Archive for the 'Politics/Gov’t' Category

May 20 2018

YOUR BUSINESS VS. SNAILMAIL: WHO WINS?

Economy Surge Boosts Business

 

(but not yours or the Post Office?)

 

YOUR BUSINESS IS NOT DELIVERING ALL

THAT YOU WANT OR NEED FOR IT TO BE?

Are you seeking some magic to re-ignite your business to take advantage of the booming US economy… or are you standing there, totally befuddled, sucking your thumb and wondering how YOU MISSED THE BOAT??… this post is for you!

 

DELIVERING 

BASED ON CAPABILITY ALONE

IS DIFFICULT AT BEST

… EVEN FOR THE BEST.

The United States Postal Service has had a zillion opportunities to succeed over a zillion years of big-time budgets and noteworthy big-time leadership of politically-based government organization people, who appear to have never earnestly sought real-world business input.

USPS has failed to act on endless business  growth opportunities Priority-Mailed to itself on a golden platter because those in charge thought they had and continue to think they have all the answers. (When was the last USPS Customer Survey you received?)


That belief alone spells disaster for any business or organization, or even professional practice. The lifetime of failure spawned (and actually nurtured) smarter competition.

How do I know all this?

First, because I grew up with my father being (for 25 years) a USPS Special Delivery Messenger –the first 7-days a week version of overnight delivery service– and watched Special Delivery Mail dissolve away to open a floodgate of business for FedEx, UPS, Amazon, and a long list of others.

Second, because I’ve had the good fortune to have had many proven and experienced business teachers and trainers in my life share many business development basics, like: No one ever has all the answers. Open Minds Open Doors. Leadership is about listening first and acting second.

And I have been able to apply successfully what I’ve learned to teach others— as a professor, business and healthcare practice coach/consultant, published author, management trainer, and now as a “business how-to” podcast and radio host.

With that as background, I attempted numerous times over the years to communicate with USPS executives in some of the same ways I succeeded at communicating with private business enterprise owners and managers… with ideas and proposals… but they were never responded to except by form letter thank-you-but-no-thank-you notes.

IF YOU ARE TRYING TO

RUN YOUR BUSINESS WITH

A CLOSED-DOOR USPS MINDSET,

NOTHING — not even a booming economy — can save you!

 

 

STOP HERE. Take a deep breath.

Has your business run away from you? Are you trying too hard to force it into a direction that simply doesn’t fit?

Do you shut down whenever someone floats a business-growth idea past you because you think they couldn’t possibly understand what you’re facing or what you’ve done to get where you are?

Or maybe just because you don’t trust that person’s face or age or lack of hard-nosed experience, or what you imagine to be her/his sense of reality?

HOW RECEPTIVE ARE YOU, REALLY?

If your answer is “VERY,” Congratulations! Now open your eyes, your arms and your mind and get ready to turn things around. You’ve just taken the first step to put yourself on track to being the business winner you’ve always been capable of being. Reach out for input from other business owners, from employees, from customers. Consider and sort out and weigh the options… THEN (without betting the farm), Take Action!

 

P.S. In case you haven’t heard, President Trump is “taking action” with the formation of a USPS Task Force to address some of the kinds of issues raised here, as well as how to get a better deal with other delivery services. Hoping for the best for USPS… and, of course, for YOU!

 

BusinessWORKS.US

GROWING BUSINESS & PROFESSIONAL PRACTICES NOW

Hal Alpiar & Johnny Stites Weekly Radio Show/24-7 Podcasts

Creating Record Business Growth Impact with 100 Years of Experience

 

 

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Apr 21 2018

1PM (CT) Every Sunday Every Week!

1 pm (CT), Every Sunday, Every Week . . .

 

BUSINESSWORKS

 

Broadcast Podcast Blast Off!

 

BUSINESSWORKS begins a year of free, weekly, stimulating  “business-expansion-how-to” input offerings for business owners, managers and operators, and for  professional practice owners and managers, and entrepreneurs.

