Archive for the 'Stress Management' Category

Dec 01 2011

BUSINESS STARTUP

Startup Fever

Channeling startup energy wisely is certainly a paradox. In fact, channeling startup energy wisely is an almost impossible task because the heat of the moment tends to override the rationality of the brain. Emotions, in other words, pack more punch than objectivity and a measured approach. Hmmm, remind you of dating days?

Isn’t this also the reason successful marketers always direct their sales messages to trigger emotional buying motives instead of rational ones? Benefits, not features. I mean, do you really care what’s under the hood if it gets you where you want to go, doesn’t break down, is snazzy, and you think it makes you look good driving it?

If a car turns the neighbor’s head every time you pull into the driveway, and jumpstarts your brain into dreaming of being a big-name, cross-country race car driver just as a result of you buckling up and adjusting the mirrors, you buy it. You may offer 101 other more rational, logical reasons, but that’s just a justification cover!

When an entrepreneur starts a business, she 0r he is typically filled with emotions that seem to run at cross-purposes. Money. Where will it come from? Where will I get the money I need? Will it be enough? Workspace. How much do I need now? Later? Where? What’s the deal? Insurance? Yikes! Equipment? Furnishings? Accountant? Lawyer? Advisory board? Employees? Benefit plans? Strategic plans? Business Plans? Hours of operation? Website? Pricing? What? Huh? Packaging? Promotions? PR? Advertising? Sales? Phone System? Reception? Presentations? Partners? Investors? Lenders? Logo?Suppliers? Branding?Memberships? Networks? Jeeze! Maintenance? Distribution? Referrers? Community? Titles? Whoa! Signage? Name? Mission statement? Elevator speech? Professional or industry relations? Goals? Target markets? And on and on . . .

According to the most recent SBA studies I could muster (the WH doesn’t want to publicize new small business data), 9 out of every 11 new businesses reportedly fail within the first 10 years, and it takes an average of 6 years just to break even financially. Pretty miserable odds for all that emotional and financial expenditure.

But –considering that your idea and your support systems are great, and the alternative is a secure go-nowhere job with the braindead government or some big corporate shabang position with nothing but ladders to climb before you sleep– entrepreneuring at least gives you adventure, challenge, opportunity, freedom, and fun.

So the answer IS: Channel all that explosive chain-reaction energy. (Try increased attention to deep breathing, yoga, exercise, power walks, eating and sleeping right.) Channel the energy into filling the gaps of business needs that you lack, so you can concentrate on what you like and do best, which will maximize your performance.

You’re lousy at writing or marketing or managing others? Hire someone with a proven track-record to step in and free you up. Sometimes just one or two people can fill all three of these for-example roles. See where and how to consolidate tasks and functions that you can pass along. (But remember responsibility cannot be delegated.)

The point is that startup entrepreneurs need to jet down and focus their total energy on the “here-and-now” of what they’re doing: find the needs, determine the costs, fill the needs. Shop around for services. Be a detective. Line up at least 10 times the amount of money you think you’ll need. 10? Yup! Guaranteed!

# # #

FREE blog subscription: Posts RSS Feed

Hal@Businessworks.US 302.933.0116

Open Minds Open Doors

Many thanks for your visit and God Bless You.

Make today a GREAT day for someone!

No responses yet

Nov 30 2011

No one you can really talk to?

When it gets lonesome at the top…

Are you talking

to your SELF?

Those who talked to themselves were once considered out of step with reality, and those who out-loud answered their own questions were thought to be in urgent need of psychoanalysis… or a straitjacket.. perhaps even a lobotomy, like in the gruesome 1450s in England. But today? You’re in luck!

Judge-and-jury assessments like this obviously don’t include entrepreneurs. After all, you probably talk to yourself at least hourly, and carry a lifetime reputation for being crazy. I mean, how else could you still be good enough to be in business in this staggering leaderless economy?

When you decide to become an entrepreneur,

you necessarily choose to also become your

own (often lonesome) sounding board.

You should know, by the way, I’m not trying to put a damper on your rants and raves and ongoing mutterings. Those activities, in fact, can be stress-reducing in and of themselves, and serve the purpose of clearing your head — something like a wet retriever shaking off water while standing on your foot! (Had that experience, eh?)

What I am suggesting is that you add to your self-talk repertoire, a bunch of other self-oriented and self-focused actions — like trusting your SELF and appreciating your SELF and recognizing your SELF-uniqueness.

Yeah, but that borders on being selfish, doesn’t it? And don’t we all know that selfish behavior is not a good thing for society, our planet, our personal long-term value? Absolutely. But I’m not speaking of self-aggrandizement. I am addressing the basic life and business success need — to be oriented toward one’s SELF.

