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	<title>Hal Alpiar&#039;s Blog &#187; Travel</title>
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		<title>CHRISTMAS IN IRELAND</title>
		<link>http://www.halalpiar.com/2011/12/christmas-in-ireland/</link>
		<comments>http://www.halalpiar.com/2011/12/christmas-in-ireland/#comments</comments>
		<pubDate>Thu, 22 Dec 2011 21:33:19 +0000</pubDate>
		<dc:creator>Hal Alpiar</dc:creator>
				<category><![CDATA["Here & Now" Focus]]></category>
		<category><![CDATA[Attitude]]></category>
		<category><![CDATA[Change]]></category>
		<category><![CDATA[Creative Thinking]]></category>
		<category><![CDATA[Family]]></category>
		<category><![CDATA[Humor/Satire]]></category>
		<category><![CDATA[Innovation]]></category>
		<category><![CDATA[Lifestyle]]></category>
		<category><![CDATA[Personal Growth]]></category>
		<category><![CDATA[Relationships]]></category>
		<category><![CDATA[Special People/Special Occasions]]></category>
		<category><![CDATA[Tactics]]></category>
		<category><![CDATA[Teamwork]]></category>
		<category><![CDATA[Travel]]></category>
		<category><![CDATA[Writing]]></category>
		<category><![CDATA[A Christmas of great learning]]></category>
		<category><![CDATA[A Christmas Remembrance]]></category>
		<category><![CDATA[A special Christmas]]></category>
		<category><![CDATA[A special Christmas Tree]]></category>
		<category><![CDATA[Christmas in Killarney]]></category>
		<category><![CDATA[Family is what Christmas is all about]]></category>
		<category><![CDATA[Killarney Country Club]]></category>
		<category><![CDATA[Killarney Ireland]]></category>
		<category><![CDATA[One single present per child]]></category>
		<category><![CDATA[The real meaning of Christmas]]></category>
		<category><![CDATA[We in America are blessed with so much]]></category>

		<guid isPermaLink="false">http://www.halalpiar.com/?p=9318</guid>
		<description><![CDATA[Updated From the Best of Hal’s Christmastime Business Posts . . .  A toy truck, a stroller,                                              and pub coasters                                            strung with dental floss…                                                                                                                                                                                                            A few years ago, on a re-visit trip to Ireland, Kathy and I –romanticized by the classic Bing Crosby Christmas song, “Christmas In Killarney”– spent our first [...]]]></description>
			<content:encoded><![CDATA[<p><strong><span style="color: #2e8b57;"><em><em><em>Updated From the Best of Hal’s Christmastime Business Posts . . .</em></em><em> </em></em></span></strong></p>
<h1 style="text-align: center;"><strong><span style="color: #800000;">A toy truck, a stroller,</span></strong></h1>
<h6 style="text-align: center;"><strong><span style="color: #800000;">                                             </span></strong></h6>
<h1 style="text-align: center;"><strong><span style="color: #800000;">and pub coasters</span></strong></h1>
<h6 style="text-align: center;"><strong> </strong><strong><span style="color: #800000;">                                          </span></strong></h6>
<h1 style="text-align: center;"><strong><span style="color: #800000;">s</span></strong><strong><span style="color: #800000;">trung with dental floss…</span></strong></h1>
<h1>                                                                                                                        </h1>
<h6 style="text-align: center;"><span>                                                                                  </span></h6>
<p style="text-align: center;"><em>A few years ago, on a re-visit trip to Ireland, Kathy and I –romanticized by the classic Bing Crosby Christmas song, “Christmas In Killarney”– spent our first Christmas away from home at Killarney Country Club.</em></p>
<h6 style="text-align: center;"><em>                                                        </em></h6>
<p><strong> </strong><strong>Up a rocky, grass-between-the-tires dirt road </strong>from downtown Killarney, jockeying “the wrong side” car controls to bounce cheerfully along between the endless stone walls that separated farm from farm and cows from sheep, we drove under a brick archway and into an historic-looking brick complex that held captive about three dozen two-story townhouses.</p>
<p><strong>There was one other car </strong>at the far end. We parked and followed the &#8220;Office&#8221; arrow. We found a smiling, green-eyed, freckled face and bubbling thick Irish accented young lady at the office counter. We registered and unpacked. We were shown to a spacious two-bedroom upstairs arrangement with living room and kitchen downstairs. Our windows overlooked the property’s main courtyard and pathway to the Country Club Pub.</p>
<p><strong>It seems when I think back </strong>that (after the first day of dealing with the one other car&#8217;s occupants &#8212; a rude tourist family of six that commandeered the odd three-feet-deep indoor pool), we were actually the only guests there for the rest of the (Christmas) week.</p>
<p><span><strong>We made the trek into town </strong>everyday, a beautiful, historic, bustling hub filled with happy holiday shopping locals, who seemed to visit a shop or two, then stop in a pub, then visit a shop or two, then stop in a pub . . . you get the idea. And we drove hundreds of miles of picturesque unspoiled (and <span>unlittered</span>) countryside during the week, meeting </span><em>only</em> pleasant, accommodating-to-a-fault natives all along the way.</p>
<p><strong>Night driving </strong>seemed a bit perilous, so we opted for evening visits to the Country Club Pub (the alternative was <span>staying in our unit with three <span>tv</span> stations, two of which were German!). The only Christmas tree we could find ($45 American) made Charlie Brown’s look like Rockefeller Plaza. Our scruffy pine was about 30 inches tall and had about 16 (or maybe it was 14?) scrawny branches.</span></p>
<p><strong>We had no ornaments</strong>, but confiscated a wide range of cardboard pub coasters in our travels, punched small holes in each with a fork, and strung them up with pieces of dental floss. A homemade aluminum foil star found its way to the top. We stuffed two ”Season’s Greetings”-scrawled plastic shopping bags with small sofa pillows and hung them in our windows.</p>
<p><span><strong>We grocery-shopped </strong>for the all-time elaborate brunch of Irish rasher (bacon), eggs, cheese, jam, butter, toast, fruit, crackers, caviar, coffee, tea&#8211;  and a bottle of <span>asti</span> that (being entrenched deep in beer and ale country, cost 11 gazillion dollars American) tasted a lot better than it was.</span></p>
<p><strong>We exchanged gifts </strong>we had bought the day before, walking down opposite sides of the downtown, waving in between passing cars, trucks, buses, pedestrians, and shopfronts, a book for me, a piece of Irish crystal and a little stuffed Irish Christmas Bear for her, plus some other goodies. It was great fun and everyone wished everyone <em>Merry Christmas!!</em></p>
<p><span><strong>Every minute</strong> we spent there was great, even when fifteen native Killarney guys had us singing with them (at the Country Club Pub where they’d hiked to by flashlight from their nearby farms) until 3am which led us to the hilarious discovery that no one there had ever even heard of the Crosby song, “Christmas In Killarney”!!! (I tried to sing it and they all looked at one another like I was from Mars.)</span></p>
<p><span><strong>With the rows of “y’got ta finish dem” topped-off pints</strong> of beer and ale lined up from one end of the bar to the other, planted there when 11:15pm closing time came, it ultimately mattered not that anyone heard of any song as long as you sang. And sing we did! When Kathy was asked to present a song, she sang &#8220;<span>Zippity</span>, Do-<span>da</span>, <span>Zippity</span>-A&#8230;&#8221; which brought the house down.</span></p>
<p><strong>So much for that</strong>, but it was a wonderful experience. Just one thing was missing. Family. We spent half the afternoon trying to phone home, with circuit connections going from where we were on Ireland’s West Coast, to Northern Ireland, to Boston, to Florida, to New York, to the clan in New Jersey who sounded like they were in a tunnel.</p>
<p><strong>It made us realize </strong>that all the happiness of the week there was momentarily lost to being lonesome for family. We managed to bounce back after that when the resort manager and his wife (who we suspect might have been listening in to our phone connection efforts) invited us to their home for a Christmas drink. </p>
<p><strong>We got to see </strong>the doll baby stroller Santa brought for their daughter. (Last Christmas, Santa brought the doll!). I think their son got a toy truck. One single present each and those children were in heaven! Uh, it might be worth repeating that: &#8220;One single present each and those children were in heaven!&#8221;</p>
<p><span><strong>That certainly gave us cause for pause</strong>. We in America are blessed with so much, and family is, well, what Christmas is all about now, <span>isn’t</span> it? It was a Christmas of great learning that stayed with us.</span></p>
<h3 style="text-align: center;"><span style="color: #800000;"><strong>I truly hope for you that you enjoy what you have today, and not take any of it for granted.</strong></span></h3>
<p style="text-align: center;"><em><span style="color: #800000;"><strong>Oh, one last thing: Please remember to God Bless Our Troops for their eternal vigilance that grants us the freedom we have to celebrate this joyous day and season! Enjoy!</strong></span></em></p>
<h1 style="text-align: center;"> <span style="color: #800000;"><strong>Peace be to you.</strong></span></h1>
<h6 style="text-align: center;">                        </h6>
<p style="text-align: center;"><em>The original of this Christmas story appeared on 12/25/08 on this blog site.</em></p>
<h6 style="text-align: center;">                               </h6>
<h2 style="text-align: center;"><span style="color: #008000;"><em>God Bless You One And All</em></span></h2>
<h2 style="text-align: center;"><span style="color: #008000;">And Merry Christmas To You!</span></h2>
<h2 style="text-align: center;"><span style="color: #800000;"><strong># # #</strong></span></h2>
<p style="text-align: center;"><em>FREE </em>blog subscription <a title="RSS Feed of Posts" href="http://halalpiar.com/?feed=rss2"><span style="color: #0000ff;">Posts RSS Feed</span></a></p>
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<p style="text-align: center;"><a href="mailto:Hal@Businessworks.US"><span style="color: #0000ff;"><span>Hal@<span>Businessworks</span>.US</span></span></a><strong>  <span style="color: #800000;"> 302.933.0116</span></strong></p>
<h2 style="text-align: center;"><span style="color: #800000;"><strong><em>Open  Minds  Open  Doors</em> </strong></span></h2>
<h3 style="text-align: center;"><strong>Make today a GREAT day for someone! </strong></h3>
</div>
</div>
</div>
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		<title>A human-side lesson for business owners</title>
		<link>http://www.halalpiar.com/2011/08/a-human-side-lesson-for-business-owners/</link>
		<comments>http://www.halalpiar.com/2011/08/a-human-side-lesson-for-business-owners/#comments</comments>
		<pubDate>Mon, 29 Aug 2011 20:00:59 +0000</pubDate>
		<dc:creator>Hal Alpiar</dc:creator>
				<category><![CDATA["Here & Now" Focus]]></category>