 

The information source?

Two unique, and vastly different business leaders with hugely successful backgrounds:

 

HAL ALPIAR & JOHNNY STITES

 

 

Hal and Johnny are a proven, experienced, unlikely pair of highly active 70-something business success MBA mentor/coaches.

They decided they can have greater impact on business and professional practice growth and development by working as a team.

And they agree that weekly broadcasting and podcasting best allows them the flexibility to help others get things done.

Visit weekly with Hal and Johnny on News Talk 94.1 Middle Tennessee Radio AND, from anywhere else . . .  

CLICK HERE:  newstalk941.com 

FOR PODCAST

Or go to www.newstalk941.com . . . ANY time and Click on “Podcast Center” tab at top then scroll down to BUSINESSWORKS and (with volume on) click the little white circle!

“See You Sundays 1 pm on 94.1 Radio Cookeville, TN or ANYtime via podcast!”

 

BusinessWORKS

GROWING BUSINESS & PROFESSIONAL PRACTICES NOW

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Jun 03 2017

FWD THIS to your elected representatives!

Dear elected representatives:

 

it’s NOT  “All or Nothing!”

 

 

Progress is measured in increments.

Increments require step-at-a-time management.

As a House or Senate representative, you are not making progress on The People’s Agenda because you are not serving the wants and needs of the people you were elected to represent. And even if you think you are, you’re not because you’re not genuinely working on behalf of those wants and needs. If you were, they would already have been satisfied.

But it’s not too late! Consider the following:

*** Studies of VOTE and NON-VOTE actions and non-actions suggest to many voters that the odds are you       

are preoccupied with your own personal agenda, your own individual needs and desires, and that you are blocking progress with a make-believe “All or Nothing” attitude.

 

*** Are you kidding yourself into thinking that delays and rejections of step-at-a-time changes will get you re-elected?

 

*** Are you pretending that every step toward progress requires you to necessarily avoid commitment to get started without unanimous finality?

 

*** Are you rejecting the wisdom of the Bible, and Einstein, and Thoreau, and other true genius’s who have reminded us that limited knowledge is all we ever have?

 

*** Are you relying on failed long-ago replaced 1970’s management strategies founded on consensus-seeking  — on safety in numbers– and holding out for something that everyone can at least agree with somewhat?

 

That kind of posturing, after all, offers protection of one’s hind quarters,

and serves as a platform for rallying the support that you as a politician are likely convinced will get you re-elected.

BUT IS THIS why you were elected  . . . to build yourself into a position you think will best facilitate getting RE-elected?

Seriously?

Truth is that you are far more likely to be re-elected by throwing your wholehearted self into solving the problems    . . . by supporting what the public wants instead of devoting yourself to seeking the spotlight for representing the positions you think will most likely return you to your cushy, high-paying, job.

Take a page from successful entrepreneurs.

Ever-armed with a burning desire to make their ideas work, entrepreneurs are NOT— as commonly (and incorrectly) believed– betting the farm!

Real entrepreneurs take only REASONABLE risks. They are agents of change, not of hot-dogging heroics.

Yet time-after-time, most of those in your shoes take only POLITICALLY-CALCULATED risks.

Politically-calculated risk-taking accomplishes nothing. Nada. Zilch. Zippo. Zero. Make the most of what you have . . . NOT of what’s not here.

 

Stop being afraid to step up

with just a piece of the puzzle

 . . . instead of standing around and holding out, waiting for others to find the missing pieces. Speak up with what you have because only pieces can create the whole solution. And if everyone else with just one piece is holding back, the puzzle will never be solved.

Repealing and replacing Obamacare is NOT an all-or nothing challenge . . . aren’t there many steps involved? So isn’t it a step-at-a-time process? Can’t you begin by taking a step in the right direction and returning to make it better as another worthy step comes to the surface?

That’s called: GET STARTED and PASS  S-O-M-E-THING that moves us forward, instead of stubbornly trying to grab hold of a tree (or a hand) as you continue to sink in quicksand!