Calling it selfish or not doesn’t matter. It’s what your purpose and intentions are all about that really count. When we can be oriented toward our selves in our thoughts and actions, we can be –among other things– more aware of the needs of others, and how we might best be able to help meet or fill those needs in addition to our own.

Selfishness in this respect also tips our internal scales in favor of a more improved, more productive and balanced state of mental and emotional health.

The more we appreciate and value our SELVES and our uniqueness’s, the more we tend to respect the uniqueness’s of others, and the more effective we can become at improving our pathways toward self-sufficiency, self-determination, and the all-important life quality that traditional schools fail to teach: self-esteem.

So the thin line to walk is being able to keep humility and let go of egotism while nurturing self-respect and fostering self-development through increased self-awareness. A high-wire act? If you choose to make it difficult on your self, it is… and it will be. But the choice is yours. And NOW is the time to act! Good luck!

# # #

FREE blog subscription: Posts RSS Feed

Hal@Businessworks.US 302.933.0116

Open Minds Open Doors

Many thanks for your visit and God Bless You.

Make today a GREAT day for someone!

No responses yet

Nov 10 2011

BIZ ALPHABET SERIES…” S”

Welcome to the world’s first SMALL BIZ Alphabet Series of blog posts!

“S”…SALES STRESS

Looking for the competitive edge? Want to make a difference? Small business owners and managers can never have enough input on the “S” subjects, sales and stress. There are plenty of other key “S” subjects, like stick-to-it-ive-ness and startups, and social media and SEO … but there are also a ton of resources available on each of these subjects.

Well, I guess there are also plenty of info bites out there on the subjects of sales and stress, but it seems to me that these two S’s stand head and shoulders above the other topics for daily, immediate concern, and the need to have new info and input on an ongoing basis.

Besides, one creates the other.

Sales (the career, the quotas, the goals, and the act of selling) produce enough stress for one business owner or manager as would be needed to probably topple any six corporate muckity-mucks or any 200 government employees!

And “stress”? Actually stress –when it’s properly channeled– can be a great incentive and catalyst for sales. Stress, remember, is not always negative. We need a certain amount of stress just to sit up straight in a chair, or to be productive with our computer keyboards (or with one another.

Dealing with negative, or over stress or distress, is typically handled by professional therapists with one (or a combination) of these tools at their command — guided imagery, deep breathing, exercise, meditation, Yoga, laughter, psychoanalysis, or role-playing, among others.

If you REALLY want to sell, get your target market to exceed the five senses (speaking of “S”). Here, for example, are mine:

Taste………. sushi

Touch…….. sex

Sight………. puppies, flowers

Sound…….. the ocean

Smell……… red wine splashed over barbequing beef

When a marketer can top –or even come close to– any of these triggers, I’m sold.

What are the triggers into YOUR five senses? How about those of your target market? How can you use words and illustrations to represent the five senses. What about “scratch ‘n’sniff” print ads, piles of ice or foam on a billboard photo, commercial background music or natural sound effects? A fast-paced “click-to” video?

Even with all of today’s instantaneous communication capabilities and daily information overload existence, nothing has ever even come close to duplicating the sales appeal of the five senses. To capture just one of these, triggers others. If I get you to imagine tasting a food product, you might very well also smell it.

Every purchase is the result of igniting an emotional buying motive. So, while burning down a small cardboard house may sell homeowner insurance, it’s also over the top. The challenge is to stay within the boundaries of good sense and reasonability when you reach out to ignite fuses to the five senses.

What is your business doing right now that takes advantage of your product or service ability to appease or enhance one or more of the five senses? How can you build on that? In other words, is “Mmmm-mmm, good!” enough… or should you also show steam rising from the soupbowl? Smiling faces of cherub children?

# # #

FREE blog subscription: Posts RSS Feed

Hal@Businessworks.US 302.933.0116

Open Minds Open Doors

Many thanks for your visit and God Bless You.

Make today a GREAT day for someone!

No responses yet

Nov 08 2011

BIZ ALPHABET SERIES…”Q”

Welcome to the world’s first SMALL BIZ Alphabet Series of blog posts!

“Q”…QUICK

Quicksand? No. Quick draw? No. Quick start? Almost. This is about how I’ve seen successful business owners and managers apply four of my father’s favorite words for motivating me and my brother:

“QUICK LIKE A BUNNY”

No matter what you may be thinking about bunnies, you have to admit they are quick as they go about their business. No nonsense about “all things come to he who waits” — or about the one time a tortoise beat one of ‘em in some race. “Slow and steady” was it? Hmmm, surely that was before txt msgs!