		<category><![CDATA[Age & Aging]]></category>
		<category><![CDATA[Attitude]]></category>
		<category><![CDATA[BRANDING]]></category>
		<category><![CDATA[Business Growth]]></category>
		<category><![CDATA[Business Life]]></category>
		<category><![CDATA[Calendar]]></category>
		<category><![CDATA[Change]]></category>
		<category><![CDATA[Choosing Behavior]]></category>
		<category><![CDATA[Creative Thinking]]></category>
		<category><![CDATA[Decision Making]]></category>
		<category><![CDATA[Entrepreneurship]]></category>
		<category><![CDATA[Experience]]></category>
		<category><![CDATA[Family]]></category>
		<category><![CDATA[Family Business]]></category>
		<category><![CDATA[Gestalt Therapy]]></category>
		<category><![CDATA[Goals]]></category>
		<category><![CDATA[Good Health]]></category>
		<category><![CDATA[Happiness]]></category>
		<category><![CDATA[Life Plans]]></category>
		<category><![CDATA[Lifestyle]]></category>
		<category><![CDATA[Mental Health]]></category>
		<category><![CDATA[Motivation]]></category>
		<category><![CDATA[Observations]]></category>
		<category><![CDATA[Personal Growth]]></category>
		<category><![CDATA[Productivity]]></category>
		<category><![CDATA[Professional Practices]]></category>
		<category><![CDATA[Reality]]></category>
		<category><![CDATA[Relationships]]></category>
		<category><![CDATA[Self-Confidence]]></category>
		<category><![CDATA[Self-Esteem]]></category>
		<category><![CDATA[Small Business]]></category>
		<category><![CDATA[Stress Management]]></category>
		<category><![CDATA[Time Management]]></category>
		<category><![CDATA[Travel]]></category>
		<category><![CDATA[A Happier Existence]]></category>
		<category><![CDATA[Being "Here and Now"]]></category>
		<category><![CDATA[Being "Here and Now" More Often]]></category>
		<category><![CDATA[Business Owner Hindsight]]></category>
		<category><![CDATA[Choosing Happiness]]></category>
		<category><![CDATA[How To Live Happier]]></category>
		<category><![CDATA[If I could do it all over again]]></category>
		<category><![CDATA[If I had my life to live over]]></category>
		<category><![CDATA[Living Life Over]]></category>
		<category><![CDATA[Making The Most of Every Day]]></category>
		<category><![CDATA[Making The Most Of Life]]></category>
		<category><![CDATA[Second Chance on Life]]></category>
		<category><![CDATA[Second Life]]></category>

		<guid isPermaLink="false">http://www.halalpiar.com/?p=8319</guid>
		<description><![CDATA[If I had my life to live over   If I had my life to live over, I&#8217;d dare to make more mistakes next time. I&#8217;d relax. I would limber up. I would be sillier than I have been this trip. I would take fewer things seriously. I would take more chances. I would take [...]]]></description>
			<content:encoded><![CDATA[<h1 style="text-align: center;"><strong><span style="color: #800000;">If I had my life to live over</span></strong></h1>
<p style="text-align: center;"> </p>
<blockquote>
<h2 style="text-align: left;"><span style="color: #000000;"><em>If I had my life to live over, I&#8217;d dare to make more mistakes next time. I&#8217;d <a href="http://www.halalpiar.com/2009/05/4-steps-in-one-minute-zero-stress/"><span style="color: #0000ff;">relax</span></a>. I would limber up. I would be <a href="http://www.halalpiar.com/2011/02/got-bilk-hahahahahahahahahaha/"><span style="color: #0000ff;">sillier</span></a> than I have been this trip. I would take fewer things seriously. </em></span></h2>
<h2 style="text-align: left;"><span style="color: #000000;"><em>I would take more chances. I would take more trips. I would climb more mountains and swim more rivers. I would eat more ice cream and less beans. </em></span></h2>
<h2 style="text-align: left;"><span style="color: #000000;"><em>I would perhaps have more actual <a href="http://www.halalpiar.com/2011/06/happiness-wins/"><span style="color: #0000ff;">troubles</span></a>, but I&#8217;d have fewer imaginary ones.</em></span></h2>
<h2 style="text-align: left;"><span style="color: #000000;"><em>You see, I&#8217;m one of those people who live sensibly and sanely hour after hour, day after day. Oh, I&#8217;ve had my moments and <a href="http://www.halalpiar.com/2008/06/reality-therapy-2-sides-to-the-coin/"><span style="color: #0000ff;">if I had to do it over again</span></a>, I&#8217;d have more of them. In fact, I&#8217;d try to have nothing else. Just moments, one after another, instead of living so many years ahead of each day. </em></span></h2>
<h2 style="text-align: left;"><span style="color: #000000;"><em>I&#8217;ve been one of those persons who never goes anywhere without a thermometer, a hot water bottle, a raincoat, and a parachute. If I had to do it over again, I would travel lighter than I have.</em></span></h2>
<h2 style="text-align: left;"><span style="color: #000000;"><em>If I had my life to <a href="http://www.halalpiar.com/2011/06/i-almost-died/"><span style="color: #0000ff;">live over</span></a>, I would start barefoot earlier in the spring, and stay that way later in the fall. I would go to more <a href="http://www.halalpiar.com/2010/06/married-to-your-business/"><span style="color: #0000ff;">dances</span></a>. I would ride more merry-go-rounds. I would pick more daisies.&#8221;</em></span></h2>
<h6 style="text-align: right;"><strong><span style="color: #800000;">    </span></strong></h6>
<h3 style="text-align: right;"><strong><span style="color: #800000;">&#8211; Nadine Stair, 85 years old (in 1968), Louisville, Kentucky</span></strong></h3>
<p style="text-align: center;"><em>(Links inspired by these words were inserted by Hal)</em></p>
</blockquote>
<h6>                                          </h6>
<h2 style="text-align: center;"><strong> </strong><span style="color: #800000;"><strong># # #</strong></span></h2>
<p style="text-align: center;"> <em> FREE </em>blog subscription: <a title="RSS Feed of Posts" href="http://halalpiar.com/?feed=rss2"><span style="color: #0000ff;">Posts RSS Feed</span></a></p>
<p style="text-align: center;"><span style="color: #0000ff;">  </span><a href="http://www.twwsells.com/"><span style="color: #0000ff;">Hal@Businessworks<strong>.US</strong></span></a><span style="color: #0000ff;"> </span>  <span style="color: #800000;"><strong>302.933.0116</strong></span></p>
<h2 style="text-align: center;"><span style="color: #800000;"><em>  <strong>Open Minds Open Doors</strong></em><strong> </strong></span></h2>
<p style="text-align: center;"><strong>   </strong>Thanks for your visit and God Bless You.</p>
<h3 style="text-align: center;"><strong> </strong> Make today a GREAT day for someone! </h3>
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		<title>Daily Commutes: Exhilarating or Zombie Zone?</title>
		<link>http://www.halalpiar.com/2011/03/daily-commutes-exhilarating-or-zombie-zone/</link>
		<comments>http://www.halalpiar.com/2011/03/daily-commutes-exhilarating-or-zombie-zone/#comments</comments>
		<pubDate>Tue, 08 Mar 2011 03:22:43 +0000</pubDate>
		<dc:creator>Hal Alpiar</dc:creator>
				<category><![CDATA["Here & Now" Focus]]></category>
		<category><![CDATA[Age & Aging]]></category>
		<category><![CDATA[Anger/Conflict]]></category>
		<category><![CDATA[Attitude]]></category>
		<category><![CDATA[Business Growth]]></category>
		<category><![CDATA[Business Life]]></category>
		<category><![CDATA[Change]]></category>
		<category><![CDATA[Choosing Behavior]]></category>
		<category><![CDATA[Decision Making]]></category>
		<category><![CDATA[Entrepreneurship]]></category>
		<category><![CDATA[Experience]]></category>
		<category><![CDATA[Family]]></category>
		<category><![CDATA[Family Business]]></category>
		<category><![CDATA[Happiness]]></category>
		<category><![CDATA[Humor/Satire]]></category>
		<category><![CDATA[Life Plans]]></category>
		<category><![CDATA[Lifestyle]]></category>
		<category><![CDATA[Mental Health]]></category>
		<category><![CDATA[Motivation]]></category>
		<category><![CDATA[Observations]]></category>
		<category><![CDATA[Personal Growth]]></category>
		<category><![CDATA[Problems=Opportunities]]></category>
		<category><![CDATA[Productivity]]></category>
		<category><![CDATA[Reality]]></category>
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		<category><![CDATA[Small Business]]></category>
		<category><![CDATA[Stress Management]]></category>
		<category><![CDATA[Time Management]]></category>
		<category><![CDATA[Travel]]></category>
		<category><![CDATA[Writing]]></category>
		<category><![CDATA[Carpools]]></category>
		<category><![CDATA[Commuter]]></category>
		<category><![CDATA[Commuter Drive]]></category>
		<category><![CDATA[Commuter Trains]]></category>
		<category><![CDATA[Commuter Vehicles]]></category>
		<category><![CDATA[Commuting]]></category>
		<category><![CDATA[Commuting home]]></category>
		<category><![CDATA[Commuting to work]]></category>
		<category><![CDATA[Daily Commute]]></category>
		<category><![CDATA[ENTREPRENEURMAN]]></category>
		<category><![CDATA[Frazzled Commuter]]></category>
		<category><![CDATA[Plastic Suburbs]]></category>
		<category><![CDATA[Railroad]]></category>
		<category><![CDATA[Railroad Station]]></category>
		<category><![CDATA[Taxi]]></category>
		<category><![CDATA[Taxi Drivers]]></category>
		<category><![CDATA[Weekend Warrior Neighbors]]></category>
		<category><![CDATA[Working Late]]></category>

		<guid isPermaLink="false">http://www.halalpiar.com/?p=6374</guid>
		<description><![CDATA[To and from work, are you                                          wide-eyed and bushy-tailed                                     &#8230; or in a trance-like state?                                                               DOES IT MATTER? Well, does your job attitude matter? Your family attitude? What goes on with you in that little Twilight Zone commuting-to-and-fro time window? Are you looking and acting like you just stepped out of [...]]]></description>
			<content:encoded><![CDATA[<h1 style="text-align: center;"><span style="color: #800000;">To and from work, are you</span></h1>
<h6 style="text-align: center;"><span style="color: #800000;">                                        </span></h6>
<h1 style="text-align: center;"><span style="color: #800000;">wide-eyed and bushy-tailed </span></h1>
<h6 style="text-align: center;"><span style="color: #800000;">                                    </span></h6>
<h1 style="text-align: center;"><span style="color: #800000;">&#8230; or in a trance-like state? </span></h1>
<h6>                                                             </h6>
<h3 style="padding-left: 30px;"><span style="color: #000000;">DOES IT MATTER? Well, does your <a href="http://www.halalpiar.com/2010/09/action-attitude/"><span style="color: #0000ff;"><em>job attitude</em> </span></a>matter? Your <em>family</em> attitude? What goes on with you in that little Twilight Zone commuting-to-and-fro time window? Are you looking and acting like you just stepped out of (or into) some weird, skin-crawling Steven King story? How does your daily commute impact your business? Career? Family?</span></h3>
<h3>                                                                                                                                                                              </h3>
<p><strong>Or, hey, </strong>maybe you&#8217;re hop-skip-jumping along in time to your happy whistling? (Hmmm, hard to remember the last time I heard someone whistle. Once it was commonplace, but now suggests serial-killer symptoms.) Or, no, I was, well, I was  going to substitute &#8220;humming&#8221; but that&#8217;s come to signal readiness for being committed, y&#8217;think?</p>
<blockquote>