Entrepreneurs don’t succeed by bursting onto the scene and being suddenly thrust into “Shark Tank” spot-lights. They do act quickly (but not recklessly) and they succeed by taking measured steps and building each on the one before it. They don’t worry about what competing businesses are doing; they just keep moving forward step at a time.

And entrepreneurs don’t hope, wish, analyze, or try. They act. They act now, today, this minute. They get the job of taking a step forward done, instead of just talking about it.

Success is FAR more likely achieved with solid stairways than with shaky stockpiling of all the issues until unanimous agreement can be reached on every detail . . . which is how quicksand originates.

 

 

Get started!

 

You can make a difference, piece at a time.

A favorite pastor of mine recently noted that “you can’t build a house in a hurricane!” Waiting for the perfect solution that everyone can agree to is allowing the storm to build and get worse.

First-aid ointment and a Band-Aid is a quick-fix when a cut is bleeding, but they do usually work as a temporary solution.

It’s really okay to take on healthcare and the tax package and the tighter immigration rules with step-at-a-time quick fixes instead of standing around with your thumb you know where until a comprehensive overhaul of each item can be perfected (which may never happen… and then, by the way, where do your reelection prospects stand?).

# # #

hal@businessworks.US

Business Development/ National-Awards/ Record Client Sales

Entrepreneurship & Expansion Coaching    931.854.0474

Go for your goals, thanks for your visit, God Bless You!

“The price of freedom is

eternal vigilance!”

[Thomas Jefferson]

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Mar 04 2017

An Open Letter To Mainstream Media…

  Get Over It, Mediafolk!

 

 It’s time to get back to

 

 feeling good about what

 

 puts food on your table!

 

 

Dear Mr. and Ms. Mainstream Persons,

In case you haven’t noticed, the rest of the nation is moving on.

To be a more integral part of that progress, might this be a good time for you to start looking for ways to make better use of your time and energy?

It’s obviously hard for you to find a leg to stand on as you continue contributing your talents to your bosses’ lost cause of politicized blaming, manufactured “news,” and borderline slander . . . at the cost of your personal reputation and trust in your judgement.

Most Americans seem to know –frankly– that you are better than that. But you lose favor every day as you continue to test public mettle and sink your teeth into risking your integrity in the process — for nothing!

CONSIDER these three suppositions:

1.   Somehow, or other, you were born and raised to emulate and hopefully become a modern day version of what history has traditionally honored as the “Town Crier.”

2.   Perhaps you stumbled into what you do, but odds are that you were educated and trained to report the news to others who lack that drive, inquisitiveness and skill set.

3.   Somewhere along the road to making a name for yourself, you elected to opinionate instead of report. You made an active decision to be subjective instead of objective.

 

ODDS ARE you are actively appeasing the misguided media moguls whose money supports you and your family. And your career in that arena has rarely if ever felt truly fulfilling.

I have many years behind me as a news writer, radio host and producer, and magazine editor-in-chief. I mention this only to lend credence. I imagine I’m not too far off in making the assumption that you are selling your soul and boxing yourself into a career corner that (really) makes no sense, and offers no forgiveness.

BREAKING NEWS . . .

How to fix it!

 

First and foremost, recognize and accept that your behavior is (and your career pursuits are) always –first and foremost– your CHOICE! Can you just as easily choose to report fact-backed-and-checked stories as you may choose to fill the gaps with fiction, slander, skewing, bitching and sabotage?

If you actually prefer the latter set of words, maybe you should think about abandoning your beat and, instead, write a novel? I’ve done that too; it’s a much better platform for exaggeration and self-expression.

BOTTOM LINE: The time is NOW to stop berating those who have been thrust into power by the people.

It’s time to recognize and accept reality.

The incessant clouding of news issues (the bias dictated by those who pay your salary to further their own unhealthy practice of  dwelling on the past and worrying about the future) is pulling you away from a present-moment focus and into a fantasy abyss of unprofessionalism.