Every one of us deals with someone who’s slow on the road, in line, at the counter, on the phone, responding to an email, walking on the sidewalk or in or out of an elevator or building. Most of us act more courteously than we feel because we –most of us, I believe– tend to give the other (slow) person the benefit of doubt, right?

Well, we might mutter . . . maybe he’s lost; maybe she has a vision problem; maybe they just got married; maybe it’s his first job; maybe she’s got a big problem to deal with at home; maybe he’s writing a book. Hey, most of us can be patient when we run into delays. Not all of us and not all delays, but speaking generally.

Leading the parade of exceptions of course is the kid in the 4-wheeled boombox, baseball hat on backwards, who’s doing 50mph in a 50mph zone but is somewhere between ten and eleven inches from your trunk, who we consider tapping the brakes at or launching some windshield washer fluid, y’think?

But, no, not a good idea. Next thing is we’d get abused for practicing road rage (or shot at in some cities, which I’ll leave to your imagination to list). “What’s your hurry?” I’ve heard. “All of life is just one big interruption anyway!” I’ve heard. But then, uh oh, there’s that little ghost voice of my father’s in the back of my head nudging me forward:

“QUICK LIKE A BUNNY!”

And guess what?He was right (well, mostly). Whenever something needed doing, whatever the task, personal or business, it was get-out-of-the-way time. Maybe he invented the “Life in the fastlane” term? So where is all this leading? To developing and practicing an action attitude . . . unless you’re 92 and playing checkers on a barrel.

Today’s business world is all about pleasing –delighting– the customer because customers are the only entities that make your business truly recession-proof (especially now as we enter The Great Obama Depression). Being highly responsive to customers (both internal and external) means acting now and analyzing later.

Instead of “I’ll look into that for you and call you back tomorrow,” look into it now and ask if the other person can wait while you get an immediate answer. Too many excuses and delays send customers and prospects up the walls — followed by rapidly considering other options, including your competitors.

Customer loyalty motto for 2011 and (at least) 2012 is “What have you done for me lately?” If your answer to this starts with , “Why, just last week . . .” you’re talking about ancient history. It is never too quick to take a step on behalf of those who support your business, from employees and suppliers, to customers and prospects.

If you go too quick and make a mistake, there’s time to recover and correct it. If you go too slow, by the time you straighten out a screw-up, the customer will be headed off into the sunset. Go for it. Today. Now. Right now. It’s your choice to help others choose you and your business. LEADERSHIP = RESPONSIVENESS

# # #

FREE blog subscription: Posts RSS Feed

Hal@Businessworks.US 302.933.0116

Open Minds Open Doors

Many thanks for your visit and God Bless You.

Make today a GREAT day for someone!

No responses yet

Nov 06 2011

BIZ ALPHABET SERIES…”O”

Welcome to the world’s first SMALL BIZ Alphabet Series of blog posts!