<h2><em><span style="color: #800000;">I&#8217;m asking all these questions because I have been, alternatively: a tiger, a puppy-dog, and a zombie commuting to, from, and through a wide variety of career pursuits. </span></em></h2>
<h2><span style="color: #800000;"><em>I&#8217;ve run the proverbial gamut of commuter vehicle experiences from choppers to car pools, and here&#8217;s some of what I found . . .</em></span></h2>
</blockquote>
<h6>                                                                               </h6>
<p><strong>Years of Fortune 500</strong> corporate client travels and <a href="http://www.halalpiar.com/2009/01/what-are-you-really-all-about/"><span style="color: #0000ff;">commuter trains so jam-packed and smoke-filled</span></a>, I often gave up a seat to stand, freezing, between the deafening, open-air train car connection spaces (an hour each way on those rare occasions when schedules were actually met), hanging on for dear life. And I won&#8217;t even mention the rain.</p>
<p><strong>Ah</strong>, yes, and there was always at least one time when briefcase snaps failed or a coffee lid wasn&#8217;t secured!</p>
<p><strong>Those enlightening </strong>death-defying train rides definitely fed appreciation like no other for the plastic suburbs and phony weekend-warrior neighbors.</p>
<blockquote>
<h2><span style="color: #800000;"><em>I mean imagine racing home from the railroad station to screaming kids, barking dogs, complaints about dinner being cold and a mountain of bills. </em></span></h2>
<h2><span style="color: #800000;"><em>But, alas, those late arrival, go-getter young executives &#8211;after working long past punch-out time, in efforts to excel and earn more&#8211; often found that state of pandemonium a welcome greeting!</em></span></h2>
<h6><span style="color: #800000;"><em>                                                        </em></span></h6>
</blockquote>
<p><strong>In fact,</strong> it was almost a<em> treat </em>compared to straddling the clanking, jerking, bucklings that connected the stinking (slippery when wet) rail-cars after a stressful workday.</p>
<p><strong>Then there were </strong>years of driving (and standing still on &#8220;expressways&#8221;) and tolls, bridges, bus fumes, and broken windshield wipers. I wonder <a href="http://www.halalpiar.com/2010/08/commuting-to-work/"><span style="color: #0000ff;">how many hours wasted away waiting in lines and at traffic lights</span> </a>and in (cough!cough!cough!) claustrophobic tunnels. No, never mind, I really don&#8217;t want to know. It would make me crazier than I am.</p>
<p><strong>So, take a taxi!</strong> Yeah, right! Talk about <em>crazy</em>. Besides that drivers must have to pass a taxi test that proves they can&#8217;t speak English, they all have their little trade secrets about longer routes to take passengers who are in a hurry, more dangerous routes to take passengers who look nervous, etc. Taxi? No thanks! </p>
<p style="text-align: center;"><span style="color: #800000;"><strong>____________________</strong></span></p>
<p><strong>Besides</strong>, I ditched all that nonsense years ago when I took the big leap off of payrolls and benefit plans and came crashing to Earth as (Ta-ta-ta-ta-tah-tah!) . . . poorer than a ragged beggar, more headstrong than the bull in front of the Stock Exchange, able to leap onto prospective clients in a single bound . . . Look! . . . Up in the air! . . . It&#8217;s . . . It&#8217;s a corporate mogul . . . it&#8217;s a pocket-padding politician . . . <strong><span style="color: #800000;">NO! IT&#8217;S <em>ENTREPRENEURMAN!</em></span></strong></p>
<p><strong>Yup, that&#8217;s me! </strong>Shucks! You&#8217;d never recognize that frazzled commuter anymore. Now I just run up and down the stairs to my basement office, bathrobe aflutter, with an armful of pantry snacks, writing fool that I am, remembering the good old commuter days, and being soooo <a href="http://www.halalpiar.com/2011/02/are-you-making-a-difference/"><span style="color: #0000ff;">thankful to be struggling in small business with big happiness!</span></a></p>
<h6>                                                                                  </h6>
<h2 style="text-align: center;"><span style="color: #800000;"># # #</span></h2>
<p style="text-align: center;">Your FREE subscription: <a title="RSS Feed of Posts" href="http://halalpiar.com/?feed=rss2"><span style="color: #0000ff;">Posts RSS Feed</span></a></p>
<p style="text-align: center;"><a href="http://www.twwsells.com/"><span style="color: #0000ff;">Hal@Businessworks.US</span></a> or <strong><span style="color: #800000;">302.933.0116</span></strong></p>
<h5 style="text-align: center;"> <em>“The price of freedom is eternal vigilance!” </em>[Thomas Jefferson]</h5>
<h5 style="text-align: center;">Thanks for visiting. Go for your goals. God Bless You.</h5>
<p style="text-align: center;"><em><strong><span style="color: #800000;">Make today a GREAT day for someone</span>! </strong></em></p>
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		<title>CHRISTMAS IN KILLARNEY</title>
		<link>http://www.halalpiar.com/2010/12/christmas-in-killarney/</link>
		<comments>http://www.halalpiar.com/2010/12/christmas-in-killarney/#comments</comments>
		<pubDate>Thu, 23 Dec 2010 21:26:45 +0000</pubDate>
		<dc:creator>Hal Alpiar</dc:creator>
				<category><![CDATA["Here & Now" Focus]]></category>
		<category><![CDATA[Attitude]]></category>
		<category><![CDATA[Change]]></category>
		<category><![CDATA[Choosing Behavior]]></category>
		<category><![CDATA[Communication]]></category>
		<category><![CDATA[Experience]]></category>
		<category><![CDATA[Family]]></category>
		<category><![CDATA[Happiness]]></category>
		<category><![CDATA[Innovation]]></category>
		<category><![CDATA[Lifestyle]]></category>
		<category><![CDATA[Observations]]></category>
		<category><![CDATA[Personal Growth]]></category>
		<category><![CDATA[Reality]]></category>
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		<category><![CDATA[Special People/Special Occasions]]></category>
		<category><![CDATA[Travel]]></category>
		<category><![CDATA[A simple Christmas]]></category>
		<category><![CDATA[Bing Crosby]]></category>
		<category><![CDATA[Boston]]></category>
		<category><![CDATA[Charlie Brown's Christmas Tree]]></category>
		<category><![CDATA[Christmas in Ireland]]></category>
		<category><![CDATA[Christmas Past]]></category>
		<category><![CDATA[Christmas shopping]]></category>
		<category><![CDATA[Christmas Simplicity]]></category>
		<category><![CDATA[Christmas Story]]></category>
		<category><![CDATA[County Kerry Ireland]]></category>
		<category><![CDATA[Florida]]></category>
		<category><![CDATA[Ireland's West Coast]]></category>
		<category><![CDATA[Killarney Country Club]]></category>
		<category><![CDATA[Killarney Ireland]]></category>
		<category><![CDATA[Merry Christmas]]></category>
		<category><![CDATA[New Jersey]]></category>
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		<category><![CDATA[Rockefeller Plaza]]></category>

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		<description><![CDATA[A toy truck, a stroller,                                            and pub coasters                                          strung with dental floss… __________                                               A Christmas-in-Ireland Memory (Featured Christmas Post for December 23- December 26, with no commercial interruptions. Fresh new daily blog posts on business and personal development will begin again on Monday, December 27th. Please return then, and please enjoy the archive [...]]]></description>
			<content:encoded><![CDATA[<h1 style="text-align: center;"><span style="color: #800000;">A toy truck, a stroller, </span></h1>
<h6 style="text-align: center;"><span style="color: #800000;">                                          </span></h6>
<h1 style="text-align: center;"><span style="color: #800000;">and pub coasters</span></h1>
<div style="text-align: center;">
<h6><span style="color: #800000;">                                        </span></h6>
<h1 style="text-align: center;"><span style="color: #800000;">strung with dental floss…</span></h1>
<h1 style="text-align: center;"><span style="color: #800000;">__________</span></h1>
<h6><span style="color: #2e8b57;"><strong><span style="color: #009900;">                                              </span></strong></span></h6>
<h2><span style="color: #2e8b57;"><strong><span style="color: #006400;">A Christmas-in-Ireland Memory</span></strong></span></h2>
<address><span style="color: #2e8b57;"><span style="color: #009900;"><span style="color: #000000;">(Featured Christmas Post for December 23- December 26, with no commercial interruptions. Fresh new daily blog posts on business and personal development will begin again on Monday, December 27th. Please return then, and please enjoy the archive insights anytime.) </span></span></span></address>
<p><span style="color: #2e8b57;"><span style="color: #009900;"><span style="color: #000000;">Thank you for your visit!</span></span></span></p>
<p><span style="color: #2e8b57;"><span style="color: #009900;"><em><span style="color: #000000;">___________</span></em></span></span></p>
<p><strong>  <em><span style="color: #800000;">A few years ago, Kathy and I made a return trip to the West Coast of Ireland.  This particular visit was  inspired and romanticized by the classic Bing Crosby Christmas song, “Christmas In Killarney.”  We spent our first Christmas away from home in the Southwest (County Kerry) corner of Ireland, at Killarney Country Club. </span></em></strong></p>
<p style="text-align: center;"><strong><span style="color: #800000;">___________</span></strong></p>
<p style="text-align: left;">     Up a rocky, grass-between-the-tires dirt road from downtown Killarney, jockeying “the wrong side” car controls to bounce cheerfully along between the seemingly endless stone walls that separated cows from sheep, we drove under an archway and pulled into the courtyard of a two-story brick complex that reminded me of &#8220;Gone With The Wind.&#8221; </p>
<p style="text-align: left;">     There was one other car at the far end.  We parked, followed the sign to the office, and at front desk found a smiling, green-eyed, freckled face young lady with what else but a bubbling thick Irish accent . </p>
<p style="text-align: left;">     We registered and unpacked into a spacious two-bedroom upstairs arrangement, with living room and kitchen downstairs.  Our windows overlooked the courtyard and pathway to the Country Club Pub.  Farmland hills peppered the distant views.</p>
<p style="text-align: left;">     It seems when I think back &#8211;after the first day of being sneered at by a non-English speaking tourist family of six who seemed to resent us poking our heads in to take the front desk clerk&#8217;s invitation to check out the odd, three-foot-deep, indoor pool they had commandeered&#8211; that we were actually the only guests there for the rest of the (Christmas) week. </p>
<p style="text-align: center;"><strong><span style="color: #800000;">___________</span></strong></p>
<p style="text-align: left;">     We made the bumpy drive into town every day, a beautiful, historic, bustling hub filled with happy holiday shopping locals who appeared to be warming up for the coming Saint Steven&#8217;s Day celebration that started the day after Christmas, and pretty much shut down the country for twelve days.</p>
<p style="text-align: left;">     Most of the shoppers we observed seemed to visit a shop or two, then stop in a pub, then visit a shop or two, then stop in a pub . . . you get the idea. So, &#8220;When in Rome&#8230;&#8221; or Killarney, as the case may be, we simply followed the crowd.</p>