You have in your hands the glue this nation needs to heal and hold itself together and be strengthened at every level. It’s name is “responsible reporting.”

When you deliver stories without substance, you distance yourself and your thinking from all measure of good taste and reality of life. You set yourself up to undermine yourself and your family’s credibility . . . and turn the enjoyment of pursuit for living a rewarding life and lifestyle, into a struggle.

Are you are risking your very existence and lifestyle to step outside the perimeters of good judgement that your life, until now, has been about?

Take Heart! You still have a chance to turn things around — to distance yourself from the world of irrationality, bad taste, poor judgement and make-believe career pursuits in favor of reality and just plain common sense.

Close your eyes for a minute, take a deep breath and see yourself as the happy, honorable and pleasant person you were born to be.

Surely you can do better. Will you CHOOSE to take that do-better step on your own behalf?

  I, for one, am rooting for you to move onward and upward. Contact me if I can help. Have a great day!

# # #

 

Hal@Businessworks.US              931.854.0474

Guidance to 500+ Successful Business Startups

Creating Record-Sales for Clients Since 1981!

Open  Minds  Open  Doors

Make today a GREAT day for someone!

 Thank You for Your Visit!

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Feb 19 2017

2017’s SUPERSTAR SUCCESS REMINDER

Are You Paying Enough

Attention to YOU??????

A  C  T  I  O  N  S

SPEAK LOUDER

THAN WORDS

ACTIONS SPEAK LOUDER THAN WORDS

First popularized in 1856 by Abraham Lincoln

The expression may date back as far as 1628!

The day-to-day motto of our new U.S. President

 

But “So What?” you say. “What does all that have to do with ME?”

You already know the answer, but odds are you pretend to dismiss it, forget it, mock it, trash it, or have turned a blind eye to the reality that these five words have, in fact, marked your every accomplishment in life.

So what makes you conveniently forget the importance of ACTION as in getting up off your butt and DOING something instead of just talking about what needs to be done?

I am interested in hearing any good answers to this question, but confidently doubt you can produce even one. Yet you know in your heart that everything you value has come to you as a result of stepping up and out… being assertive (that’s “assertive” not “aggressive”).

Take a one-minute break and ask yourself what it is that you are sitting on, wasting time and energy with (and probably money as well), that can best be resolved by simply taking ACTION? Have you heard that other great expression?:

S O M E   ACTION

 

IS ALWAYS BETTER

 

THAN NO ACTION!

 

Where does it best apply in YOUR life? You think it doesn’t? Of course it does. How long have you been standing still?

Formalized goal-setting is great if its underpinnings match the proven-to-be-essential five criteria, but big-time progress isn’t always measured by what you seek.

Ask anyone in public or military service about the values of TAKING ACTION vs. TALKING about it. “Whoa!” you might say, “but (thankfully) I’m not in emergency situations every day.”

Oh, but you ARE.

Do you think it’s not urgent to spend real time with someone you love instead of worrying endlessly about taking a career or business growth step that you fear tripping over? To be clear, this is NOT about Reacting. It is about Responding.

How much of an emergency is triggered by dwelling on “what if’s” instead of simply trying your best-bet idea? Is that more risky than not taking a few hours with your spouse or children? Would your “yes” response be the same if, God forbid, something drastic happened to a loved one to prevent you from enjoying more time together?

S U P E R S T A R S

. . . in sports, career professions, and business are inevitably those who live as much of the time as possible in the present, in every passing moment, instead of the past that’s over or the future that’s not yet come (and may never come).

 

They are the people who take the risks of taking action steps (because as Einstein said: “ALL WE EVER HAVE IS LIMITED KNOWLEDGE”) instead of trying to gather every conceivable factoid before deciding, or simply paying lip service, or making excuses, or being “all talk.”

 

Is it time to stop talking about what

 

you’re going to do, and just do it?

# # #

Hal@Businessworks.US             931.854.0474

Guidance to Over 500 Successful Startups

Open  Minds  Open  Doors

Make today a GREAT day for someone!