“O”…ORGANIZATION

It was going to be “O” for “Operations” but a few years back the world’s surgeons decided that “Procedures” would be a gentler, less-threatening sounding word to use in describing what happens when they take a scalpel to your body. And as businesses became more specialized, “Operations” began to dissolve from usage in the business community too. So with all that phasing out activity, I came back to one of the most important multi-purpose “O” words for life and small business success: ORGANIZATION.

~~~~~~~

There are 30 million of us (small business owners and entrepreneurs) kicking around out there, somewhere between Hawaii, Florida, Maine, and Alaska (Whew! A lot of kicking!), and –artistic, creative types not withstanding– those among us with the strongest sense of organization will generally prevail in the success arena.

“Organization” is both the dynamics of the people you’re involved with — what’s the business “chemistry”?– AND how effective are your planning and doing (action) skills? “Team chemistry” wins in sports (Just re-live World Series Game 6 a few days ago), but it also –like people and task organizing skills– wins in business.

There are of course, entire books, courses, and training programs devoted to OD (Organizational Development), so don’t expect a 700-word crash course here, but you can expect to have your cage rattled. After all, who else is going to risk being in your face and telling you to get your act together better than you have been? Right. Read on.

Now, most of what I do is write, design, create, sell, email, meet, and talk on the phone, so I’m not exactly the world’s most organized guy, but –thanks to Kathy– most all of the organizational chores associated with running a business are taken care of by her capable hands and organized brain. She actually excels at it. (Thank heaven!)

So one important rule of thumb is that if organization skills escape you, or you don’t want to justify the time it takes to sort out, prioritize, plan, and execute tasks, find someone you can trust and rely on (almost always, by the way, a spouse, because no one else really shares your values) to do the scheduling, paperwork, computer tasks, etc.

And since you probably have two thumbs, another important rule is to give up one hour every Monday to meet with your organization person or team to review progress and problems, and get the ducks in a row. (Monday, because issues can be dealt with during the week; issues raised on Thursday or Friday never get done).

I read somewhere that a famous sales guru I’ve always admired, made a dumb statement. He said It’s not time you need to manage; it’s your attitude. I understand the intent, but in reality, all entrepreneurs, by definition, have a positive attitude. Managing time is the challenge because we have only a limited amount of it available.

Not to belabor the point, but there are just so many seconds in a minute, so many minutes in an hour, so many hours in a day, so many days in a week, so many weeks in a month, so many months in a year . . . and just so many years in a lifetime, assuming you’re not from outer space just because you might act it! (Sorry, couldn’t resist.)

There are at least 3 zillion magic formulas for managing your emails. If you limit phone call message returns from 11:30am until noon, and from 4:30pm until 5pm, you will be more productive. People do not want to talk too much when they’re thinking about lunch or heading home.

When you make to-do lists, date them and chunk them up into small parts of big tasks. Prioritize item urgency. Cross the done deeds off with a highlighter so you can look back to see what was accomplished. If you really must use other than pen and pad because you are laptop or handheld-addicted, it’s not great, but better than nothing.

In short, experiment, but do whatever works best for you. Whatever you do– don’t ignore or avoid focusing on the getting-ready-to-act parts of your business before you charge headlong into them. Not being organized is a common entrepreneurial ailment that can crush a venture before it ever gets off the ground. Ready? Set? Go!

# # #

FREE blog subscription: Posts RSS Feed

Hal@Businessworks.US 302.933.0116

Open Minds Open Doors

Many thanks for your visit and God Bless You.

Make today a GREAT day for someone!

No responses yet

Nov 02 2011

BIZ ALPHABET SERIES…”M”

Welcome to the world’s first SMALL BIZ Alphabet Series of blog posts!

“M”…MANAGEMENT

M B W U

is the new management methodology

for 2012 and beyond, but it needs

to be cranked up now!

“Huh?” say all you corporate muckity-muck types who came here for a shot of entrepreneurial adrenaline . . . you who pride yourselves on being keyed into the latest approaches to management and business leadership . . . Yes, it’s MBWU, and by now you’ve probably guessed the first two because you’re a shrewd student of business.

You think maybe I mean MBWA – Management By Walking Around? No, I would have said that.

MBWA is arguably the most sensible and productive form of management leadership theory in existence – at least until now. But times have changed, and we are now nearly waist-deep in this economic quagmire with no end in sight and very few ways to lift one foot from the muck to put in front of the other.

Managing by walking around is no longer as realistic with many businesses that have found global growth a viable solution to the choking American dollar. For many, digital visits (video conferencing, webinars, etc.) have stepped out of the shadows, but most small businesses still rely on personal physical visits from the boss.

Okay, so what’s MBWU?

Aha! Thought you’d never ask. MBWU stands for “Management By Waking Up”! The approach has multiple meanings, which may include walking around, but with a different emphasis. The MBWA problem-solving, problem-prevention and rah-rah visits give rise now to taking action. MBWU is a “call to action” methodology.

Since some action always beats no action, and since the oppositeapproach: ISQ (Investment in the Status Quo) means sufficient capital must be available to be able to invest in the first place, small business owners are left high and dry. Either there’s no money to invest, or there is, but you don’t trust the options.