<p style="text-align: left;">     I&#8217;ll always remember clusters of rowdy-looking teenagers huddled together on sidewalks, laughing and smoking and being teenagers, suddenly backing up out of the way as we approached (smiling, gesturing us past, saying &#8220;Good Marnin&#8217; ta&#8217;ya!&#8221; and the boys actually tipping their caps) to let us walk through. Who knew?</p>
<p style="text-align: left;">     Of course we didn&#8217;t spend all of our time in town. We drove hundreds of miles of picturesque unspoiled (and un-littered) countryside during the week, meeting <em>only </em>pleasant, accommodating-to-a-fault natives all along the way. </p>
<p style="text-align: left;">     Night driving seemed a bit perilous, so we opted for evening visits to the Country Club Pub.  The alternative was staying in our unit with three tv stations (two of which were broadcast in German from Germany! Go figure). </p>
<p style="text-align: center;"><strong><span style="color: #800000;">___________</span></strong></p>
<p style="text-align: left;">     The only Christmas tree we could find to buy (for $45 American) made Charlie Brown’s famously forlorn little scrub pine look like Rockefeller Plaza.  I think the one we got was about thirty (&#8220;turtee&#8221;) inches tall and had about 16 (or maybe it was 14?) scrawny branches. </p>
<p style="text-align: left;">     Back with the tree, but (Oh, yikes!) no ornaments!  We had managed to confiscate a wide range of cardboard pub coasters in our travels, and strung them up with pieces of dental floss. </p>
<p style="text-align: left;">     We fashioned a homemade treetop star from a piece of aluminum foil the bartender scrounged up, and stuffed two ”Season’s Greetings”scrawl-imprinted plastic shopping bags with small sofa pillows, and hung them in our windows. </p>
<p style="text-align: left;">     We grocery-shopped for the all-time elaborate Christmas morning brunch of Irish rasher (bacon), eggs, cheese, jam, butter, toast, fruit, crackers, caviar (no, I was not leaving caviar for Santa; this was, after all, vacation!), coffee, tea . . . and &#8211;being deeply entrenched in beer and ale country&#8211; a bottle of asti that at the price of about 67 trillion dollars American, tasted a lot better than it was. </p>
<p style="text-align: center;"><strong><span style="color: #800000;">___________</span></strong></p>
<p style="text-align: left;">     We ended up exchanging gifts that we bought &#8220;secretly&#8221; as we walked down opposite sides of the downtown, waving across the road at one another between store visits while hiding shopping bags behind our backs &#8212; a book for me, a piece of Irish crystal and a little stuffed Irish Christmas Bear for her, plus some other goodies.  It was great! </p>
<p style="text-align: left;">     Every minute there was great, even when fifteen native Killarney guys &#8211;the town butcher, a gooseneck twister (yucht!), dairy farmer, mailman, horseshoe maker, &#8220;tyre&#8221; changer, carpenter, and on and on&#8211; had us singing with them until 3am at the Country Club Pub (where most had hiked by flashlight from their nearby stone and clapboard farmhouses).  </p>
<p style="text-align: left;">     With the rows of “y’got tafinish &#8216;em” topped-off pints of beer and ale lined up from one end of the bar to the other (planted there when 11:15pm closing time came and the lights were flickered, the doors locked, the lights turned back on and the singing began), we joined in the raising of glasses and voices. </p>
<p style="text-align: center;"><strong><span style="color: #800000;">___________</span></strong></p>
<p style="text-align: left;">     It was this experience &#8211;as we worked our way through &#8220;I&#8217;ll take you home again, Kathleen&#8221; and &#8220;Danny Boy&#8221; to an endless string of Christmas songs&#8211; that led us to the astonishing discovery that no one in Killarney had ever even heard of the traditional classic Crosby song, “Christmas In Killarney” that brought us there in the first place!</p>
<p style="text-align: left;">     But it didn&#8217;t matter that no one knew Bing had celebrated their town, as long as we sang with them, and with some measure of gusto.  Well, sing we did!  Kathy (besides being only one of very few females who ever stepped up mto the bar there, even led a chorus of &#8220;Zippity Do-dah!&#8221; </p>
<p style="text-align: left;">     Laughter rocked the pub all night. </p>
<p style="text-align: left;">     Walking uphill between farms the next morning, a man about a hundred yards behind a crumbling rock wall, dropped his handheld plow, patted his horse and jogged across the field just to tip his hat, reach over the rocks to shake hands, and wish us Merry Christmas!</p>
<p style="text-align: left;">     So much for all that pleasant surprise stuff; we really did have a wonderful experience there. </p>
<p style="text-align: center;"><strong><span style="color: #800000;">___________</span></strong></p>
<p style="text-align: left;">     Just one thing was missing.  Family.  We spent half of Christmas afternoon trying to phone home, with circuit connections going from where we were, to Northern Ireland, to Boston, to Florida, to New York, to the clan in New Jersey who sounded like they were in a tunnel. </p>
<p style="text-align: left;">     It made us realize that all the happiness of the week we spent there was momentarily lost to being lonesome for family. </p>
<p style="text-align: left;">     We managed to bounce back when the resort manager and his wife (who we suspect might have been listening in to our phone connection efforts) invited us to their home to see the doll baby stroller Santa brought for their daughter.  (Last Christmas, Santa brought the doll!). </p>
<p style="text-align: left;">      Their son got a toy truck. </p>
<p style="text-align: left;">     One single present each.  The two children were so thrilled, they thought they were in heaven! </p>
<h2 style="text-align: center;">    <em> </em><span style="color: #800000;"><strong><em>T h a t</em>   certainly gave us cause for pause.</strong>  </span></h2>
<h6> <span style="color: #800000;">_______________________</span></h6>
<h3 style="text-align: center;">   <span style="color: #800000;"> </span></h3>
<h3 style="text-align: center;"><span style="color: #006400;"> We in America are so blessed with so much . . . and family is, well, what Christmas is all about now, isn’t it? </span></h3>
<h3 style="text-align: center;"><span style="color: #006400;">     Kathy and I truly hope that you and yours </span></h3>
<h3 style="text-align: center;"><span style="color: #006400;">     enjoy what you have today, and <em>every</em> day, </span></h3>
<h3 style="text-align: center;"><span style="color: #006400;">and not take any of it for granted. </span></h3>
<h3 style="text-align: center;"><span style="color: #800000;">     Oh, one last thing: Please remember to <em>God Bless Our Troops</em> for their eternal vigilance that grants us the freedom we have to celebrate this joyous Christmas day and holiday season!  </span></h3>
<p style="text-align: center;"><span style="color: #800000;">                                           </span></p>
<h2 style="text-align: center;"><span style="color: #006400;">Enjoy, and Peace Be With You!</span></h2>
<h6 style="text-align: right;"><em>[The original of this Christmas story appeared on 12/25/08 on this blog site.]</em></h6>
<p style="text-align: right;"> </p>
</div>
<h2 style="text-align: center;"> <span style="color: #800000;"># # # </span></h2>
<p style="text-align: center;"><a href="http://www.twwsells.com/"><span style="color: #0000ff;">www.TheWriterWorks.com</span></a></p>
<p style="text-align: center;"><strong><span style="color: #800000;">302.933.0116</span></strong><strong> </strong>or <a href="mailto:Hal@TheWriterWorks.com"><span style="color: #0000ff;">Hal@BusinessWorks.US</span></a></p>
<p style="text-align: center;"><span style="color: #800000;">Thanks for visiting. Go for your goals! God Bless You.</span></p>
<p style="text-align: center;"><span style="color: #0000ff;"><em>“The price of freedom is eternal vigilance!”</em> [Thomas Jefferson]</span></p>
<p style="text-align: center;"><strong><span style="color: #800000;">Make today a GREAT day for someone!</span></strong></p>
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		<title>When Reality Sucks!</title>
		<link>http://www.halalpiar.com/2010/11/when-reality-sucks/</link>
		<comments>http://www.halalpiar.com/2010/11/when-reality-sucks/#comments</comments>
		<pubDate>Fri, 05 Nov 2010 00:57:42 +0000</pubDate>
		<dc:creator>Hal Alpiar</dc:creator>
				<category><![CDATA["Here & Now" Focus]]></category>
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		<description><![CDATA[Tired of Reality?                                                       Ache for Fake?   Comes a time for every professional practice and business owner or manager to step up into the world of make-believe, and take a brain break from daily work realities and nightly reality TV. I&#8217;m not talking a week in the islands or weekend at DisneyWorld or some [...]]]></description>
			<content:encoded><![CDATA[<h1 style="text-align: center;"><span style="color: #800000;">Tired of Reality?</span></h1>
<h6 style="text-align: center;"><span style="color: #800000;">                                                      </span></h6>
<h1 style="text-align: center;"><span style="color: #800000;">Ache for Fake?</span></h1>
<p> </p>
<p><strong>Comes a time for every professional practice and business owner or manager </strong>to step up into the world of make-believe, and take a brain break from daily work realities and nightly reality TV.</p>
<p><strong>I&#8217;m not talking a week in the islands</strong> or weekend at DisneyWorld or some quality after-dinner minutes with kids or pets. These are all wonderful brain breaks recommended for every working human.</p>
<p><strong>No, I&#8217;m talking about introducing a new ingredient in your daily schedule</strong>. You already read, right? But do you read right?</p>
<blockquote>
<h3><em><span style="color: #800000;">Are you filling your head with world news, industry news, market news, balance sheets, income statements, cash flow analyses, and all those advice articles: &#8220;How To Be A Better Leader&#8221;; &#8220;Saving Your Business From Financial Collapse&#8221;; &#8220;Why Motivating Customers AND Employees Is Like Juggling Seagulls&#8221;?</span></em></h3>
<h3><em><span style="color: #800000;">Ah, and even in the car, and late night TV, is it more business news? </span></em></h3>
<h3><em><span style="color: #800000;">Are you getting like one of those Washington DC-area C-Span junkies? </span></em></h3>
</blockquote>
<h6><span style="color: #000000;">                                                </span></h6>
<p><span style="color: #000000;"><strong>There is more to the world and more to your life than that</strong>. There is also more to your <em>business</em> than what you absorb from dwelling on business. And what might that be? Try INNOVATION! </span></p>
<p><strong>Innovation doesn&#8217;t happen</strong> when you lock yourself up in a closet for a bunch of hours and suddenly come sweeping out with the magical answer (Note this analogy, those of you who retain creative services, which involves the same dynamic).</p>
<p><strong>Innovation, it should be said, ONLY STARTS with a good idea</strong>. Ditch-diggers can come up with good ideas. For<a href="http://www.halalpiar.com/2009/12/stimulating-creativity/"> <span style="color: #0000ff;">innovation</span> </a>to <em>set in</em>, you need a brain break!</p>
