Obama Depression, the likes of which we haven’t experienced since the 193os. The whole debt ceiling fiasco has solved nothing. It’s simply opened floodgates to even higher taxes and yet even more increased spending. Don’t doubt it. We the people have been had!

Just as FDR’s policies unnecessarily prolonged The Great Depression another 5 years, Mr. Obama’s agenda is clearly hellbent on worsening and unnecessarily prolonging The Great Obama Depression — making it a dependency-creating political tool. Jobs? Who cares? Everything’s FREE. Of course I’ll vote for the gift-horse and get more! 

What makes it just or moral for the government to decide who gets what? Share-the-wealth Socialism does not work. Never has. Never will. Check your history books.

                                                          

This runaway tax and spend trainwreck of an Administration doesn’t care that real people with real small businesses are struggling, that real unemployed people and their real families are suffering, that America is starting to look like a nation of bumbling incompetents in our own citizens’ eyes and the eyes of many other nations.

You own or manage a small business or professional practice. So you know the only way to end it all is to end it all: on November 6, 2012. And that means starting NOW, not next week. Mr. Obama –in the midst of every conceivable kind of national calamity– has been busy: he’s already held an all-time-record 37 fund-raising events!

So, yes, our work is cut out for us, but there are 30 MILLION of us . . . 30 MILLION small business owners in America who know what hard work is all about. Is it worth the futures of your children and grandchildren and great- grandchildren for you to put off getting actively involved for even another day? Is it?

The decision you make now to move your business forward and to influence others to support candidates who support small business will bring results on November 6, 2012, that will affect this, plus your next two generations of your family.

It’s really this simple:

More government interference in our lives, or less?

                                             

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Hal@Businessworks.US 302.933.0116 

 Open minds open doors

 Thanks for visiting.     God bless you. 

  Make today a GREAT day for someone

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Jul 31 2011

Overcoming the odds . . .

35 years ago,

                       

a doctor told me my back 

                         

was so bad, I’d never

 

walk again. 

  _____________________________
              

I bought a horse

 

and a jet ski!

(and my back has been better ever since!) 

 

Stubbornness or determination? Probably both. [And Thank God, I walk just fine.]

Stubbornness and determination represent attitudes that would get corporate muckity-mucks fired, but they’re not such terrible traits to have as an entrepreneur. Ive’ heard a lot of definitions of entrepreneurship over my years of teaching, consulting and doing it, but none sum it up as succinctly as stubbornness and determination’

We always hear that entrepreneurs have to have “fire in the belly” to pursue their ideas and make them work.

That they continue to move forward when everything around them is moving backward.

That they see the light at the end of the tunnel that others can’t even find the entrance to, or once they’re in it, slam their gearshifts into reverse.

                                       

Yet we also know that entrepreneurs historically take only reasonable risks. So the point of distinction occurs a few hundred feet into the tunnel when the light from the entrance is just about to dissolve away.

It is that moment in time that separates the courageous pursuit of free enterprise from the gutless wonders of government agency security and handout-dependent careers, and from corporate analysis paralysis treadmill careers. Entrepreneurs plod fearlessly forward as others turn and run. Sound like a military invasion? Well, isn’t it?

The enemy of entrepreneurs is lethargy and complacency. You remember that pair from your C-Span Current Affairs course? They are the two culprits that have gripped our economy since the present White House occupants took control. They are what must be overthrown if America is ever to survive and thrive again as a nation. 

The only difference in fighting this war of entrepreneurial enlightenment (vs. other, older ones) is that small business owners can no longer charge forward with their heads down. This time, we’re up against liberal fanatics who are not simply putting up roadblocks; they are actively fighting in the name of progressiveness to stop progress!

Go figure.

America’s present Administration refuses to stop short of literally pulverizing small business.

Over-taxing, over-regulating, over-burdening the very entity in society that has been solely responsible for new job creation, for economic stimulation, for boosting America’s reputation and strength worldwide . . . to what end? 

                                            

It’s not a puzzle; it’s a plan.

There are 30 million small business owners  in the United States. We have no ability to “certa bonum certamen” (fight the good fight) on our own, acting as individual small businesses. We all need to accept that the strength in numbers we are capable of can accomplish more than individual efforts.

We must vote AND prompt votes for any candidate who appreciates and respects small business owners and operators, our nation’s military people . . . and stubbornness and determination. November 6, 2012. Be there

                                                

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Hal@Businessworks.US 302.933.0116 

 Open minds open doors

 Thanks for visiting.   God bless you. 

  Make today a GREAT day for someone! 

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Jul 28 2011

Kill The Frills!

Economy-crunched small businesses, stampeding to reduce payroll, need first to pull back the bells and whistles.

S C A L E   I T   B A C K.

Ideas, Proposals, Recommendations, Products, Services

                               

                                                  

Stop to think about it: If YOU are having trouble affording employee costs, your CUSTOMERS may be having trouble affording your product and service “extras.” [Restaurants have been scaling back since 2008 by offering better quality in smaller portions on slightly smaller plates!]