Certainly, there is no incentive or reason to trust government promises enough to proceed with creating the new jobs many of America’s 30 million small business owners are capable of creating, even though they represent the only viable and historically-proven solution to the unemployment puzzle and to turning the economy around.

So, VOILA! It’s time to wake up! MBWU means:

A) Getting up every morning and taking a good, hard look in the mirror, rubbing your forehead vigorously for 3-5 seconds, and admonishing your self to “Wake Up!”

B) Getting going! Take your wake-up call to work, and share it generously with genuine positive praise and sincere encouragement. Turn on your charm and authenticity.

C) Starting every action and response to others’ actions with a deep breath and a self-commitment to stay focused on where things ARE, and how to make them better along the way to where things need to go.

D) Knowing in your heart of hearts that true wake-up calls require open-mindedness.

The more open-minded and receptive you can be (and the better listener you can be) and the greater your sense of urgency, the more that opportunities will surface that usher in new avenues and prospects for new business from existing and old customers, as well as new business from new customers.

You are likely to uncover entirely new revenue streams that would not ordinarily surface in businesses where owners and managers remain inactive, and distance themselves from reasonable risk-taking..

All MBWU progress is of course enhanced by being able to experience a decent night’s sleep from the git go. It’s hard to wake-up and make better use of resources, better decisions about priorities and people, when, for example, you’ve been out late partying the night before or are in a high-stress environment at home, or haven’t exercised or eaten properly.

So the 1/3 of your MBWU life rests squarely on the 1/3 of your life that you spend sleeping, which rests squarely on how you manage and treat and believe in your SELF. Are you ready? Got a plan? Are you set? Go!

# # #

FREE blog subscription: Posts RSS Feed

Hal@Businessworks.US 302.933.0116

Open Minds Open Doors

Many thanks for your visit and God Bless You.

Make today a GREAT day for someone!

No responses yet

Oct 30 2011

BIZ ALPHABET SERIES…”J”

“J”…JUSTICE

The name of my youngest granddaughter’s favorite store and brand of clothing she can’t do without. Doled out daily by Judge Joe and Judge Judy (“WANT JUSTICE? www.JudgeJudy.com” is the TV screen message). It keeps The Lady Of’s scale balanced (an important thing in the face of such a mentally UNbalanced community as lawyers). We see the rich and privileged sidestep it, and the oppressed often get less of it.

~ ~ ~

In small business, justice is a slippery bar of soap. To most business owners and managers, justice is a less embracing concept than the 30 million of us would like. This is true primarily because UNjust decisions, taxes, regulations, and burdens of every description originate with and are doled out by government control-freaks.

Rising from the muck of federal and state political septic systems,those we ineptly seem to elect to office, quickly demonstrate that after speech-making and hand-shaking are done, just enough brain power remains to justify pre-occupation with getting re-elected, instead of with leadership over that which they’ve been chosen to govern.

Should we expect more? Not from those presently in office. From the White House on down, how can business owners and managers have hope where there’s no trust? How can there be trust where there’s no (zero) business experience or respect for entrepreneurial spirit and free market competition? But down the road? That’s your call!

What justice is there when a consultant and business owner sign a contract guaranteeing $500,000, in fees spread over three consecutive years of delivering mutually-agree-to deliverables, ends up with nothing (after making good on what’s promised to the client’s satisfaction)… because government strips the client bare with huge fines for following faulty government regulations? That’s called “Lose-Lose.”

Oh, contest it? A $15,000 legal fee escalated to $35,000 produces a favorable ruling for the consultant to be paid $60,000 because an intimidating, manipulative lawyer (there’s some other kind?) pushed the unsuspecting consultant into categorizing the contract as a “may” pay deal rather than a “will” pay one.

Well, $60,000 doesn’t even cover expenses, but, hey, it’s better than nothing, right? Wrong. Because to get a judgtement for the $60,000 means going to a different state and starting over with a new $40,000-fee law firm. Do the math. [Yes, this example is fictionalized to make a point, but it's one that's based on true events].

The message here is that justice is what you make of it for yourself by paying close(r) attention to everyday issues, by using inordinate care in those you choose to do business with, and –like those in the building trades– by always getting paid enough (typically one-third) up front to cover expenses (materials).

When the market is strong, construction guys rarely lose their businesses. After the one-third up front, they charge the second third halfway through the job (to cover salaries) and the last third on completion with satisfaction (to cover profit). Many top B to B services and creative service providers use the same formula.

When markets are NOT strong (which, since 2008, we all know all about), the exercising of increased attentiveness and due diligence before contracting outside services or purchasing from new suppliers is not just sound advice. It’s the way of capturing that often-elusive ingredient that will keep your scale of justice balanced.

Bottom line: Justice is rarely served in business by those outside of business. If you want that to change so you can spend more energy with your business and less with your stress, do something about it. November 6, 2012.

# # #

FREE blog subscription: Posts RSS Feed

Hal@Businessworks.US 302.933.0116

Open Minds Open Doors

Many thanks for your visit and God Bless You.

Make today a GREAT day for someone!

No responses yet

Oct 23 2011

BIZ ALPHABET SERIES…”H”

Welcome to the world’s first SMALL BIZ Alphabet Series of blog posts!

“H”…HUMOR