<h2 style="text-align: center;"><span style="color: #800000;"><em>Innovation means taking an idea </em></span></h2>
<h2 style="text-align: center;"><em><span style="color: #800000;">all the way through to fruition. </span></em></h2>
<h6>                                                                      </h6>
<p><strong>It requires comprehensive analysis </strong>of the product or service, the market, the competition, the creation and production options, the developmental costs and timelines, the human and operational resources needed, and so on and on, up to the point of launch countdown, and projections that go beyond that.</p>
<p><strong>To foster and nurture innovation and innovative thinking</strong> requires a different mindset than is typically engaged on any given workday. The kind of <a href="http://www.halalpiar.com/2009/12/creative-leadership/"><span style="color: #0000ff;">free-spirited thinking</span> </a>that you evidenced when you started your business or professional practice or managerial job.<span style="color: #0000ff;"> </span></p>
<p><strong>That attitude is not born</strong> of trade journals, online and traditional business media sources, or the rest of what you do every day!</p>
<h2 style="text-align: center;"><span style="color: #800000;">Innovation comes about </span></h2>
<h2 style="text-align: center;"><span style="color: #800000;">from <em>a mental shake-up!</em> </span></h2>
<h6>                                                   </h6>
<p><strong>It surfaces when you challenge yourself </strong>to look somewhere else besides the worlds of reality that cling to your shirtsleeves 5-7 days a week.</p>
<p><strong>Yes, indulge yourself</strong> with travel and friend and family visits, and playing with your kids or pets (or the neighbor&#8217;s kids or pets). Take more photographs. Paint. Draw. Write. Get out of the rut.</p>
<p><strong>One of the best ways to take this daily journey </strong>to increased productivity and innovative thinking is to do more reading &#8212; but not business stuff. Stop choosing excuses. Replace some of that reality overload with visits to fantasyland.</p>
<p><strong>Go buy two FICTION books</strong> that look interesting to you. You might even find it surprising that you really CAN enjoy a novel. Set aside 20, 30, 60 minutes a day for it!</p>
<p><strong>Anything from comics </strong>to Nelson DeMille&#8217;s serious humor stories, or Annie Proulx&#8217;s probes into America&#8217;s heartland, to Harry Potter books (you thought these were just for kids?), Richard Russo&#8217;s and Kent Haruf&#8217;s mainstream Americana stories, or a good mystery or suspense thriller. Just <em>NOT business</em>. And <em>NOT nonfiction</em>. And <em>shelve the biographies and memoirs</em>.</p>
<h2 style="text-align: center;"><span style="color: #800000;">Your head needs to swim in <em>make-believe.</em> </span></h2>
<h6>                                                                  </h6>
<p><strong>Do this conscientiously for just three weeks</strong> &#8212; your business cannot help but grow quicker and more brilliantly. Dangerous side effects: Your family, friends, and associates will actually enjoy being around you more. And (Aha!) <a href="htthttp://www.halalpiar.com/2009/05/4-steps-in-one-minute-zero-stress/p://"><span style="color: #0000ff;">less stress</span> </a>( !) and new leadership opportunities!   </p>
<h1 style="text-align: center;"><span style="color: #0000ff;">~~~~~~~~~~~~~~~~~</span></h1>
<p style="text-align: center;"> </p>
<p style="text-align: center;"><a href="http://www.twwsells.com/"><span style="color: #0000ff;">www.TheWriterWorks.com</span></a> or 302.933.0116 or <a href="mailto:Hal@TheWriterWorks.com"><span style="color: #0000ff;">Hal@BusinessWorks.US</span></a><span style="color: #0000ff;"> </span> </p>
<h5 style="text-align: center;"><span style="color: #800000;">Thanks for visiting. Go for your goals! God Bless You.</span></h5>
<h5 style="text-align: center;"><span style="color: #0000ff;"> <em>“The price of freedom is eternal vigilance!”</em> [Thomas Jefferson] </span></h5>
<h3 style="text-align: center;"><span style="color: #800000;"><em>Make today a GREAT day for someone!</em></span></h3>
]]></content:encoded>
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		<item>
		<title>Commuting to work . . .</title>
		<link>http://www.halalpiar.com/2010/08/commuting-to-work/</link>
		<comments>http://www.halalpiar.com/2010/08/commuting-to-work/#comments</comments>
		<pubDate>Wed, 11 Aug 2010 01:14:37 +0000</pubDate>
		<dc:creator>Hal Alpiar</dc:creator>
				<category><![CDATA["Here & Now" Focus]]></category>
		<category><![CDATA[Anger/Conflict]]></category>
		<category><![CDATA[Attitude]]></category>
		<category><![CDATA[Best Practices]]></category>
		<category><![CDATA[Business Life]]></category>
		<category><![CDATA[Change]]></category>
		<category><![CDATA[Choosing Behavior]]></category>
		<category><![CDATA[Corporate Management]]></category>
		<category><![CDATA[Creative Thinking]]></category>
		<category><![CDATA[Decision Making]]></category>
		<category><![CDATA[Entrepreneurship]]></category>
		<category><![CDATA[Experience]]></category>
		<category><![CDATA[Humor/Satire]]></category>
		<category><![CDATA[Innovation]]></category>
		<category><![CDATA[Life Plans]]></category>
		<category><![CDATA[Lifestyle]]></category>
		<category><![CDATA[Management]]></category>
		<category><![CDATA[Motivation]]></category>
		<category><![CDATA[Observations]]></category>
		<category><![CDATA[People Management]]></category>
		<category><![CDATA[Personal Growth]]></category>
		<category><![CDATA[Politics/Gov't]]></category>
		<category><![CDATA[Problems=Opportunities]]></category>
		<category><![CDATA[Productivity]]></category>
		<category><![CDATA[Reality]]></category>
		<category><![CDATA[Relationships]]></category>
		<category><![CDATA[Reputation]]></category>
		<category><![CDATA[Self-Confidence]]></category>
		<category><![CDATA[Self-Esteem]]></category>
		<category><![CDATA[Small Business]]></category>
		<category><![CDATA[Special People/Special Occasions]]></category>
		<category><![CDATA[Strategic Planning]]></category>
		<category><![CDATA[Stress Management]]></category>
		<category><![CDATA[Tactics]]></category>
		<category><![CDATA[Theory]]></category>
		<category><![CDATA[Time Management]]></category>
		<category><![CDATA[Travel]]></category>
		<category><![CDATA[Trust]]></category>
		<category><![CDATA["Commutor Mental Block"]]></category>
		<category><![CDATA[9-5 Corporatesville]]></category>
		<category><![CDATA[concentration and organization skills]]></category>
		<category><![CDATA[Entrepreneurs are catalysts for change]]></category>
		<category><![CDATA[Entrepreneurs are innovators]]></category>
		<category><![CDATA[Entrepreneurs live on the edge of their venturesome ideas]]></category>
		<category><![CDATA[How you use your daily commute time says a lot about you!]]></category>
		<category><![CDATA[motivation and prioritizing skills]]></category>
		<category><![CDATA[Responsiveness]]></category>
		<category><![CDATA[Running a basement or garage or kitchen table operation]]></category>
		<category><![CDATA[sense of initiative]]></category>
		<category><![CDATA[time and stress management]]></category>

		<guid isPermaLink="false">http://www.halalpiar.com/?p=4496</guid>
		<description><![CDATA[How you chunk up                                                                                                   daily commute time                                                                                                        reveals the real you!                                                                                                                                                                                     Ever wonder what you can learn about others based on how they spend their work commute time? As unorthodox an HR assessment tool as it may seem, it&#8217;s probably as effective as any other. How a person commutes to work (i.e., by what means [...]]]></description>
			<content:encoded><![CDATA[<h1 style="text-align: center;"><span style="color: #800000;">How you chunk up </span></h1>
<h6 style="text-align: center;"><span style="color: #800000;">                                                                                                  </span></h6>
<h1 style="text-align: center;"><span style="color: #800000;">daily commute time  </span></h1>
<h6 style="text-align: center;"><span style="color: #800000;">                                                                                                     </span></h6>
<h1 style="text-align: center;"><span style="color: #800000;">reveals the real you! </span></h1>
<h6>                                                                                                                                                                                   </h6>
<p><strong>Ever wonder</strong> what you can learn about others based on how they spend their work commute time?</p>
<p><strong>As unorthodox an HR assessment tool as it may seem</strong>, it&#8217;s probably as effective as any other. How a person commutes to work (i.e., by what means and process) indicates, after all, a little something of each of the following career attributes:</p>
<ol>
<li><span style="color: #800000;">time and stress management skills</span></li>
<li><span style="color: #800000;">concentration and organization skills</span></li>
<li><span style="color: #800000;">entrepreneurship</span></li>
<li><span style="color: #800000;">motivation and prioritizing skills</span></li>
<li><span style="color: #800000;">sense of initiative and responsiveness</span></li>
</ol>
<p><strong>The first pair of these </strong>itemized attributes (time and stress management skills) signals a person&#8217;s ability to adhere to a schedule while juggling interferences, interruptions, and delays. It also offers some clue about tolerance levels associated with the daily barrage of pin-pricks and nit-picks (and occasional flair-ups) of fellow-commuters.</p>
<p style="text-align: left; padding-left: 30px;"><strong>Yes, there are still carpool goof-balls</strong> who jam an unsuspecting neighbor between them in the backseat and proceed to laugh as they spill coffee on the sandwiched lap at every pothole.</p>
<p style="text-align: left; padding-left: 30px;"><strong>Yes, there&#8217;s always a sprawling snoring (and probably drooling) sleeper</strong> to awaken and/or climb over who&#8217;s commandeering two (or three with luggage) rush hour train (or subway or bus) seats &#8212; always, of course, when there are no other seats available.</p>
<p style="text-align: left; padding-left: 30px;"><strong>What&#8217;s a poor commuter to do?</strong> Standing for an hour of jerks (both kinds) and bounces is not usually a great option for starting the day, especially when the time window was planned for laptop or paperwork. And please don&#8217;t start with defensive comments from &#8220;business class&#8221; express trains or some limo drivers union. We&#8217;re talking real life here. </p>
<p><strong>The second pair of attributes</strong> (concentration and organization skills) assumes the first pair can be readily met and dispensed with. It&#8217;s almost always easier to concentrate and be organized when you&#8217;re on schedule and able to fend off anger, annoyance, and upset!</p>
<p style="padding-left: 30px;"><strong>Then there are also</strong> some who thrive at concentrating and being organized in chaos and turmoil. (A terrific qualifier for government job applicants!)</p>