God Bless You and Thank You for Your Visit!

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Jan 29 2017

KNOWING WHEN AND WHERE TO STOP . . .

RELENTLESS PURSUITS

Can They Sputter and Flip Into Reverse?

 

The crazier you become about an entrepreneurial venture, the better it is IF you are (actually, and against all odds) a true entrepreneur.

If, in other words, you  work yourself into a frenzy because you have what you think is a great idea, you start thinking about applying to “Shark Tank,” you’re ready to bet the farm on your brainstorm because friends and family encourage you, and you know in your heart you’ve got what it takes to revolutionize the marketplace.

But–in the end– you don’t have that magical,

mystical entrepreneurial INSTINCT:

Prepare to Crash!

“Entrepreneurship” is NOT what all the universities and

colleges and entrepreneur centers are actually teaching.

  • Just because some disillusioned government leader rewards the dreams of an aspiring faculty member a wad of grant money, doesn’t mean you, the student, will learn how and be able to become an entrepreneur. 
  • Just because some misguided instructor thinks that “teaching entrepreneurship” will generate increased personal income for her or his family vacations while simultaneously being able to ignite the community economy, doesn’t mean you, the student, will learn how and be able to become an entrepreneur.
  • And just because campus administrators are dancing in the board room because one of their faculty has just generated grant money into their building fund, does not mean that you, as a student, will learn how and be able to become an entrepreneur. 

Neither does any of it mean that what you learn can be turned into a cash cow for you or your friends or family or community–all of whom, because of your genius and your wonderful entrepreneurial training will be able to live happily ever after.

B e c a u s e :

No one can TEACH you

how to become an entrepreneur!

 

You can learn about how an entrepreneur thinks and acts and makes things happen, and you can convince yourself that you can muster what it takes to follow these guidelines into Entrepreneurville.

You will hopefully discover in time to save your savings that entrepreneurs are NOT the risk-takers most of society would have us believe. Risk-taking is NOT a trait of entrepreneurs. Real entrepreneurs take only REASONABLE risks.

But you can’t and you won’t fit the elusive entrepreneurial “mold” (if there is such a thing) unless you were born with the instinct — the will to succeed at all costs and, the most crucial characteristic: the ability to take the intuitive steps necessary to make that happen.

Lectures and textbooks and “hands-on” activities can give you a sense of what it’s all about, but they cannot instill instinct. 

Does not having this deep-seated sense of intuition the inherent ability to have innate, inherent, inbred, spontaneous, consistently productive hunches-mean that you’ll fail?

No. It simply means you are not an entrepreneur. But not being the entrepreneur you thought you were doesn’t mean you are doomed to failure.

You may simply need to rise to the occasion of being contented with being the best you can be instead of trying to be something you’re not. You may need to settle with the notion that success translates to hard work that produces steady long-term business growth, and to having to struggle through setbacks you never saw coming. Above all, you need to accept and work within the framework of reality. Yes, reality!

As with the critical 5 criteria of effective goal-setting (being specific, flexible, realistic, due-dated, and in writing), true entrepreneurship is marked first and foremost by being realistic!

And just as not meeting all five goal-setting criteria produces nothing more than a wish-list ticket to Fantasyland, so too does a reckless charge at entrepreneurship end up producing failure by cultivating a business-life platform based on make-believe.

All the time? No. Nothing is always, including the word “nothing.”

 

So the bottom line IS:

If you’re entrepreneur material, you’ll know it and so will others (including savvy investors).

If you’re not a true entrepreneur, welcome to the vast majority of businesspeople and the reality that –even though you may have missed the “E” Ship– your odds for business startup and growth success are measured exclusively by: how hard you’re willing to work at making your venture productive for yourself, your family, for those who work with you, and for your community.

Your actions may need to be more calculated than spontaneous, but that doesn’t mean they will end up having any less impact. What’s important is that you start out by being realistic and by measuring the steps you take with a reality yardstick.