Let’s say you’re a consultant, and know in your heart of hearts that a client organization you work with needs to develop three new levels of consumer goods and services to stay competitive, but you also know that their naive management has failed to get its arms around the budget stranglehold that White House pressure has put on them.

You can lay it all out for them , knowing they will never pay your fee, and go down with the ship . . . or chunk up your recommended action plan to address just one new level, leaving the other two to simmer until the first of these can produce enough revenues to cover the investment and your fee, setting the stage for a level two proposal.

It’s worth the reminder that, as my father was known to exclaim and as Giovanni Torriano was first credited with recording the phrase in his Second Alphabet in 1662, “You can’t get blood out of a stone.”  And while we’re on the subject of hard subjects and difficult feats, you may want to accept the inevitable and just agree to “bite the bullet.”

In other words, when you can see that your proposal carries with it the hand-wrenching anguish that forces your client to back away from the table, scale it back. What can be accomplished by eliminating the bells and whistles and still manage to develop a new first level that’s acceptable, that can be expected to perform adequately?

Does this put a burden on you? Of course. When you may have been thinking you could do a $15,000 fee project, you find yourself settling for a smaller $4,995 fee project. What’s the answer? Do it with a $15,000 fee attitude, and use the extra time to get out and sell another client or two on projects that total $10,000.

So, now what? You lose $5? Ah, but now you have three clients and can more safely hedge your bet. If you work at it you may also generate $45,000 total a short way down the road, instead of just the opening effort for $15,000.

You can do this. The point is that everyone in business has reached a point of struggle (or at least substantial concern). How much further can this go? Will we have to go belly up? How can we pay the bills? 

Bottom Line: WE HAVE TO RISE ABOVE THESE KINDS OF THOUGHTS AND FOCUS ON HOW TO GET INCREASED SALES NOW BY OFFERING DECREASED FRILLS.

                                                                       

Force yourself to take a good hard look at what you’re selling and to whom. Can it be streamlined and priced lower without losing value or impact or safety? Can the excess packaging be eliminated or relaced less expensively without risking damage? Can you use 2-day Priority Mail instead of more expensive overnight shipping? 

Can you make arrangements to package the cars you sell with a gas or routine servicing giftcard? Some lawyers are doing reduced price packaging of basic family and couple’s wills. Some chiropractors will do basic 2 for 1 adjustment visits. The travel and hospitality industries constantly offer discount incentives that strip away luxury cost extras.  

                                                               

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Hal@Businessworks.US 302.933.0116 

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Jul 25 2011

Entrepreneurship vs. Votership

There was a time, once upon a time, when I was young and foolish, and convinced I knew everything. Well I did know everything. Of course I did. After all, I was 29 or 30 and way past the dirt-poor boyhood lessons of life and growing up. In fact, I had been growing up in New York, which –when I look back– was a miracle all by itself. I mean, who grows up in New York?

                                                               

A New Yawka? Ugh, who

                         

wants one of them around?

 

 

It’s a weird thing when you think you know it all and have seen it all and have been there and done that and have the t-shirt, and then: swhooooosh! –out of the blue– the real you, broadsided with a new learning experience.

It happened when I was one of those hot-shot Madison Avenue advertising guys you may have seen portrayed on TV’s “Mad Men,” or maybe not. (Actually, that show was not very authentic, but what does TV have to work with except half-truths anyway?). I commuted 40 minutes each way by train into the city, M-F, creating great ads.

I married too young, and as I went “over the hill” at age 30, I was already ending a messy marriage, and winning diapers-galore legal custody of my three children (2,2, and 4), one of the twins profoundly retarded. Imagine the small army of friends, neighbors and household help (from a loyal young caring live-in couple, Wayne and Peggy).

As luck would have it, my troubled twin (now PC-termed “profoundly developmentally disabled”) slept all day and cried all night as I walked the floors with her. So with endless spare time on my hands, I made the mistake of taking up with more of the politics I’d left behind as a teenage and 20-something volunteer for the Democratic Party.

I know, I know, but it was because my parents were lifelong Democrats — “The working man’s party,” my father proudly exclaimed. I figured he should know which team was the good guys because he was of course, a working man! Besides the Democrats all spoke from the heart and made powerful promises and shook my father’s hand.

So what’s changed? The Democratic Party. It walked away. Democrats are now the party of greedy union bosses, elite academics, never-say-die tree huggers, fat and happy government employees, free handout beneficiaries . . .  and UN-American, share-the-wealth-with-thieves-and-illegals-to-build-votership idealists with no sense of reality.

Then I became an entrepreneur.

Democratic Party leadership (now there’san oxymoron!) is invested in destroying entrepreneurs and entrepreneurial spirit . . . obliterating the same entrepreneurial spirit that built this great nation. They are on a relentless anti-capitalism freight train crusade to run over and destroy small business enterprises and ownership

. . . at the expense of job creation and economic survival!

Doesn’t sound like much of a good trade-off to me, but, hey, what do I know? I’m just a transplanted New Yawka whose business is busy fighting off our great White House visionaries who obviously value votership over entrepreneurship. 

Can there be such a thing as short-sighted visionaries? How about 30 million short-circuited small business ownersHow about we vote together for a change? November 6, 2012. Be there.                  

 

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