<p><strong>Next is, aaah yes, entrepreneurship! </strong>First of all, most of these folks only commute a flight or two of stairs in their bathrobes. Hey, there has to be some trade-off with corporatesville, right? And if any of these types are not officially running a basement or garage or kitchen table operation already, they are planning the moment of great escape, and aren&#8217;t reading this anyway.</p>
<p><strong>Motivation and priority issues</strong> surface as various commuters face the grueling daily ritual of &#8221;Commuter Mental Block.&#8221;  Not sure about that? Just stand back and watch how many smiles disembark commuter vehicles balanced atop those suits and skirts as they enter work zones and re-enter home zones.</p>
<p><strong>You&#8217;ll get </strong>volumes of information to match up with Maslow&#8217;s Hierarchy theory of motivation and a truckload of clues about those with strong prioritizing interests.</p>
<p><strong>Responsive individuals with a sense of initiative </strong>rarely keep commuting . . . except perhaps a bathrobe-clad flight or two. These are the innovators, the catalysts for change, the emerging entrepreneurs who will gladly move to live on the edge of their venturesome ideas. They are the people who happily leap from the daily traffic battles and 9 to 5 status quo monotony to take their chances with their own self control. For the rest: Don&#8217;t give up your day job!    </p>
<h6>                                                                                                    </h6>
<p style="text-align: center;"><a href="http://www.twwsells.com/"><span style="color: #0000ff;">www.TheWriterWorks.com</span></a> or 302.933.0116 or <a href="mailto:Hal@TheWriterWorks.com"><span style="color: #0000ff;">Hal@BusinessWorks.US</span></a>  </p>
<h5 style="text-align: center;"><span style="color: #800000;">Thanks for visiting. Go for your goals! God Bless You. God Bless America.</span></h5>
<p style="text-align: center;"><span style="color: #0000ff;"><em>“The price of freedom is eternal vigilance!”</em> [Thomas Jefferson] </span></p>
<h5 style="text-align: center;"><span style="color: #800000;">Make today a GREAT day for someone!</span></h5>
]]></content:encoded>
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		<item>
		<title>Bankrupt Branding</title>
		<link>http://www.halalpiar.com/2010/07/bankrupt-branding/</link>
		<comments>http://www.halalpiar.com/2010/07/bankrupt-branding/#comments</comments>
		<pubDate>Mon, 19 Jul 2010 01:40:57 +0000</pubDate>
		<dc:creator>Hal Alpiar</dc:creator>
				<category><![CDATA["Here & Now" Focus]]></category>
		<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Attitude]]></category>
		<category><![CDATA[Best Practices]]></category>
		<category><![CDATA[BRANDING]]></category>
		<category><![CDATA[Business Growth]]></category>
		<category><![CDATA[Business Life]]></category>
		<category><![CDATA[Change]]></category>
		<category><![CDATA[Communication]]></category>
		<category><![CDATA[Corporate Management]]></category>
		<category><![CDATA[Customer Service (CRM)]]></category>
		<category><![CDATA[Decision Making]]></category>
		<category><![CDATA[Entrepreneurship]]></category>
		<category><![CDATA[Experience]]></category>
		<category><![CDATA[Family Business]]></category>
		<category><![CDATA[Feedback]]></category>
		<category><![CDATA[Goals]]></category>
		<category><![CDATA[Innovation]]></category>
		<category><![CDATA[INTERNET Marketing]]></category>
		<category><![CDATA[Leadership]]></category>
		<category><![CDATA[Management]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[Motivation]]></category>
		<category><![CDATA[Objectives]]></category>
		<category><![CDATA[Objectives/Strategies/Tactics]]></category>
		<category><![CDATA[Observations]]></category>
		<category><![CDATA[People Management]]></category>
		<category><![CDATA[Personal Growth]]></category>
		<category><![CDATA[Politics/Gov't]]></category>
		<category><![CDATA[Problems=Opportunities]]></category>
		<category><![CDATA[Productivity]]></category>
		<category><![CDATA[Professional Practices]]></category>
		<category><![CDATA[Public Relations]]></category>
		<category><![CDATA[Reality]]></category>
		<category><![CDATA[Reputation]]></category>
		<category><![CDATA[Retailing]]></category>
		<category><![CDATA[Sales]]></category>
		<category><![CDATA[Sales Process]]></category>
		<category><![CDATA[Small Business]]></category>
		<category><![CDATA[Strategic Planning]]></category>
		<category><![CDATA[Strategies]]></category>
		<category><![CDATA[Tactics]]></category>
		<category><![CDATA[Travel]]></category>
		<category><![CDATA[Trust]]></category>
		<category><![CDATA[Writing]]></category>
		<category><![CDATA[Branding Themeline]]></category>
		<category><![CDATA[Bring in a fresh experienced and informed outside marketing perspective]]></category>
		<category><![CDATA[Business owners don't succeed when they try to be too smart about too many things]]></category>
		<category><![CDATA[Eliminate chest-beating from your themelines and focus instead on the consumer!]]></category>
		<category><![CDATA[Evil Knievel and Kamakazee wannabes]]></category>
		<category><![CDATA[Go Greyhound and Leave The Driving To Us]]></category>
		<category><![CDATA[Greyhound Buses]]></category>
		<category><![CDATA[Greyhound. Stop Less. Go More.]]></category>
		<category><![CDATA[Insist on input from sources commited to boosting your sales and not their awards and client lists]]></category>
		<category><![CDATA[Marketing Lesson from a Master]]></category>
		<category><![CDATA[New Jersey Turnpike]]></category>
		<category><![CDATA[signature slogan]]></category>

		<guid isPermaLink="false">http://www.halalpiar.com/?p=4306</guid>
		<description><![CDATA[A lesson from one                                    of the masters . . .                                                                                                                                           You run a business. You know that when you&#8217;ve got something good, you run with it, right? Wouldn&#8217;t you expect something better from one of the world&#8217;s leading brands than a half-hearted, slipshod application of their &#8220;signature slogan&#8221; theme line?      On the [...]]]></description>
			<content:encoded><![CDATA[<h1 style="text-align: center;"><span style="color: #800000;">A lesson from one </span></h1>
<h6 style="text-align: center;"><span style="color: #800000;">                                  </span></h6>
<h1 style="text-align: center;"><span style="color: #800000;"> of the masters . . .</span></h1>
<h6>                                                                                                                                    </h6>
<p>  <strong>   You run a business</strong>. You know that when you&#8217;ve got something good, you run with it, right? Wouldn&#8217;t you expect something better from one of the world&#8217;s leading brands than a half-hearted, slipshod application of their &#8220;signature slogan&#8221; theme line?</p>
<p>    <strong> On the heels</strong> (and after many years) of one of the most memorable slogans in history &#8212; &#8220;Leave the driving to us!&#8221; &#8212; the company came up in 2007 with one of the all-time worst slogans: &#8220;We&#8217;re on our way!&#8221; [Typical consumer response: "Who cares?"]</p>
<p>     <strong>&#8220;We&#8217;re on our way!&#8221;</strong> totally disregarded the surge in consumerism which rendered this kind of chest-beating as inappropriate and ineffective. (And to put the icing on the cake, Greyhound reportedly spent over $60 million trying to shove their braggadocio down consumer throats!) This move was so predictably bad that had they spent even <em>one nickle</em> on it, they would have been making a poor marketing and management judgment.  </p>
<p>   <strong>  Ah, but there was a comeback</strong>. Almost. Greyhound finally did outdo itself by actually topping that &#8220;Leave the driving to us&#8221; classic with this more recent touch of brilliance [and I truly do mean <em>brilliance</em>]:</p>
<h6>                                                                           </h6>
<h2 style="text-align: center;"><span style="color: #800000;">Greyhound. Stop Less. Go More. </span></h2>
<h6>                                                                           </h6>
<p>     <strong>Wow! What a terrific branding theme line</strong>. It says so much with so little. It&#8217;s customer-focused. I saw it on the side of one of their buses this weekend cruising down the New Jersey Turnpike. (Yes, it is true that occasionally one may be fortunate enough to actually cruise on this road that&#8217;s eternally jam-packed with Evil Knievel and Kamikaze wannabees.)</p>
<p>     <strong>But then</strong> a funny thing happened.</p>
<p>    <strong> A second Greyhound bus </strong>passed that, instead of the great &#8216;Stop/Go&#8221; theme on the side, had some very somber and unintelligible statement on the back that was an assertion of sorts about a business alliance with some organization whose name was replaced with a totally obscure logo that seemed about the size of maybe a golf ball or two. . . not terribly identifiable at 65mph.</p>
<p>     <strong>Awhile later</strong>, I noted yet another Greyhound bus that appeared to have nothing on it except their famous racing dog  logo.</p>
<p>    <strong> SO what? </strong></p>
<p><strong>     Here&#8217;s what</strong>. It makes no marketing sense whatsoever to have different vehicles from the same company displaying different graphics and not capitalizing on the proven importance of repetition in selling. Can you imagine spending millions of dollars to establish a theme line (or signature slogan as Greyhound calls it) and not have that line appear in <em>every</em> conceivable application?</p>
<p>     <strong>And is it a no-brainer </strong>to put it prominently on the sides of vehicles you operate?   </p>
<p>    <strong>Now this is no small-time company here</strong>. We&#8217;re talking about the largest North American intercity bus company, with 16,000 daily bus departures to 3,100 destinations in the United States. That ain&#8217;t hay. Yet the money they spent might as well have been hay.</p>
<p>    <strong> If giant corporate entities like this</strong> haven&#8217;t the sense to get the right kind of marketing input, just imagine the plight of small business enterprises.</p>
<p>    <strong> But small business can do what big business cannot</strong>. Small business can turn on a dime, be more innovative more quickly and capitalize on opportunities as they surface. Small businesses can also make the kinds of marketing-judgment and tweaking-help choices that big businesses can&#8217;t make without getting themselves too tangled up in politics.</p>
<p>     <strong>I have always thought Greyhound to be a great company with great service and a reputation to match</strong>, but in the instance cited, they have clearly failed at making the most of what they already have, to achieve their goals quicker and more soundly.</p>
<p>     <strong>Don&#8217;t waste your time, money, and effort</strong> trying to be too smart about too many things. Bring in a fresh, informed and experienced, outside perspective to turn what you have to say into a marketing message and approach that energizes employees and suppliers, and that &#8212; most importantly &#8212; stimulates and generates sales.</p>
<p style="text-align: center;"><span style="color: #0000ff;"> </span><a href="http://www.twwsells.com/"><span style="color: #0000ff;">www.TWWsells.com</span></a> or 302.933.0116 or <a href="mailto:Hal@TheWriterWorks.com"><span style="color: #0000ff;">Hal@BusinessWorks.US</span></a>  </p>