Don’t be fooled into thinking that some educational venue or individual can teach you how to launch your interests into outer space… to become another Steve Jobs, or Lori Greiner, or Mike Lindell, or Mark Zuckerberg, or Oprah Winfrey, or Donald Trump, or Beyonce, or Mark Cuban, or Frank Purdue.

Accept yourself for who you are,

but never settle for who you are

capable of becoming.

Courses on entrepreneurship may help shed some light on the directions and kinds of decisions that produce entrepreneurial success stories, but choosing those directions for yourself and making those kinds of decisions will not make you an entrepreneur anymore than a new car or suit of clothes will make you into another person. They may make you feel good, but they won’t change your skill set.

Work at and stick to

what you know best,

and what you do best,

and what you like most

. . . and you will succeed!

TRUST YOURSELF!

 

# # #

Hal@Businessworks.US             931.854.0474

Guidance to Over 500 Successful Business Startups

Open  Minds  Open  Doors

Make today a GREAT day for someone!

God Bless You and Thank You for Your Visit!

No responses yet

Sep 04 2016

Just who do you think you are anyway?

Today you are you,

 

that is truer than true.

 

There is no one alive

 

who is youer than you

 

— Dr. Seuss

Youer Than You

 

“Show me an authentic boss

                                                   

. . . I’ll show you a winning leader!”

 

Real. Actual. Genuine. Bona Fide. Not False or Imitation. “Honest-to-Goodness.” Being Exactly What is Claimed. Good Faith. Sincerity of Intention. Legitimate. “The Real Deal.”

 

 

     How many of these qualities do you carry in your pocket and empty onto the table when you’re talking, meeting, and dealing with others? How often? How influenced are you by good or bad moods? By past experiences or self-doubts? By your own past or present choices?

     Does it matter whether the “others” are customers, prospects, employees, associates, investors, or suppliers? Does it matter whether you’re on the phone, in person, texting or emailing?

     How much do incidents, environments, and issues beyond your control play a part?

     What is it that you are most afraid of having others you work with, or sell to, learn about the real you?

What’s in the back of your closet

that you’re choosing to put

in the front of your mind

that’s holding you back from

being the up-front person

you’ve always wanted to be?

    

     Have you made yourself be a victim of circumstances? Is this an identity you cling to?

     This is not some ridiculous Hollywood exposé, or some empty suit government or political probe. This is about you, your business, your daily performance, and the way you “come across” to others.

     Here’s why it matters. When you own or represent a business, the business is an extension of your ego. It is the career stage on which you have chosen to perform. Bowing Cat

     Depending on how true to character you allow yourself to be, and how persuasively you present yourself and ideas, your business will rise and fall with the curtain calls and appreciative audience applause.

     If you elect to play a hard-nosed character, and you’re convincing in that role, you will attract hard-nosed critics and audiences who may not hang around until intermission . . . or who are harder-nosed than you!

     I’m not suggesting you or I or any of us has the ability to simply turn the authenticity faucet on and become (now finally SAINT) Mother Teresa. But I am saying that we all have certain qualities of genuineness as human beings.

     Exercising these strengths of character (in spite of closed closets) will serve to free up unnecessarily-guarded business behaviors and–in the process–open opportunities we may never have thought possible.

     It’s a choice that I can encourage, but only you can make. I urge you to take the risk to rise above your past memories, your own doubts and show more customers, employees, and suppliers more of what the real you is all about. Let them see that they can trust your judgement and earn your confidence.

     You don’t have to “become one of the guys” to let others know that you possess compassion and humor alongside your insightful and visionary leadership. Hey, give it a try. You may even like your self better. Have fun!

# # #

hal@businessworks.US

STRATEGY/ CONTENT/ CONNECTION

931.854.0474 Coaching for Higher Branding Impact

Business Development/ National-Awards/ Record Client Sales

Personal & Professional Growth/ Creative Entrepreneurial Thinking

 

 

 

 

 

 

 

 

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Jun 05 2016

“FEARLESS!” The Musical Business Lesson 1

Business Lesson #1 from FEARLESS! The Musical . . .