What’s “funny” to you may not be to others… imagine that! So we who run our own small businesses (or small pieces of big businesses) might do well to be reminded that “Hey, didja hear the one about the the guy with the parrot . . .?” may not be the best kind of opening with a disgruntled employee, angry supplier, or irate customer.

In fact, the parrot joke (or any joke!) is probably not a great thing to share with anyone who’s come to you with wrinkled brow, mouth turned down, hands balled into fists, or who’s (defensive) folded arms are noticeable only second to being glared at over the tops of their glasses. Others do not always understand or accept what you mean.

So, to make the best of things, smiling and laughing your way through it all is not always in your best business or personal interests, or those of the other individual or group you’re dealing with. The solution? Observe carefully and think twice, before opening your “funny story” mouth once.

Pretend for a moment that you are standing in line at a customer service center counter. You are holding a product you had saved up for and cheerfully purchased in time to enhance the upcoming weekend visit (your first) with your fiance’s parents. You know they would be impressed.

Yet when you went to put the thing together, parts were missing, directions were not in English, and the major component was cracked.

Here you stand, patiently quiet but shifting your feet as you try to decide if you should put the thing down on the floor or keep holding it. Each of the three people ahead of you takes 15 minutes to tell their 10-second story. As you stoop to pick up the damaged goods, which you thankfully decided to plant between your feet, guess what? [Are you breathing?]

The customer service rep, who never noticed you anyway, apparently decided it was as good a time as any to leave, putting a “Gone To Lunch” sign on the counter and, in one quick whirl, disappear out the swinging door. You and the four others behind you stand there dumbfounded. The five of you start jabbering.

The manager notices the commotion, and strides up to the annoyed gathering with a smile and big greeting, followed by:

“You guys [3 of the 4 are women] remind me of the time when my uncle Louie went to the local pistol range [2 of the 4 had large peace-symbol jewelry showing] and the instructor asked Louie if he’d be using his gun , ha-ha-ha-ha, to shoot him for having to take his lunch hour at that very moment, ha-ha-ha-ha. You’ll have to return later.”

[Ha-Ha-Ha-HA-HA-HA!]

You can imagine –as radio’s beloved Paul Harvey used to say– the rest of the story. This contrived incident may seem amusing from a distance, but trying to be funny at the wrong time in the wrong place with the wrong people will almost definitely succeed at making a bad situation worse.

Humor, real humor that turns on smiles and laughs comes from the heart and the guts, not an aspirin bottle. It is not a quick fix. It is an honest flowing response delivered in good judgement to those who have provided some clue that indicates they will appreciate your offering. Good humor is a gift. Real gifts are never forced.

# # #

FREE blog subscription: Posts RSS Feed

Hal@Businessworks.US 302.933.0116

Open Minds Open Doors

Many thanks for your visit and God Bless You.

Make today a GREAT day for someone!

No responses yet

Aug 29 2011

A human-side lesson for business owners

If I had my life to live over

If I had my life to live over, I’d dare to make more mistakes next time. I’d relax. I would limber up. I would be sillier than I have been this trip. I would take fewer things seriously.

I would take more chances. I would take more trips. I would climb more mountains and swim more rivers. I would eat more ice cream and less beans.

I would perhaps have more actual troubles, but I’d have fewer imaginary ones.

You see, I’m one of those people who live sensibly and sanely hour after hour, day after day. Oh, I’ve had my moments and if I had to do it over again, I’d have more of them. In fact, I’d try to have nothing else. Just moments, one after another, instead of living so many years ahead of each day.

I’ve been one of those persons who never goes anywhere without a thermometer, a hot water bottle, a raincoat, and a parachute. If I had to do it over again, I would travel lighter than I have.

If I had my life to live over, I would start barefoot earlier in the spring, and stay that way later in the fall. I would go to more dances. I would ride more merry-go-rounds. I would pick more daisies.”

– Nadine Stair, 85 years old (in 1968), Louisville, Kentucky

(Links inspired by these words were inserted by Hal)

# # #

FREE blog subscription: Posts RSS Feed

Hal@Businessworks.US 302.933.0116

Open Minds Open Doors

Thanks for your visit and God Bless You.

Make today a GREAT day for someone!

No responses yet

Aug 14 2011

A Doctor Named Lucy

Dear Doctor . . .

Everyone who deals with

you –personally or

professionally– already

KNOWS you’re a doctor.

Dear Doctor, On behalf of all those people who visit and speak with you, and who deal with you on a personal and/or business level –but who think they need to choose to be intimidated by you– please do all of them (and your professional self, and of course your healthcare practice) a really big favor:

Acknowledge, and act, and speak the truth.

Be a real person.

Don’t cast your title to the wind. You’ve worked hard for it. You’ve earned it. It’s something to be proud of. But you know what? Healthcare is serious enough. Lighten up a little and watch what happens!

Step down from the pedestal that those who surround you all day put you on (“Yes, Doctor”; “No, Doctor”; “Whatever you say, Doctor”). As you communicate with businesspeople, remember that –not very unlike many of them– you are a regular person with special knowledge and special skills.

Those attributes do not make you a special person. This is not a come-uppance rant. This is reality. I have had the privilege of working personally with nearly 2,000 doctors in the last 30 years as a practice development consultant and as a personal and professional counselor. Here are some things I learned:

Doctors are bred to have their heads in the clouds. That they are all people who excel academically is not in dispute. That doctors who wallow in their achievements is not only distasteful to others, it also serves to undermine healthcare practice success by pulling the rug out from under the mainstays of patient and referrer loyalty.