<h6 style="text-align: center;"><span style="color: #800000;">Thanks for visiting. Go for your goals! God Bless You. God Bless America and our troops.</span> <em>“<span style="color: #0000ff;">The price of freedom is eternal vigilance!”</span></em><span style="color: #0000ff;"> [Thomas Jefferson]</span>  <span style="color: #800000;">Make today a GREAT Day!</span></h6>
]]></content:encoded>
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		</item>
		<item>
		<title>Your Car and Your Business</title>
		<link>http://www.halalpiar.com/2010/07/your-car-and-your-business/</link>
		<comments>http://www.halalpiar.com/2010/07/your-car-and-your-business/#comments</comments>
		<pubDate>Thu, 08 Jul 2010 01:17:10 +0000</pubDate>
		<dc:creator>Hal Alpiar</dc:creator>
				<category><![CDATA["Here & Now" Focus]]></category>
		<category><![CDATA[Attitude]]></category>
		<category><![CDATA[Best Practices]]></category>
		<category><![CDATA[BRANDING]]></category>
		<category><![CDATA[Business Growth]]></category>
		<category><![CDATA[Business Life]]></category>
		<category><![CDATA[Calendar]]></category>
		<category><![CDATA[Change]]></category>
		<category><![CDATA[Communication]]></category>
		<category><![CDATA[Community Support]]></category>
		<category><![CDATA[Creative Thinking]]></category>
		<category><![CDATA[Decision Making]]></category>
		<category><![CDATA[Entrepreneurship]]></category>
		<category><![CDATA[Experience]]></category>
		<category><![CDATA[Family Business]]></category>
		<category><![CDATA[Goals]]></category>
		<category><![CDATA[Innovation]]></category>
		<category><![CDATA[INTERNET Marketing]]></category>
		<category><![CDATA[Life Plans]]></category>
		<category><![CDATA[Lifestyle]]></category>
		<category><![CDATA[Management]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Meetings]]></category>
		<category><![CDATA[Motivation]]></category>
		<category><![CDATA[Objectives]]></category>
		<category><![CDATA[Objectives/Strategies/Tactics]]></category>
		<category><![CDATA[Observations]]></category>
		<category><![CDATA[Overcoming Objections]]></category>
		<category><![CDATA[People Management]]></category>
		<category><![CDATA[Personal Growth]]></category>
		<category><![CDATA[Problems=Opportunities]]></category>
		<category><![CDATA[Productivity]]></category>
		<category><![CDATA[Professional Practices]]></category>
		<category><![CDATA[Reality]]></category>
		<category><![CDATA[Relationships]]></category>
		<category><![CDATA[Reputation]]></category>
		<category><![CDATA[Retailing]]></category>
		<category><![CDATA[Sales]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Sports]]></category>
		<category><![CDATA[Strategic Planning]]></category>
		<category><![CDATA[Tactics]]></category>
		<category><![CDATA[Teamwork]]></category>
		<category><![CDATA[Time Management]]></category>
		<category><![CDATA[Travel]]></category>
		<category><![CDATA[Trust]]></category>
		<category><![CDATA[Do you use economy or high-performance fuel and attitudes?]]></category>
		<category><![CDATA[Examine similarities of business and car control for fresh perspectives]]></category>
		<category><![CDATA[How dependent are you driving your car and driving your business?]]></category>
		<category><![CDATA[How easily distracted are you?]]></category>
		<category><![CDATA[How many business and driving detours are you dealing with?]]></category>
		<category><![CDATA[How much are you willing to pay for your car and your business to pursue certain directions>]]></category>
		<category><![CDATA[How much baggage and how many passengers can you comfortably carry over what distances?]]></category>
		<category><![CDATA[How much control do you have with your car and your business?]]></category>
		<category><![CDATA[What laws and circumstances confound and delay and punish your business and vehicle driving? Over-indulgence in preventive maintenance issues can clog up innovative pursuits]]></category>
		<category><![CDATA[What's safe car and business operation? Productive? Economical?]]></category>

		<guid isPermaLink="false">http://www.halalpiar.com/?p=4092</guid>
		<description><![CDATA[Are you driven,                                 or just driving?                                                                                              Next time you slide in behind the wheel, think about how many similarities there are between operating a motor vehicle and running your business. Why? Because it will give you a new or renewed perspective on many if not most of the things you do every [...]]]></description>
			<content:encoded><![CDATA[<h1 style="text-align: center;"><span style="color: #800000;">Are you driven, </span></h1>
<h6 style="text-align: center;"><span style="color: #800000;">                                </span></h6>
<h1 style="text-align: center;"><span style="color: #800000;">or just driving?</span></h1>
<h6><span style="color: #800000;">                                                                                        </span></h6>
<p><span style="color: #000000;">     <strong>Next time you slide in behind the wheel</strong>, think about how many similarities there are between operating a motor vehicle and running your business. Why? Because it will give you a new or renewed perspective on many if not most of the things you do every day, and shed some new light on old issues that may be clogging up your business works.</span></p>
<p><span style="color: #000000;">     <strong>Most of us tend most of the time</strong> to ignore business clog-ups, thinking they&#8217;ll just go away (or not thinking about them at all), but &#8212; like any plumbing problem &#8212; things unfortunately have a way of coming to the surface at the least inopportune moments. </span></p>
<p><span style="color: #000000;">     <strong>This is not to suggest</strong> that your business should be preventive maintenance-driven (unless you&#8217;re a doctor, lawyer, accountant or mechanic) because giving that kind of mindset your priority wouldn&#8217;t leave much room for fueling up on innovative thinking. But, much like a periodic tune-up for your car, you may want to do a little service work on your business. So, try this . . .</span></p>
<p><span style="color: #000000;">    <strong> What does</strong> your car have in common with your business when it comes to you exercising control? How much do you<em> really</em> have? What&#8217;s controlled by others? Who? What? When? Where? How? Why? Does that work for you? Does it work for your business?</span></p>
<p><span style="color: #000000;">     <strong>What is</strong> and isn&#8217;t safe about operating your car as opposed to operating your business? What is and isn&#8217;t productive? Economical? What is and isn&#8217;t a good direction for you to take? What laws and circumstances confound, delay and punish you? How often do you need to fuel up? Do you use economy or high-performance ingredients? Attitudes? </span></p>
<p><span style="color: #000000;">     <strong>How much baggage</strong> and how many passengers can you comfortably carry over what distances? How frequently do you need to detour from the routes you planned? In getting your driving and business missions accomplished, how dependent are you on mechanical and computerized functions? How adept are you at handling inevitable glitches? Are you dependent on others for this? How so?</span></p>
<p><span style="color: #000000;">     <strong>How dependent are you</strong> &#8212; driving your car and driving your business &#8212; on your instincts, intuition, experience, training, knowledge, observations, communication skills? How easily distracted are you &#8211;driving your car and driving your business &#8212; by outside influences (everything from sirens, cell phones, traffic patterns, B to B services, social media, industry trade and community activities, to weather reports, headline news, sports scores and issues, and tire rotations)?</span></p>
<p><span style="color: #000000;">     <strong>How much</strong> are you willing to pay to be able to pursue certain directions in the driver&#8217;s seat of both your business and your car?</span></p>
<p><span style="color: #000000;">     <strong>If you just scan</strong> these questions and answer only a couple, odds are pretty good that prompting some quick assessment thinking on your part will pay back your periodic time investments for giving yourself check-ups and arranging occasional servicing. </span></p>
<p><span style="color: #000000;">    <strong> Bottom line:</strong> <em>Your car?</em> Change the oil every couple of thousand miles; drop it off for regular servicing and keep aware of performance and tire pressure issues. <em>Your business?</em> Change the routine every couple of months; hold regular weekly &#8220;how goes it?&#8221; status meetings (Mondays better than Fridays); hire occasional consultants to bring fresh perspectives to your doorstep a few times a year. Keep aware of performance and pressure issues.   </span> </p>
<h6 style="text-align: center;"><a href="http://www.twwsells.com/"><span style="color: #0000ff;">www.TWWsells.com</span></a> or 302.933.0116 or <a href="mailto:Hal@TheWriterWorks.com"><span style="color: #0000ff;">Hal@BusinessWorks.US</span></a>  </h6>
<h6 style="text-align: center;"><span style="color: #800000;">Thanks for visiting. Go for your goals! God Bless:  You, America, and Our Troops. “The price of freedom is eternal vigilance!” [Thomas Jefferson]  Make today a GREAT Day!</span></h6>
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		<title>Selling the Psyche with Word Paintings!</title>
		<link>http://www.halalpiar.com/2009/07/selling-the-psyche-with-word-paintings/</link>
		<comments>http://www.halalpiar.com/2009/07/selling-the-psyche-with-word-paintings/#comments</comments>
		<pubDate>Fri, 24 Jul 2009 02:39:23 +0000</pubDate>
		<dc:creator>Hal Alpiar</dc:creator>
				<category><![CDATA["Here & Now" Focus]]></category>
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		<category><![CDATA[Writing]]></category>
		<category><![CDATA[Airlines]]></category>
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		<category><![CDATA[Freedom from vigilence]]></category>
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		<category><![CDATA[Paint verbal pictures]]></category>
		<category><![CDATA[Plastic surgeons]]></category>
		<category><![CDATA[Psyche]]></category>
		<category><![CDATA[Resorts]]></category>
		<category><![CDATA[Rush Limbaugh]]></category>
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		<description><![CDATA[Obama, Hallmark, Rush,                                            airlines, surgeons, tourism!                                                                                         What do Obama, Hallmark Cards, all of the airlines, Rush Limbaugh, plastic surgeons and tourism councils all have in common? Whoa! Now that&#8217;s a question and a half, right? I mean what could such a collection of diverse interests possibly have in common?      They paint pictures [...]]]></description>
			<content:encoded><![CDATA[<h1 style="text-align: center;"><span style="color: #800000;">Obama, Hallmark, Rush, </span></h1>
<h6 style="text-align: center;"><span style="color: #800000;">                                           </span></h6>
<h1 style="text-align: center;"><span style="color: #800000;">airlines, surgeons, tourism!</span></h1>
<h6>                                                                                  </h6>