 “Nothing Is Ours But Time”

Song Title From: “FEARLESS The Golden Love Musical” ©2016 Valerie Connelly and Nightengale Media, LLC.

 

FEARLESS Poster

So, how do you make the most

of what time you have left when you

don’t know how much time you have left?

 

If you’re in your twenties or thirties and have been thinking you have plenty of years ahead to spare, you may want to do some googling on the subject of reality. If you’re lucky enough to still have a living grand- parent, you may want to solicit some of her or his ideas about “time.”

 

time slips through my hands

Or—like many (perhaps most) corporate and government executives —in case you thought that your long-range business and career plans will actually work, you’re probably wrong.

And unless you’re in a “first responder,” scientific research, or space exploration position, you’re likely to discover at some point that the plans that work best are almost always those that are informal, immediate, initiated with reasonable spontaneity and constantly adjusted “on the fly.”

Why?

Because “Nothing Is Ours But Time,” . . . and GOOD LUCK! with trying to hold back time or make that clock stop.

man climbing clockWhen you trust yourself to be fearless, to act (instead of pretend, instead of talk, instead of endlessly analyzing the data), you make the most of the time you’ve been gifted with.

Even when it turns out to be wrong, some action is always better than no action. Taking steps forward increases your odds for success.

take action nowTaking action also increases your odds for success of one thing you care most about: to make a difference with your life!

 

# # #

hal@businessworks.US

STRATEGY/ CONTENT/ CONNECTION          Higher impact. Lower costs.

——————-

Business Development/ National-Awards/ Record Client Sales

Entrepreneurship & Expansion Coaching    931.854.0474

Go for your goals, thanks for your visit, God Bless You!

No responses yet

Mar 05 2016

tempus fugit (time flies)!

“For though we slepe or wake, or

 

rome, or ryde, Ay fleeth the tyme.”

[c 1390 Chaucer Clerk’s Tale]time flies

“Time flyeth away without delay.”

[1639 J. Clarke Parœmiologia Anglo-Latina]

What? You thought today’s generation was the only victim of flying time?

Sure, technology overload has plunked us all into the fast lane, but time –if we are to give the ancient quotes above any credibility– has no reputation for being a gracious host.

If you’re shopping for a “time flies” clock,  click here. (Hey, you get  it all in these blogposts!) If you’re interested in what this has to do with your life and business right this very minute, click here.

     Okay, now that we’ve gotten rid of all the English Lit bookworm Chaucer freaks, all the clock-shoppers, and all the sleepless-in- entrepreneursville-work-all-day-and-party-all-night-immediate-gratification nut cases out there, let’s set up some semblance of a time safety-zone and discuss what’s going on with you and Old Man Time.

racing the clock

     First of all, I am of the school of thought that time can fly. But, aaah, it can also drag it’s butt through slow-motion replays, and the only thing that really matters is  H-O-W  we spend our time (i.e. What is the process of how you live and work? What is it that you do that consumes a typical hour or day? Or is nothing “typical”?

     Are you crossing enough paths? Every crossed path is a potential connection for productivity and happiness, if you choose for it to be. Making that happen takes focused attention.

     How hard is it for you to keep your attention focused? Even with those who claim ADD as a convenient diagnosis to avoid concentration, what works and what doesn’t? Surely there are varying degrees for all of us as to what can and does hold our attention. Average attention spans for citizens of industrialized nations continue to spiral downward.

     Regardless of rocketing technology and other causes, shorter attention spans mean that sales, marketing, educational, religious, political, financial, and entertainment-based presentations need to get to the point quicker.

     When someone asks for the time, and you answer by telling the person how to make a clock . . . remember that you do this at your own peril!

     People seeking to purchase are simply not as interested in product and service features, or company history, as you are. It may be long-standing tradition in your company or organization to tell people the story of how Grandpa Beefjerky launched the business “on a shoestring” and with just two horses in 1868. But nobody cares.