Only you, dear doctor, can make yourself a special person by the ways that you communicate with your patients and their families, your office and professional staff, detail reps, practice development people, consultants, staff trainers, equipment and e-system suppliers, hospital personnel and affiliate operatives, insurance providers, local media people, and the communities you serve . . . oh, and perhaps the hardest of all entities: other doctors.

When a doctor is called “doctor,” it is more out of habit and fear than out of respect. Doctors who gain the most respect are those who introduce themselves by their first names. Many people unconsciously process the ways they size up doctors who flaunt their titles as being insecure, self-indulgent, and insensitive.

Well, yes, doctor, you do make a point: it is true that you deal with human lives and with issues involving physical, mental, and emotional well-being and so need to separate yourself as a professional in the patient’s eyes.

But you also know as well as anyone that the less stressed a patient and family tend to be, the quicker the path to healing and recovery. Titles are pompous and unnecessary barricades to free-flowing communications. Anything that short-circuits communications flow can create stress and anxiety, and misunderstandings..

Excel instead at the ways you present yourself and your ideas and findings and suggestions and recommendations. Excel at “bedside manners.” Excel at how you present yourself to the outside world, to how you are (forgive the crassness) “packaged.”

Find people who are as professionally skilled at marketing and writing and persuading as you are at medicine.

Straight from the shoulder: Do NOT rely on the ideas or execution of ideas put forth by loving, well-intrentioned spouses or office managers or in-laws, or parents, children, med-school classmates, your neighbor’s 17-year-old computer whiz or some SEO “expert” who jumped into your Facebook page.

DOCTORS: Want some free tips? Seeking help fining respectful experts? Proven practice development steps? Call or email me and let’s chat. No fees for getting acquainted.

# # #

FREE blog subscription: Posts RSS Feed

Hal@Businessworks.US 302.933.0116

Open Minds Open Doors

Thanks for your visit and God Bless You.

Make today a GREAT day for someone!

No responses yet

« Prev - Next »

Some Clients Served
- Armour Meats
- GE Major Home Appliances
- Clairol
- Plough
- CORVAS Medical Diagnostics & Imaging
- Shearson-Hammill
- Mid-Atlantic CardioThoracic Surgery
- Lakewood NJ Police Department
- KINEMATIC Consultants
- Bristol-Myers
- Medical Center of Ocean County NJ
- Irish Tourist Board
- SHARING THE HARVEST Food Bank
- GMB Architects/Engineers
- HeartWorks Consulting
- TWA
- PRO Health Preferred Provider Organization
- RUBBERECYCLE
- Advanced Physical Therapy
- Atlantic Womens Medical Group
- Seme 3-D Custom Design Solutionsp
- Designed Learning Training & Consulting
- APN Physical Therapy
- Golden Eagle Restaurant
- DORSEY Laboratories
- MID-ATLANTIC Investments & Resource Group
- Eastern Airlines
- Bronx VA Hospital Radiation Center
- Guidance Associates
- Great Western Wine & Champagne
- Delaware Sleep Disorder Centers
- CLEAR Windshield Wiper Blades
- Mount Pleasant (NY) Narcotics Guidance Council
- TRINITY TRANSPORT AND TRINITY LOGISTICS
- New York State Pharmaceutical Society
- Logan Manor Long-Term Care
- Pace University
- PRISM Physical Therapy
- Ocean County (NJ) College
- Physicians Networking Service
- Princeton Bio Center
- H & H Swiss Precision Manufacturing
- New York State Pharmaceutical Society
- Premium Coffee
- IBM
- Jersey Coast Vascular Associates
- BURRIS (Logistics) University
- KNOLL Acupuncture
- Interlaken Inn
- Spring Industries
- Twin-Boro Physical Therapy
- Delmarva Christian High School
- Associates In Tumor Therapy
- BRANCHES Restaurant and Catering
- The SAFE-ZONE Wrist Brace
- US PHYSICIANS
- Supersign International
- eHealthcare Ventures Conglomerate
- TBD Consulting
- PRO-Health PPO
- Universal Symetrics Interlocking Bottles
- HealthWize Consumer Publications
- VANNOTE LUMBER
- Surgical Orthopedic Associates
- First National Bank of Toms River NJ
- ACCU-SCAN Imaging Open MRI
- Atlantic Aluminum
- PTPN - Physical Therapy Provider Network
- Dover Federal Credit Union
- Surgical Orthopedic Associates
- MITCHELL'S Interiors & Floor Designs
- Bronx VA Hospital Radiology Center
- ARCADIA Fencing
- Pennsylvania Heart Institute
- Delmarva Roofing
- Morrison Eye Health Centers
- Fitzgerald Salvage & Recycling
- LIFE Health & Fitness Centers
- HOPKIN'S FARM CREAMERY
- HealthLine Consumer Newsletter
- E-Z PAYROLL
- The National Committee for Quality Health Care
- I.G.BURTON Mercedes & BMW Dealerships
- SEAVIEW Orthopaedics
- I.G.BURTON Chevrolet, Chrysler, Dodge Dealerships
- Mercy Healthcare System
- DELMARVA QUARTERLY Magazine
- Milton Family Chiropractic & Wellness Center
- www.BizBrag.com beta site
- Meridian Healthcare System
- Dr. Check-Up Prescription Compliance System
- HALE HOUSE
- Association for Network Chiropractic
- Olde Tymers Softball ASA League of Sussex County DE
- Hoffmann-La Roche Nationwide Physician Presentations
- NUTRITIONIST'S CHOICE Vitamin Supplements
- All-American Sports Medicine
- 2ND TIME DESIGNS
- MediFocus Online Medical Publishing
- SELECT Financial Group
- New Jersey State Division of The Blind & Visually Impaired
- MARK NEUROLOGY
- IFBOA (Independent Fixed Base Operators Association)
- BioMotion of America 3D Imaging

Follow Hal

On Twitter
On LinkedIn
Latest Posts

Archive for the 'Stress Management' Category

Startup Fever

# # #

Open Minds Open Doors

Make today a GREAT day for someone!

Are you talking

to your SELF?

When you decide to become an entrepreneur,

you necessarily choose to also become your

own (often lonesome) sounding board.

# # #

Open Minds Open Doors

Make today a GREAT day for someone!

“S”…SALES STRESS

Besides, one creates the other.

Taste………. sushi

Touch…….. sex

Sight………. puppies, flowers

Sound…….. the ocean

Smell……… red wine splashed over barbequing beef

# # #

Open Minds Open Doors

Make today a GREAT day for someone!

“Q”…QUICK

“QUICK LIKE A BUNNY”

“QUICK LIKE A BUNNY!”

# # #

Open Minds Open Doors

Make today a GREAT day for someone!

“O”…ORGANIZATION