<p>     <strong>What do Obama</strong>, Hallmark Cards, all of the airlines, Rush Limbaugh, plastic surgeons and tourism councils all have in common? Whoa! Now that&#8217;s a question and a half, right? I mean what could such a collection of diverse interests possibly have in common?</p>
<p>     <strong>They paint pictures</strong> with words and sell them from a stage that&#8217;s literally dripping with seduction. And of course there are others. I just picked these because they&#8217;re such unlikely bed partners. Okay, here we go. Follow along. Yes, if sales are important to you, there IS a valuable lesson here.</p>
<p>    <strong> It&#8217;s not too big of a stretch</strong> to see how the traditional approach to schmaltz-layering, that Hallmark has so wisely (and effectively) invested of itself over the years, has rung up spectacular success. Here&#8217;s a business that makes bigger profits than bagels.</p>
<p>     <strong>The company buys up</strong> a zillion tons of paper, much of it scrap, folds it into four zillion tons of little envelopes and message cards, prints a few mushy words on the cards and sells the card and envelope for $5 each or thereabouts, times four zillion! </p>
<p>     <strong>What&#8217;s the value enhancement?</strong> The messages they put in these cards appeal to our psyches. They seduce our egos. What did Obama do to get elected? The same thing. What&#8217;s he trying to do now with his go-for-broke healthcare fantasies? The same thing. </p>
<p>     <strong>What do the airlines sell?</strong> The seat and space you are actually renting and the transporting expertise to get you where you&#8217;re going? Are you kidding? They sell you the destination! They sell you smiling hand-holding couples skipping through the surf, cliff divers in Mexico, pubs in Ireland, koala bears in New Zealand.</p>
<p>     <strong>Plastic surgeons</strong> selling elective procedures present us with(carefully air-brushed) photos of the killer bathing suit-clad model that we all could no doubt be. We know we could be because the word description with the picture tells us that just a few little nips and tucks here and there can give us the same results. No mention of course of the anesthesia and procedural risks, the recovery sacrifices, the expenses. </p>
<p><strong>     Rush Limbaugh</strong> sells us concepts; he&#8217;s a genius at seducing our brain frustration centers by painting verbal pictures of how good it can be if we simply think and act more conservatively, more fiscally responsible and more respectfully of the vigilence that gives us our freedoms and the values that give us our American heritage. (Now THERE&#8217;S a unique thought!)</p>
<p>    <strong> Island resorts:</strong> &#8220;Ooooh, let&#8217;s get together and feel alright&#8230;&#8221; Regardless of the location or message, you can be sure they&#8217;ll be nothing about the expenses, the lousy transportation, the pricey rooms and meals, the bad water, the pickpockets, the badgering street vendors, or any of the other lovely amenities you only learn about too late or sometime after your psyche has been sold. </p>
<h2 style="text-align: center;">Selling the psyche requires you to paint pictures with words because the right word&#8230;is worth a thousand pictures!</h2>
<p style="TEXT-ALIGN: center"><span style="COLOR: #000000"><span style="COLOR: #000000"><strong><span style="COLOR: #000080"># # #</span></strong></span>  </span></p>
<p style="TEXT-ALIGN: center"><span style="COLOR: #800000">Input <em>aways</em> welcome: </span><a href="mailto:Hal@TheWriterWorks.com"><span style="COLOR: #0000ff">Hal@TheWriterWorks.com</span></a><span style="COLOR: #800000"><span style="COLOR: #0000ff"> </span>(”Businessworks” in    subject line) or comment below. Thanks for visiting. <em>Go for your goals, good night and God bless you! <span style="COLOR: #000080">halalpiar </span> </em></span></p>
<p style="TEXT-ALIGN: center"><span style="COLOR: #000000"><strong><span style="COLOR: #000080"># # #</span></strong> </span></p>
<p style="TEXT-ALIGN: justify"><span style="COLOR: #000080"><span style="COLOR: #000000"><span style="COLOR: black">Get this blog FREE by list-protected email: click “Posts RSS Feed” (center column)…or pay $1.99/month on AMAZON Kindle. FEELING CREATIVE? Add your own 7 words to the <span style="COLOR: #0000ff"><strong><span style="COLOR: #800000"><span style="text-decoration: underline;">300</span></span></strong></span>-day “7-Word Story” (center column). <strong><span style="COLOR: #800000">A new Hal Alpiar short story is coming in September in a new book from Nightengale Press: <em>THE ART OF GRANDPARENTING</em></span></strong>…soon at Barnes &amp; Noble @ $19.95 ($24.95 CAD), <strong>OR </strong>order special (<em>signed by Hal</em>) pre-publication price @ $18.95 plus $3.50 s&amp;h [$22.45 total check only), payable to: TheWriterWorks.com. LLC. and mail to POBox 1236, Millsboro, DE 19966. Include ship-to (U.S. only) address.  </span></span></span><span style="COLOR: #000080"><span style="COLOR: #000000"><span style="COLOR: black"><span style="COLOR: #800000"><strong>REMEMBER SEPTEMBER 13th IS GRANDPARENT’S DAY! </strong></span></span></span></span></p>
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		<title>BUSINESS START-UPS</title>
		<link>http://www.halalpiar.com/2009/07/business-start-ups/</link>
		<comments>http://www.halalpiar.com/2009/07/business-start-ups/#comments</comments>
		<pubDate>Thu, 09 Jul 2009 01:49:37 +0000</pubDate>
		<dc:creator>Hal Alpiar</dc:creator>
				<category><![CDATA[Business Growth]]></category>
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		<description><![CDATA[The gun goes off!                                                                                             No, I&#8217;m not suggesting some form of warfare is needed for starting a business (though, at times it can feel like being on the edge of a military engagement). I&#8217;m talking about a starter&#8217;s gun, the kind that&#8217;s used to start events, that shoots blanks? Whew! Glad we got [...]]]></description>
			<content:encoded><![CDATA[<h1 style="text-align: center;"><span style="color: #800000;">The gun goes off!</span></h1>
<h6>                                                                                      </h6>
<p>     <strong>No, I&#8217;m not suggesting some form of warfare</strong> is needed for starting a business (though, at times it can feel like being on the edge of a military engagement). I&#8217;m talking about a starter&#8217;s gun, the kind that&#8217;s used to start events, that shoots blanks? Whew! Glad we got that straight.</p>
<p>     <strong>Starting a new business</strong>, or a new venture spinning out of an existing business&#8211;in case it&#8217;s been a while and you&#8217;ve forgotten&#8211;is very much like the beginning of a crew race. Okay, you live in the desert or the mountains and haven&#8217;t the foggiest idea about a crew race.</p>
<p>    <strong> Maybe you saw one once on TV?</strong> Crew races take place in rivers, lagoons, bays, and lakes. Skinny, lightweight 62-foot-long sculls (boats) with 8 rowers (each with a two-handed oar: 4 on the port side and 4 on the starboard side). Yes, there are also 4 and 2 and 1-rower sculls.</p>
<p>     <strong>Each oarsman/oarswoman</strong> has his or her feet strapped in, and each slides forward and backward on little butt-snuggling seats that actually have each rower precariously perched in such a manner as to practically hang out over the boat edges just inches above the water.</p>
<p><strong>     There&#8217;s a &#8220;coxswain&#8221; </strong>(usually a featherweight athlete with  heavyweight vocal cords) in the bow (front) who steers the boat with guide wires and pounds the rhythm into blocks on the sides of the boat. This little person does a lot of yelling through a megaphone. Oh, <em>that</em>crew race! Sooo?</p>
<p>     <strong>Competing boats</strong> get positioned on the starting line, standing still, dead in the water. Oars and rowers ready. Let me try that headline again: The gun goes off! Every rower slams their oars as fast and furiously as they can in and out of the water in order to get some starting momentum and get the boats moving from their dead weight standstill positions.</p>
<p>     <strong>Once some forward motion is established </strong>(and assuming no capsizings or tangled oars with other crew teams), the coxswain starts in with a quick paced rhythm, calling &#8220;in&#8221; and &#8220;out&#8221; for rowers to coordinate oar placements in and out of the water.</p>
<p>    <strong> This builds the pace of movement</strong> in a smoother, more team-coordinated manner. The coxswain eventually calls out &#8220;stroke&#8221; as the pace lengthens out into longer harder quicker pulls.</p>
<p>     <strong>The coxswain is all the while banging on the boat</strong> because rowers cannot always hear the shouted ins and outs because of wind, but they can feel the vibrations of the pounding and respond to that.</p>
<p>     <strong>Rowers slide forward and back</strong> in time with lifting their oars up out of the water, twisting the handles so the oar blade skims back across the top of the water, then plunging the blade back in for the exhausting pull through the water, then repeating the motion again and again.</p>
<p>     <strong>Rowers must concentrate</strong> on staying in tandem (from a head-on view, an observer should see but one single rower when the team is in perfect sync). They must also focus on working to not &#8220;catch a crab&#8221; (getting an oar stuck out of rhythm with the other seven oars, going into or coming out of the water, and creating a splashy puddle).</p>
<p><strong>&#8220;Catching a crab&#8221;</strong> can be serious enough to &#8220;catch&#8221; an oar blade and take the oar that&#8217;s fastened into the oarlock beyond the point of recovery. This will likely turn the entire boat over, which &#8211;aside from losing the race and likely damage to the expensive fragile boat&#8211; is not a fun thing in 50-degree water with a hooded sweatsuit!  </p>
<p><strong>Are you beginning to see why this athletic ordeal reminds me of starting a business? Are you paddling fast and furiously to get some forward motion? Are you trying to row and steer your fragile, expensive boat at the same time? Are you missing hearing the steps you have to take but feeling the vibrations? Have you &#8220;caught a crab&#8221;? Are you lengthening out? Capsized?</strong></p>
<p style="text-align: center;"><em>Hey, there&#8217;s always another race!</em></p>
<p style="text-align: center;">  <span style="COLOR: #000080"><strong># # #</strong></span>  </p>
<p style="text-align: center;"><span style="COLOR: #800000">Input welcome <em>any</em>time: </span><a href="mailto:Hal@TheWriterWorks.com"><span style="COLOR: #0000ff">Hal@TheWriterWorks.com</span></a><span style="COLOR: #800000"><span style="COLOR: #0000ff"> </span>(”Businessworks” in the subject line) or comment below. Thanks for visiting. <em>Go for your goals, good night and God bless you! <span style="COLOR: #000080">halalpiar </span> </em></span><span style="COLOR: #000000"><strong><span style="COLOR: #000080"># # #</span></strong> </span></p>
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<h3 style="TEXT-ALIGN: center"><span style="COLOR: #000080"><span style="COLOR: #000000"><span style="COLOR: black"><span style="COLOR: #ff0000">WATCH FOR ONE OF HAL’S SHORT STORIES COMING this September in the new book from Nightengale Press, <em>THE ART OF GRANDPARENTING…</em>ON SALE HERE! </span></span></span></span></h3>
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