We live in a benefit-hungry world,

with no time to spare.

running over clocks

     Prospective customers, clients, and patients need to hear the answer to “What’s in it for me?” immediately. If that message is good enough to “ring a bell” they’ll likely be some attention span left to want to know more, and may possibly even get around to Grandpa Beefjerkey’s story.

     Most people are resentful of others using their time even when they think they have plenty of it. Listen to any doctor’s waiting room full of retired seniors.

Like gaining more employee compliance with workplace changes that are not imposed,  patience may be a virtue, but only when the choice to exercise it is yours.

     What are you doing right this minute to make the most of your next one? How do you keep yourself sharp? What can you do now –or in the morning–that will help you make more of your time, that will help you make more of a difference?

What do you need (really!) to get started? Then, hey . . . get started!

# # #

hal@businessworks.US

STRATEGY/ CONTENT/ CONNECTION

Higher impact. Lower costs.

——————-

Business Development/ National-Awards/ Record Client Sales

Entrepreneurship & Expansion Coaching    931.854.0474

Go for your goals, thanks for your visit, God Bless You!

OPEN  MINDS  OPEN  DOORS

Make Today A Great Day For Someone!

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Feb 19 2016

If this kills you, call your doctor!

pink elephant

 

If  PINKI-ELLAFONTAY

 

causes excessive bleeding,

 

liver or kidney disease, cancer,

 

congestive heart failure, death or

 

suicide, be sure to tell your doctor.

 

 

Are you kidding? Does anyone out there in pharmaceutical fairyland realize how utterly ridiculous they sound trying to bury imbecilic disclaimer utterances like this in the middle of fantasy advertising film footage of joyful, beach-skipping, pool-jumping, exhilarated couples and families and pets?

Do you overpaid ad agency wackos think the whole world is stupid?

Surely you jest? I mean who in their right mind is going to run out and buy (or request an Rx for) your moronic brand name medication after one-tenth of a second of thought about the purposefully misleading messages you dare to flood the airwaves with? That’s like promising a pink elephant!

In case you haven’t noticed, this is 2016. We are far beyond such childish displays of intentionally deceptive, insulting, brain-wasting messages.

And your market research people are wrong. No one rushes to their pharmacy or doctor (or undertaker) requesting your stupid-named, stupidly-advertised, wildly over-priced brand because they identify with the actors and actresses and phony scripts in phony settings set to jubilant music with schmaltzy-voice over announcers rattling out disclaimer warnings like they were available ice cream toppings.

Let’s get rid of this nonsense in favor of reality and straightforward educational presentations. How about messages that reach out and grab?

Sorry, but I really don’t need to see animated intestines dancing on my TV screen accompanied by threats of death from constipation or diarrhea to appreciate the plights of those who suffer such inhumane ailments.

How refreshing would it be, instead, to see and hear advertising that teaches how to carefully question (and carefully listen to the answers provided by) my healthcare professionals?

scull and crossbones

It really IS time for pharma businesses to start acting and talking like responsible adults with more concern for the well-being of human beings than for lining their pockets with astronomically disproportionate salaries and for covering their butts with thinly disguised legal jargon . . . just in case their great products should fail. And don’t blame the government. We all know they are clueless. EXPLAIN government-mandated disclaimers. Don’t bury them.

Stop the foolishness. Speak the truth. Teach us. Show us. Educate us. Be specific, don’t gloss over. Use honest true facts, not make-believe charts and misleading visuals. Be the kinds of teachers you’d like to see your children have. INTEGRITY is the word! Now would you like to know how I REALLY feel? 😉

# # #

hal@businessworks.US

STRATEGY/ CONTENT/ CONNECTION

Higher impact. Lower costs.

——————-

Business Development/ National-Awards/ Record Client Sales

Entrepreneurship & Expansion Coaching    931.854.0474

Go for your goals, thanks for your visit, God Bless You!

OPEN  MINDS  OPEN  DOORS

Make Today A Great Day For Someone!

 

 

No responses yet

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