~~~~~~~

# # #

Open Minds Open Doors

Make today a GREAT day for someone!

“M”…MANAGEMENT

M B W U

is the new management methodology

for 2012 and beyond, but it needs

to be cranked up now!

Okay, so what’s MBWU?

So, VOILA! It’s time to wake up! MBWU means:

A) Getting up every morning and taking a good, hard look in the mirror, rubbing your forehead vigorously for 3-5 seconds, and admonishing your self to “Wake Up!”

B) Getting going! Take your wake-up call to work, and share it generously with genuine positive praise and sincere encouragement. Turn on your charm and authenticity.

C) Starting every action and response to others’ actions with a deep breath and a self-commitment to stay focused on where things ARE, and how to make them better along the way to where things need to go.

D) Knowing in your heart of hearts that true wake-up calls require open-mindedness.

# # #

Open Minds Open Doors

Make today a GREAT day for someone!

“J”…JUSTICE

~ ~ ~

# # #

Open Minds Open Doors

Make today a GREAT day for someone!

“H”…HUMOR

# # #

Open Minds Open Doors

Make today a GREAT day for someone!

If I had my life to live over

If I had my life to live over, I’d dare to make more mistakes next time. I’d relax. I would limber up. I would be sillier than I have been this trip. I would take fewer things seriously.

I would take more chances. I would take more trips. I would climb more mountains and swim more rivers. I would eat more ice cream and less beans.

I would perhaps have more actual troubles, but I’d have fewer imaginary ones.

I’ve been one of those persons who never goes anywhere without a thermometer, a hot water bottle, a raincoat, and a parachute. If I had to do it over again, I would travel lighter than I have.

If I had my life to live over, I would start barefoot earlier in the spring, and stay that way later in the fall. I would go to more dances. I would ride more merry-go-rounds. I would pick more daisies.”

– Nadine Stair, 85 years old (in 1968), Louisville, Kentucky

# # #

Open Minds Open Doors

Make today a GREAT day for someone!

Dear Doctor . . .

Everyone who deals with

you –personally or

professionally– already

KNOWS you’re a doctor.

Acknowledge, and act, and speak the truth.

Be a real person.

# # #

Open Minds Open Doors

Make today a GREAT day for someone!

Some Clients Served

Follow Hal

Latest Posts